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My 2011 Goal Post

My 2011 Goal Post

By Pat Flynn on

As many of my long time followers will know, I love to announce what I’m up to here on the blog. It’s one of my “tricks” for getting me to take action and reach my goals because I feel like if I tell you what I’m going to do, I’ll do whatever I can not to let you down.

In 2010, it worked for starting my newsletter, finally delivering a podcast, my record traffic numbers, the Niche Site Duel and P90x (among other things) – and I’m sure it’ll work in 2011 as well.

Some things in 2011, naturally, will happen unplanned, but I have a lot of great things on the horizon I’d like to share with you today. Per my latest podcast episode, Mind Hacks, Physical Hacks and Work Hacks For Better Productivity And Getting Things Done, I’ll be creating S.M.A.R.T. goals which, as a reminder, are goals that are:

  • S = Specific
  • M = Measurable
  • A = Attainable
  • R = Relavant
  • T = Timely

Goal: Coach 20 Students to 20 “1st Page of Google” Niche Sites by March 31st, 2011

If you haven’t heard already, Tyrone Shum and I will be leading a very limited coaching program for 20 students who want to stick with us for 8 to 10 weeks and develop a niche site from scratch. I want each of our students to be successful and obtain a first page ranking in Google by March 31st, 2011. We’ll also aim to have each of these sites making some kind of money by then too. We’ve got a ton of applicants already, but if you’re interested in working with us the deadline to apply is tonight, December 31st, 2010 at 11:59pm EST – click here to read more about our coaching program.

Goal: Launch My First Premium WordPress Plugin by February 15th, 2011

My first premium WordPress plugin was scheduled to be completed by December 15th, however the holidays delayed the process and my developers tell me it should be finished by the first week of January. At that time, I’ll have some testing to do and also need to create the website, integrate the shopping cart and all of that good stuff, but I’m aiming to launch before February 15th. Although I usually preach to just “get something out there and worry about perfection later”, when it comes the actual sales experience I feel it’s important that the process be as seamless as possible right from the get-go.

What kind of sales volume am I looking for? As I mentioned in The No Fail Approach to Product Creation, all I’m hoping for is to launch, which is why the launch and the launch date is the primary goal. The plugin is something I personally need myself so even if it bombs it’ll still be worth the effort to build. Don’t get me wrong though, I’m obviously hoping to make some sales – who wouldn’t?

Goal: Launch My “New Business” by April 30th, 2011

I haven’t announced this yet, but for the last 3 months I’ve been working on a high-end product that I’ll be revealing early next year for the blogging and podcasting niche. I’ve been working on it for the past 5 months and I can’t wait to share it with you. Unfortunately, that’s all I can really say about that right now.

You can accuse me of leaving you in the dark about the specific of my projects just to create hype…but not if I accuse myself first πŸ˜›

Goal: 40,000 Subscribers by December 31st, 2011

My goal for the end of 2010 was 10,000 subscribers, which I easily met mid-September. I changed that goal to 15,000 and as I write this post I am only 19 subscribers away from meeting that goal.

Feedburner has a weird habit of going up and down randomly so I can’t say how accurate the counter is on my blog is, but it would be sweet to see at least 15k tomorrow, the last day of the year. I guess I’ll see when I wake up in the morning.

A huge thank you to those of you who have subscribed to my blog in one way or another. It means the world to me.

40k is a lot, but I don’t think it’s out of reach. My blog’s is definitely growing exponentially so it could happen sooner than expected.

Goal: 12,000 Facebook Fans by December 31st, 2011

Facebook has been a major player in the success and viral growth of my blog. Google Analytics tells me I receive a lot of traffic from Facebook, although much of it is not unique traffic.

This is actually good news because it proves that Facebook is perfect for exactly what I said it was good for in THE Blogger’s Guide to Facebook – keeping in constant contact with your existing fan base and building on those relationships. It keeps my audience coming back to my blog, which definitely can’t hurt my brand.

Currently, I have 4,542 awesome fans, but I’m hoping to nearly triple that by the end of next year.

If you’re not a fan, I would love for you to become one by clicking here.

Goal: 10 Money Making Niche Sites by December 31st, 2011

Following the same process as I did with my Security Guard Training niche site from the Niche Site Duel, I’ve since created 2 more niche sites that are making money on the front page of Google. I would love to have 10 niche sites (tota) in 10 totally different niches to add diversity to my passive income portfolio.

It might seem impossible with all of the other projects I have going on, but I have a VA working with me on these and I may add on a few more to make the process almost entirely hands-free.

Goal: Speak in a Panel at Blog World Expo 2011

I would love to do a presentation at Blog World Expo 2011, whether it be alone or with a few other people.

I plan on being there either way, so maybe I’ll see you there!

Hopefully you’ve got all of your S.M.A.R.T. goals set for 2011 too…so with that said…

Happy New Year everyone, thank you for your support and here’s to your success in 2011!


What are some of your goals for 2011?

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  1. 1. Free Stuff

    You'll get instant access to free resources, including my most popular book, Ebooks the Smart Way! (Downloaded over 125,000 times!)

  2. 2. Content Tailored to You

    Over time, I'll get to learn more about you and deliver content that actually matters.

  3. 3. No Hype

    Just real content that's meant to make a difference.