From Idea to $1M in Sales

What does it take to launch a physical product?

Over the past eight years, we’ve launched multiple physical products. From the camera tripod SwitchPod (which we just sold the majority stake in after generating seven figures in revenue and shipping tens of thousands of units worldwide) to Pat’s thriving Deep Pocket Monster merchandise business. We’ve raised $400,000+ on Kickstarter, navigated manufacturing nightmares, and learned expensive lessons so you don’t have to.

In this one-hour deep dive, we’ll cover:

• When to make the leap: How to know if you’re ready for physical products
• The real math: Profit margins, inventory costs, and cash flow realities vs. digital products
• From concept to Kickstarter: Our complete product development process
• Manufacturing and fulfillment: What we wish we’d known about production and shipping
• Marketing physical products: Strategies that actually move inventory
• Platform power: How Shopify enabled us to scale from startup to exit
• Lessons from the trenches: Our biggest wins, failures, and “never again” moments

Perfect for: Established creators and entrepreneurs with existing audiences who are considering expanding into physical products or want to optimize their current product mix. 

We’ll end with a live Q&A where you can get specific advice for your situation.