AP 1128: How Can I Promote Without Being Tone Deaf During Turbulent Times?

1128 AP 1128 - How Can I Promote Without Being Tone-Deaf During Turbulent Times

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Pat Flynn:
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Pat:
What's up everybody? Pat Flynn here and welcome to Episode 1128 of AskPat 2.0. You're about to listen to a coaching call between myself and an entrepreneur just like you. And today we're speaking with Dr. Joi Lewis. J-O-I, by the way. And you can find her at joiunlimited.com. That's J-O-Iunlimited.com. She's the founder of Joi Unlimited Coaching and Consulting and the orange method of radical self care, healing justice, and radical hospitality, which is social justice. She's a facilitator of liberation through social justice, healing justice, radical self care strategists. So important right now, especially during these times.

Pat:
I'm so thankful to bring her on the show, just to amplify her voice and what she's doing so that more people can find her. But secondly, I want to help her out because there's some messaging that we need to pay attention to. There is the world that we live in now and the way that we share our messages within this world. Absolutely important. How do we, just bottom line, promote our stuff when there are so many other important things to talk about and honestly, stuff that's probably more important than the thing that we are selling. However, in Joi's case, her stuff actually can help serve during this time.

Pat:
So you can check out her book as well. It's called Healing: The Act Of Radical Self Care, and man, just some groundbreaking work. I'm so thankful to have connected with her here on the show. You're going to love her. Her name is Dr. Joi Lewis. Here she is.

Pat:
Dr. Joi, welcome to AskPat 2.0. Thanks so much for being here today.

Dr. Joi:
You're so welcome. Thanks for having me.

Pat:
Absolutely. Why don't you tell us a little bit about yourself and what is it that you do?

Dr. Joi:
Sure. So, my name is Dr. Joi Lewis. People fondly call me Dr. Joi, and that's Joi with an I. I am the founder and CEO of Joi Unlimited Coaching and Consulting, as well as founder of the Healing Justice Foundation. And I do work in community around healing from trauma, particularly centering Black liberation, both historic and present day trauma. And I do that work grounded in healing justice, which is the combination of radical self care plus social justice and yeah, create different pathways for folks to be able to do that both in community also in one-on-one coaching. I have courses. Those kinds of-

Pat:
That's awesome. What's your favorite part about what it is that you do?

Dr. Joi:
I love that I get to, even though we're talking about such a heavy topic around healing from trauma, that I really center the idea of radical self care and getting to take care of yourself. And I think about radical self care as a resistance practice. So I love that I get to remind folks that, yeah, it's actually revolutionary to center taking care of yourself and taking care of community—that that doesn't have to be something that's separate. As a matter of fact, you have to do it in order to show up because I talk about how I used to be a raggedy revolutionary. Somebody who did not take care of myself. Although I was like, "fight the power," but I was losing the battle of just taking care of myself.

Pat:
Yeah. I mean, I would 100 percent agree and you can't serve other people, you can't take care of your family or your kids if you don't yet take care of yourself and love yourself first. I appreciate you stepping up to help out and do that. Thank you. Where can people go to learn more about you and your work?

Dr. Joi:
Sure. So you can go to joi J-O-I unlimited.com and/or the HealingJusticeFoundation.org. You'll find me there. And I'm also the author of a book Healing: The Act Of Radical Self Care.

Pat:
Epic. Thank you so much. Dr. Joi, what's on your mind these days? How can I best help and serve you today?

Dr. Joi:
Yeah. Well, I first wanted to... There's so much. As we know, we're still in the middle of a world pandemic and we also are more aware—or it's just has been amplified—the pandemic of which I call racism and particularly anti-blackness that has been on my mind and on all my community's mind, but now that there is a kind of world gaze, if you will, that is around that. And I think as a social entrepreneur and trying to figure out how to show up, how do you do all the things of holding space? I really appreciated just the message, Pat, that you put out to the community and particularly to Black entrepreneurs because I'm in a lot of spaces, and I haven't seen that happen.

Dr. Joi:
And so I particularly wanted to mention that, because it's important. It gave me pause. I mean, I think it's hard to try to figure out how do you do well and do good. How do you do well and do good? And that's part of, I would say, the challenge that is on my mind about like, I'm a business owner. I'm also a social entrepreneur and have a nonprofit, and I'm trying to figure out how do I show up and keep doing the work and trying to figure out all these different processes that need to be in place. And it's just overwhelming. How do you structure things? I love a lot of the structures and stuff that you have in place, but I don't have time. And I'm tiny, and yet, the demand keeps happening. So what do you do?

