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The Smart Passive Income Podcast

SPI 097: John Lee Dumas on His 6-Figure Month, Facebook Webinar Strategy, and Adding Sponsors to Your Show

SPI 097: John Lee Dumas on His 6-Figure Month, Facebook Webinar Strategy, and Adding Sponsors to Your Show

By Pat Flynn on

In this session of The Smart Passive Income Podcast, I’m honored to bring back for a second time, John Lee Dumas from Entrepreneur on Fire!

I wanted to bring John back on the show because since his appearance on Session #77 six months ago, his brand, his reach, and his income levels have elevated to astounding heights, and because John is an open book (just like myself) I knew this would turn into an incredibly educational conversation, which it absolutely did.

In this session, we start by breaking down his recent 6-figure month, and we get into the specific strategies that he’s using that are working really well right now. We also have a back-and-forth conversation about sponsorships – more specifically selling advertising spots in podcast episodes.

John has had sponsors on his show for quite a while, and I’ve never been a huge fan of them for various reasons I share in this episode. We talk about the pros and cons, the dos and don’ts, and the how when it comes to getting sponsors for your show, including specific numbers, rates and the lingo you need to know.

I also talk about how I’ve been approached by several companies to sponsor my own podcast, and why I turned them down – including an offer for nearly $5,000 per episode.

Yes. $5,000 per episode.

And also, what I’m doing now.

Thank you!

Thank you again for listening and spending a part of your day with me, I appreciate you so much! If you enjoyed this episode, please share it using the buttons below!

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