Traffic and conversion are the buzz words of the day, but engagement is just as important! Here’s what you need to know to increase the engagement on your site.
Marketing
The Engagement Factor: What You Need to Know
learn more
Affiliate Marketing
The Truth about Scarcity Online
How you can use scarcity to incentivize your audience to take action—whether you want them to buy a product, or make a choice on your website, and more.
learn more
Marketing
A Killer Combo for Smart Twitter Users
Today, I’m sharing a how a combination of two apps is changing (and improving) my Twitter game.
learn more
Marketing
How to Create a BRANDED Facebook Page (with Matching Profile and Banner Images)
As Facebook becomes more important (and continues to change), it’s crucial for us to keep up. Let’s talk about creating a branded Facebook page.
learn more
Marketing
Ask the Reader: What Makes You Leave a Website?
Today I’m polling the incredibly active SPI community to learn more about why they leave a website in an effort to help make websites better.
learn more
Marketing
I Challenge You to Fill In These Blanks
Time for a reader challenge! Today, I’d like you to think about what you do online and fill in the blanks to the sentence in the post. (Beware: it’s not as easy as it looks!)
learn more
Marketing
How to Create a Facebook Page and Landing Page—Updated with Code & PSD Files
Today, I’m sharing updates to my popular post, THE Blogger’s Guide to Facebook. Learn how to create a Facebook page and landing page that converts.
learn more
Marketing
The Secret of Cutting through the Noise and Getting More People to Click on Your Links
How do you cut through the noise toward the goal of getting more clicks on your links? The secret is in your headlines, and much more.
learn more
Marketing
Are YouTube Videos and Podcasting Worth the Effort?
If you create youtube videos or podcasts, have you asked yourself it they are really worth it? The short answer: yes!
learn more