Pat:
Yeah. Love that. First of all, thank you for acknowledging the episode that we did featuring Black voices in the SPI audience and our messaging. And the entire team came together. So I can't take all the credit. We came together as a group and we wanted to lead by example. We didn't want to make it about us. So that's why in that episode, I hardly existed because it wasn't about us. And I think right now we need to step up and listen. We need to take action. We need to support in any which way we know how to support. And so, thank you for recognizing that. And I'm here to amplify and not just now but forever as it should have been before. So I appreciate you for that.

Pat:
One of the biggest struggles that a lot of entrepreneurs have related to the overwhelm and all the things that we need to do, and if you're like me and most other entrepreneurs, you see 1000 things on your to-do list that could probably happen. And so, a big thing I want to ask you about is: What is your filter for prioritization? And I'm curious, and a lot of people want to ask this question. They don't even really know how to answer.

Pat:
So I don't suspect that you might have an answer for it right now. But I love to talk it through with you because when we discover our filters for where we should be spending time and where we should actually say no to something, and also what goes through our head when we do say no to something. Because sometimes people, like how I was, I'm a yes person. I want to say yes to everybody. I want to help everybody, much like I know how most entrepreneurs are. But when you say yes to something, you're also saying no to something else, like a thing that you said you were going to do or another priority that you had.

Pat:
So let's start there. Why don't we talk a little bit about, as far as all the things on your plate and all the things there is to do, what goes through your head in terms of what I should spend or what you should spend your time on?

Dr. Joi:
Yeah. I just want to say that that question is like so well timed, because that's the question that I've been asking myself over the last couple of times. I take a break for like two seconds to go to the restroom. I come back and there are three requests. I'm like, "How am I supposed to respond to this?"

Dr. Joi:
So, one of the filters that I have is: is this about healing, about community healing? Is there a component or a space that has to do also with radical self care? Do these things intersect? I am also interested, who does it impact? Who are immediate? Who are the stakeholders? Who is this going to have immediate impact on? Will there be some measurable change, or is this just to be doing something? Will there actually be some kind of change?

Pat:
That is a huge one. The way that you said that was even beautiful, just a measurable change, because we could feel like we're busy doing stuff, but it's not moving the needle. I love that you're focusing there. What else before I [crosstalk 00:10:18]-

Dr. Joi:
Time. When does this need to happen? Both like, when would I need to do something? Is this like tomorrow? Or is this next week? And then how long is it? Meaning, is this a one time thing? Is this over three months or a year?

Pat:
So there is a matrix that you may have seen before. If you imagine a quadrant of four boxes and on the X axis, you have a sense of how urgent this thing is. And then on the Y axis, you have a sense of how important this thing is. You can start to, and this is what I used for a long time before you just start to, it becomes second nature for you. But if you have a ton of stuff, this is a great place to start. And I don't know where I learned this from. It could have been from Getting Things Done or there's all these other productivity people out there who are good at creating frameworks like this.

Pat:
But there's four quadrants, and the one nearest to the origin, which is the least important, least urgent things. You start seeing what you do on a daily basis, on a weekly basis that fits into, "Well, this isn't that important. And it's actually not that urgent." Therefore it's easy to see, "Okay. This is a lower priority item for me. Why do I spend most of my time doing it?" And you can start to unpack, "Well, why is that?"

Pat:
For me, a lot of that was email. And you had mentioned you go to the bathroom, you come back and there's like 10 more people who want your attention and stuff. So what I eventually did to solve that problem, because I think still responding to people is important, just because it's not important now doesn't mean it's not important ever. My focus and my time should right now being spent elsewhere. So you can do one of two things to battle those messages.

Pat:
Number one, you could have moments of the week where you know that that's your time to focus on those. Hopefully, you can understand that perhaps people, although there is perhaps a sense of urgency, there isn't an expectation that you will reply within the next hour. And that's something I have to get over. In fact, I was really worried about letting emails sit for a while, and I'd never had anything break, never had anybody complain. And even after responding after two days, people are like, "Whoa, you responded. Thank you so much." And I was blown away by it.

