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SPI 213: Gary Vaynerchuk on “Why Snapchat Matters”

Today, I’m joined by none other than Gary Vaynerchuk! This business mastermind, author, and host of The #AskGaryVee Show is here to teach me everything he knows about the explosive new social platform, Snapchat.

If you thought Snapchat was just for teenagers, you’re not alone—it has a reputation for being a Gen Z-dominated platform. However, Snapchat’s userbase has begun to grow and widen in dramatic ways, and if you ask Gary, it’s on its way to become as popular as Facebook and Instagram.

In this episode, I ask Gary all my burning questions about Snapchat: Where is it headed? Why should we care about new social platforms? And, of course, how can I build up my following?

Gary delivers super-actionable strategies and awesome insight into how new platforms (including Snapchat, podcasting, and even new virtual reality tech) affect his business and online presence. This is one episode you don’t want to miss.

A quick note: We experienced some technical difficulties with Skype during our interview. Don’t worry if you hear our conversation end a little abruptly!

Thanks for Listening!

Thanks so much for joining me again this week. Have some feedback you’d like to share? Leave a note in the comment section below!

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If you have any questions (or would like answers to hear previously submitted voicemail questions!), head on over to This bite-sized show has over two million downloads and counting!

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Special thanks to Gary for joining me this week. Until next time!

Today’s Guest

Gary Vaynerchuk

This business mastermind, author, and host of The #AskGaryVee Show is here to teach me everything he knows about the explosive new social platform, Snapchat.

You’ll Learn

  • Why Gary thinks Snapchat will be as big as Facebook.
  • How Gary uses Snapchat, and how it’s affected his career.
  • How to get more followers on Snapchat.
  • Strategies for managing your social platforms and experimenting with new ones.
  • The importance of adopting new platforms early.
  • What’s in store for podcasting, and how podcasters can prepare.
  • A peek at what’s inside Gary’s latest book, #AskGaryVee, and more!




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