In this guest post by N.G. Gordon, you’ll learn the ins and outs of influencer marketing.
Are you just getting started with your online business? Here’s what you need to know about branding, plus some helpful resources!
Setting up your business may seem simple—until it’s time to pick a legal structure. Do you keep things simple as a sole proprietor, or go the corporation route? Guest author Arjun Mahadevan of Doola covers the benefits and disadvantages of an LLC so you can figure out if it’s right for you.
What is it I’ve found, you ask? Let me tell you: it’s a niche topic that I’m deeply interested in and a creatively rewarding (and challenging) way to share it that’s totally unique. In session 469, I talked to Nick from PokeRev about Pokémon card collecting and how he’s been able to create a community—and…
In SPI 467, I talked to Kristen at Bearfoot Theory, who took a months-long sabbatical from work at the end of 2020—four months disconnected from her business!— and managed to make money even while she was away. We all need a break from time to time, and for those of us who own and manage…
Need help coming up with your next great business idea? This simple exercise has you covered.
Webinars are amazing tools to teach, inspire, connect, and sell. Here are 5 underrated ways to make them better.
Take it from me: Webinars are one of the most powerful ways to build relationships with your audience and grow your business. And in this definitive webinar how-to guide, we’ll take you through all the steps you need to follow to succeed with your very own webinars. But first, what exactly is a webinar—and why…
SPI talks with Sid Yadav, co-founder of a new, innovative platform for building custom online membership communities
Ever had to make a pitch for an online course, product, ebook, or something else—even offline, maybe on stage or in person? You have to make a sale, but for some reason, the idea of closing that sale makes you nervous or worried that you might upset someone? So you hold back on your pitch…