Pat:
But eventually I hired somebody to help to be able to respond quicker, but not to pretend to be me, but to help and answer questions because likely you're getting a ton of the same questions. So if you have mechanisms for an FAQ or a bank of just answers to questions that you know you always get, or even content that you create, that if a person asks you a question, you go, "Oh, well, here's where I recommend you go to get all that info. Go read it." That'll help alleviate a little bit of that effort.

Pat:
And then close to the Y axis but high on the priority, there's the quadrant of very immediate and the not that urgent, which is another interesting thing. I think the quadrant that I really want to focus on is what is the most important, most urgent things. That's where I try to stay as much as possible. And when you can align those things in that quadrant of most important, most urgent with where your zone of genius is and where only you can help—because there's some things that you were probably great at that you could do and are of relevant importance. But maybe as the leader and the CEO of your company, you probably shouldn't be doing. This is where we start to grow, because we start to hand off things that we even know we can do, but we shouldn't do. And this is where growth starts to happen.

Pat:
Might there be in your mind right now even some examples of things that you probably do that you probably shouldn't do or spend perhaps too much time on you think?

Dr. Joi:
Yeah. I mean, I think with a lot of just the operation pieces of trying to figure out communication for... I have a course that's happening right now, and just how the platform, the communication that should be happening with students that are happening in that. And so once the framework has been put, it probably doesn't make sense for me to be spending the time when each of those things that are some repeatable things. So a lot of the operation stuff.

Pat:
Do you have any questions or you want to talk about platform a little bit and communication with students? Is that a-

Dr. Joi:
Yeah, because I think particularly because I found myself... I was launching a course. It actually—the course launch date was happening the same day that we learned the Mr. George Floyd had been murdered. And so literally the webinar was scheduled that day to be able to share the content and for folks to be able to sign up for the course, which was on radical self care and social justice and this whole thing. And then there was something that didn't feel right. I was like, "I can't really sell that. What do I do?"

Pat:
Like it would be insincere to kind of-

Dr. Joi:
Right, right. I'm like literally in the middle of that. So I paused when my whole launch was like happening. And then I was like, "Okay, I'm not sure." But people still needed to stay, but folks were not in the place to be able to buy and then yet, how do you... So what I did was I actually pitched to a foundation. A foundation bought 100 spots to be able to share.

Pat:
Really smart. That's really cool.

Dr. Joi:
Right. So okay. So switching that in the middle of: people sign up, they get access, they apply for these scholarships. And then it's like, "Okay, how do I communicate this in a way,"... because I don't... Even though it's free to them, it's not free. And we don't want people to just use a spot. It's different. People buy courses all the time, and they don't open them. But in this case that doesn't really work. So just trying to think about from a communication and platform standpoint and how to get engagement. That's literally today.

Pat:
It's such an interesting, unprecedented time of history with all these things happening at the same time and this being the most important and very, very absolute that we need to talk about. And it's at the forefront and new developments every day. It's really hard to plan around this. But as a business owner, you still got to make money to help serve people, right?

Dr. Joi:
Right.

Pat:
There are people who are still buying, but there are people who are more likely to get upset if you are a little tone deaf around this and the messaging is incorrect. I think that what has helped me, and what has helped a lot of my cohorts and friends is just complete and utter authenticity and transparency. Just like a kind of conversation that were happening now, having an open conversation with your audience about legit the same thing.

Pat:
And I think that when you come from a place of service and you express this concern, people will understand why and be able to help you. In fact, instead of maybe doing this in a more public forum, perhaps you have existing students or maybe even some super fans or friends of yours who can come together to help you understand what the pulse might be like in the audience. Because some days it feels like, "Okay, well..." And the media obviously has a lot to do with this as well. It's like, "Okay, the media was a little bit more quiet today. So I think that maybe tomorrow I can start pushing things out," and then something happens. And then it's so difficult.

Pat:
And I think for me, just being completely honest and saying, "Hey, I had this going. I paused it because I didn't believe in it. However, this is so important right now. And we were able to work with this foundation and they were able to get a grant scholarships. And as a result of the success that they're having, and even not finishing the course, getting a lot of great help, we wanted to open this up now. We completely understand if this is not the right time for you, but this is why I believe it is for some."

Pat:
But the other thing that you have to worry about is if in your promotion, you had special deals that were happening that were for right now, that's where things get a little iffy. Like, "Hey, if you buy now and only right now, you're going to get $100 off," or whatever.

Dr. Joi:
Right, yup.

Pat:
You're forcing people to make a decision right now. And in some cases that's smart to do, but in cases like this, it can come across a little bit, "Oh, I'm taking advantage of the situation now," which I don't want to have be the case.

Pat:
So what we've done on SPI is we held off on some launches, but then we launched. But we do add messaging that says, "And because of all the things that are happening with COVID-19 and all the other things too, if you can't take advantage of this deal that's happening right now, email us again later. And we'll honor the discount for you when the time is right for you."

Dr. Joi:
That's good. That's good.

Pat:
And I can't tell you how many people responded. And they were like, "Thank you for not pressuring me right now." And I think it's sitting good with you in terms of that's the worry is the pressure right now, right?

Dr. Joi:
Yes. Yeah, yeah, no. That's good, because it's like, yeah, we had such... And we just pull, like I said, we pulled the whole thing. But we're in the middle of folks engaging. Tomorrow's the first live session. But then I believe in this work and I know that people need it, and we will want to have it, to offer it up. And it also is part one of a two part for folks to be able to get certified as a community coach to be able to do this work. So it is important. We need more people to be able to hold space. We need to get it out there. And so I like this idea of saying, if you can't do it now...

Pat:
Maybe even naming it, like, "Hey, we're promoting this. It's a no-pressure promotion. Open during this time. There are some discounts and stuff, but if you choose not to get into it now, completely understand. You can just reach back out to us later, and we'll honor those for you." Like I said, I've gotten responses from people, things like, "Thank you for giving me the space to think or the space to not feel pressure." I think I know where to go from there, which is really great.

Pat:
The other option I see one person do during this time is a "pay what you want." Really interesting, a little bit risky, but it becomes a thing where, "Hey, if you can't pay right now, then don't pay right now. I hear you. I hear you. But this is so important to me." You're going to have some people step up and like overpay. Overpay—because they're so thankful and they see that and they know that some people are going to... You're going to have that support of people. And then you're going to see some people get in for free who get value and then go, "All right. I wasn't able to pay you back then, but let me do what I can to help promote this for you. I'm going to leave you the best testimonial. I'm going to put this out there into my communities." So that could be another interesting option to you, but that option is available too. It's really interesting.

Dr. Joi:
Yeah. Yeah. That's great. That's great. And then I think that the other piece that prior to things happening, I had planned on moving forward with the launch of my podcast, which is going to be called Joi In The Mourning. M-O-U-R-N-I-N-G. Both like in the morning time, but then also like in the mourning and how to be able to hold heartbreak and joy. How do we do both/and? So it feels like that space is really, really needed right now. And I am interested in moving forward. I actually have your podcasting course as well. I'm interested in moving forward on that, and it feels completely overwhelming with everything that's going on. Again, it's that thing of this is a particular time, particular moment. It's good for me to be able to have the space and having an ongoing thing. And I'm like, "Oh, it just seems like all of the things that one has to do to get going..."

Pat:
There's definitely a little bit of a learning curve. It's not like a blog where you just put up a WordPress site and you can start typing and hit enter. There's a few more components to it, the equipment and whatnot. And it's a little bit scary sometimes also getting behind the microphone. It's like that's your voice, right? And that's a real thing. For a lot of people I don't know about you, but that scares a lot of people. That scared me for a year and a half before I started after I said I was going to start.

Pat:
But I got to tell you, it's worth... The relationships that you build with your listeners through your voice is unlike anything else. And it is worth the effort. However, I don't want you to overwhelm yourself and never get started and wait even longer. So what you could do is have a date in mind in the future where you know realistically you would have the time to put in—whether it's a little bit here and there or you a week or so to get it done. And you have the course, that's good. It's going to walk you through literally step-by-steps. You have the steps there. It's just a matter of time. So it's this idea of, "Well, this is of importance. Well, what can I put away or put to the side for now?" And it could be a few things that could be delayed or put aside for this so that it's out there.

Pat:
And the cool thing about a podcast is once it's up, all the technical stuff is done. Now you just record episodes. You literally only have to do the technical stuff once and then it's automated after that. Everything else just kind of happens. But there is that beginning part, which is quite difficult.

Pat:
So I just want to encourage you. I think your voice and the message obviously is something that needs to be heard. And the thing that encouraged me was when somebody said, "Pat, you have this great information and these stories to tell. Every day you don't have a podcast is a day that somebody is not able to be changed because of the stories, is not able to be helped. There are people who need you right now." And in your space, probably even more than in the space I'm in. So think of those people. That's going to get... It's going to be tough. There's going to be moments when you're like, "Why am I even doing this?" That's why you're doing it, for those people.

Pat:
It's also a great platform to use as an asset to connect with other influencers and leaders and authorities in this space. And with the kinds of stuff that you have, to be able to bring on a guest who has more knowledge about something that is not your expertise to fill in those gaps and to make connections. And then you never know. You can't help but build... Like right now, you and I are building a relationship in the 25 minutes that we've chatted. You can't help but do that.

Dr. Joi:
Right.

Pat:
A lot of my best friends are people who we initially connected on a podcast, and that can happen for you too. And imagine the reach that some of those people might have to help bring more people and you being able to serve them through your network. Just loads of possibilities. I just want to encourage you. And there's no rush, but there kind of is.

Dr. Joi:
Yeah. Yeah. That's the thing. Well, I think it brings me to... I think there's a through line I think with whether we're talking about the podcast or we're talking about the course or the operations or whatever. It is that question around, when did... Both, we talked about platforms. Platforms, that can be a lot because there's a lot of things out there. But then it's also about when to bring on additional help and how to find that.

Dr. Joi:
Because I feel like that's been probably the biggest challenge as an entrepreneur of like, I had a 25 year career on college campuses as a dean or vice president. And I had an assistant since I was like 22, and then I left seven years ago and started my own business. And it was like, "Whoa, okay. How do you do all the things?" When you got technology, you got social media, you have like all this stuff. And these systems were in place and now those systems are not in place and they can be... And I will say I spent a lot of money. I've hired different folks. And some of that has worked out. A lot of it has not. And I can feel a little shy about it, but I know that I have to be able to work in my zone of genius and not try to do all the things because it doesn't work.

Pat:
It's a process. And to find the perfect assistant right from the start is pretty abnormal, in fact. Part of what can help, however, is, and part of the struggle when people hire is, they don't know why they're hiring. They know they need help, but they don't know what exactly the kind of help they need. Spending some time really devoting some effort into, "Okay, what do I need this person to do?" Lay it all out there. That also forces people who don't have what's called SOPs or standard operating procedures to make them so that it can become a nice, easy handoff for something that you do normally yourself to somebody else. And then it might take a week or two of back and forth and training. But eventually, ideally, that person is just running on their own. And like you said, you can stay in your zone of genius.

Pat:
And that effort up front is almost like... There's like that quote, "If you're going to cut down a tree, spend the first six hours sharpening your ax and then cut it down in one hour instead of just trying to chop the tree for seven hours." I butchered that quote, but you get what I'm saying, right? So spending some time to know, "Okay, here are the systems that I want and I need to hire."

Pat:
Also what can happen when you really lay it all out, I would have just a sea of post-it notes of all the things that you do. First of all, that's going to overwhelm you like, "Wow, I do all of this." And then what you could do with the post-it notes is you can go, "Oh, let me take these over here. And let me like create little clusters of... Oh, this is a theme over here of all these things that I do. I could probably find somebody to manage all of this stuff and all this stuff relates to customer service and social media and communications outside of my one-on-one."

Pat:
So boom. Now I kind of know where that person goes and the things that they need to be involved with already because they came from the different elements of my business and I can go, "Whoa, here, look at this one. There's actually a tool that can do that for me. I'm just going to invest in that tool instead of hiring somebody." And it's only when we see all these things out in front of you, do you really begin to understand where we waste our time, where there is somebody else that we can bring on board, or what tools we can use too to help. And I think that exercise would be really, really beneficial.

Dr. Joi:
Because what it feels like, Pat, and you know I think just to be I think 100 percent transparent and to just put this out out there. And I had this conversation I think among a lot of entrepreneurs, with a lot of Black entrepreneurs particularly, where it feels like there is this playbook that we don't have. So it's like we know there are things that are happening but has not been privy to understand, to see how those... How do you know? How do you know like what these steps are? And it seems like things shift and part of I think I have... I'm very thankful. I have been very blessed, and I've been able to figure out a lot of things. Then I try to pass that on to other folks. But it can be really overwhelming because it's like, "Well, where do you start? Where's the book? Where's that playbook? What are those steps?" Because it feels like there is one and we don't have access to it.

Pat:
In a sense, there is a lot of information out there that exists, and I can definitely empathize with having it seem like it's just not accessible to you, especially as a Black entrepreneur and not feeling included. And that's what we need more of, more inclusive, more belonging and more sharing with everybody. But at the same time, if there was a playbook, everybody, despite their color, would succeed and that's not true either. I think we're all in it together and different people have different challenges obviously. But what you need to do is like you're doing right now, you're reaching out for help. And I'm so honored that you came to me here on the show, and I think every one of us can do more asking for help.

Pat:
And you're going to get a lot of nos. You're going to get a lot of cold shoulders. But you're going to find helpers. You're going to find some helpers out there. And that's who you want to lean on. When you find a helper, serve them, they'll serve you and really connect and utilize that and share. And also connecting with other members of your community to share it. I mean, half of my groups have been a massive impact in my life because people over here, they're doing their own thing and they're learning stuff, they're passing it on to me, I'm passing it on to them. And everybody kind of all boats rise with tides, and I'm not good at quotes but you know what I mean, right? It's just everybody wins together and that's kind of what-

Dr. Joi:
Right.

Pat:
You got to find the right people to make that happen. And I would just encourage you to continue to seek help and find it and experiment as well and share. And you'll have people share back with you too.

Dr. Joi:
Yep. Yep. No, that's awesome. And I think—so in the podcast course, which I've purchased and haven't engaged with yet, does it tell you also the equipment and all of the things that you should... And is that still-

Pat:
It's all relevant. We always keep up to date and it is everything from the equipment to what plugs into what. One of my favorite success stories is a woman named Dr. B. She's over 60, deathly afraid of technology. She has her own podcast, over 100 episodes, helping people with ADHD in 50 countries around the world. She was able to do it, anybody can do it.

Dr. Joi:
Okay. Okay. Okay. I'm going to say here that I'm going to do it. And then I'm going to respect that. Then I'm going to be like, "Pat, you got to come on my podcast."

Pat:
Okay. Here's the deal. When you get your show up and running, get to episode five. I'll guarantee that I'll say yes to coming on your show.

Dr. Joi:
Okay. It's a done deal.

Pat:
Deal.

Dr. Joi:
Deal.

Pat:
Accountable.

Dr. Joi:
That's fair. That's fair.

Pat:
Dr. Joi, you're amazing. Thank you so much for what you're doing. One more time: Where can people go to learn more from you?

Dr. Joi:
Thank you. Joi J-O-I unlimited.com. And you can also find us at the HealingJusticeFoundation.org. And I look forward to connecting with folks, and we are committed to putting healing in the hands of anyone anywhere.

Pat:
Thank you so much for coming on. I appreciate you, and we'll chat soon for sure.

Dr. Joi:
Awesome. Thanks so much, Pat.

Pat:
Dr. Joi, Thank you so much for coming on the show; for sharing, for being vulnerable, for opening up and for allowing us to listen in so we could learn from this as well. Appreciate you so much. Again, you can find her at Joiunlimited.com, J-O-Iunlimited.com. That's Dr. Joi Lewis. Thank you so much.

Pat:
And for anybody listening in, I hope this was helpful for you. And also if you want to get coached by me here on the show, just like Joi did today, all you have to do is go to AskPat.com and fill out the application form there. And if you haven't done so already, I would highly encourage you to go into the podcast feed for Smart Passive Income. If you haven't been there in a while, you should check it out, because we've had a few episodes come out where we've specifically amplified Black entrepreneur voices.

Pat:
And this is so important. I'm so thankful that Dr. Joi came on and we're going to have a lot more people on SPI and on AskPat to have a more diverse show. I'm very thankful that over the time we've had a very diverse cross section of entrepreneurs here on the show, but we're going to be even more purposeful about that and inclusion on the team and here on the show and just in general. So we want to amplify that. We want to practice that. We want to apply that and encourage others to do the same too.

Pat:
So thank you so much for listening, and I appreciate you. Check out the feed at Smart Passive Income as well. If you want to subscribe to the show, please do that now before we go because next week we have another amazing episode coming our way as we close in on July. And thanks and welcome to all the brand new members of SPI Pro.

Pat:
If you don't know what SPI Pro is, highly recommend you check it out. It is a membership platform that we are now offering and letting people in on a weekly basis as we fine tune it every single week for the founding members. And I'm just so excited for what it's becoming already. And I'm so thankful for all the founding members that are in there. If you'd like to check it out, smartpassiveincome.com/pro. No spaces, no dashes. smartpassiveincome.com/pro. Hope to see you in there.

Pat:
Thanks so much. Take care and as always, #TeamFlynn for the win. Peace.