Building Your Social Superfans
Four weeks. Four experts. One system to turn your followers into customers.
Turn your social followers into real customers — in just 4 weeks.
You’ve been showing up. Creating content. Building an audience. But somewhere between posting and profiting, something isn’t clicking.
That’s exactly why we built this.
Building Your Social Superfans is a 4-week accountability accelerator designed to take you from scattered social presence to a real, working system that turns followers into customers — with the guidance of four industry-leading experts, training and Q&A sessions every week, and a community of entrepreneurs doing it right alongside you.
No prerequisites. No experience required. Whether you’re starting from zero or already have an established following, this accelerator meets you exactly where you are.
What you’ll build:
One complete system for turning your social followers into superfans — and your superfans into customers.

Social Series
A repeatable content format that attracts the right followers and keeps them coming back.

Live Streaming
A simple, authentic way to connect with your audience and build real relationships in real time.

email growth
A virtual storefront, lead magnet, and smart automations that grow your list around the clock.

Conversions
A welcome sequence that nurtures new subscribers and turns them into paying customers — on autopilot.
The 4-week Schedule:
Each week of the accelerator features a different expert partner and focuses on one critical piece of the puzzle, kicking off with a training session, followed by clear action items to implement what you’ve learned, and wraps up with a live Q&A to get your questions answered in real time.
Week 1 – July 20th
Build Your Social Series
Choose your series format, plan your hook, and publish your first video. The first step to turning followers into superfans is showing up consistently with content they actually want to follow.
In week one, Pat Flynn will walk through exactly how to build a social series — a repeatable, story-driven format that grows your audience and keeps them coming back every single day.
Week 2 – july 27th
Set Up Your Storefront & Go Live
Create your lead magnet, launch your Stan Storefront, and get ready to go live.
Once you have a social series, it’s time to deepen the connection with your audience through live streaming.
Jill Roberts from Ecamm will show how to record with confidence and choose the right platforms for your audience. You’ll also set up a simple virtual storefront with a lead magnet that drives your followers directly to your email list.
Week 3 – august 3rd
Grow Your List with Automations
Set up Kit, connect Manychat, and activate your first automation.
Your email list is your most valuable business asset — and the fastest way to grow it is by connecting your social accounts directly to it through smart automations. Jordan Gill from Kit will show exactly how to do that using Manychat and Kit together.
You’ll set up your Kit account, connect Manychat to drive your social followers to your email list automatically, and link your Stan Store to your Kit account so every new lead flows seamlessly into your system.
Week 4 – august 10th
Convert Your List into Customers
Write and send your first converting email sequence using proven templates.
You’ve built your audience. You’ve grown your list. Now it’s time to turn those subscribers into paying customers — and nobody does this better than Liz Wilcox.
The Fresh Princess of Email Marketing wraps up the accelerator in the final week to show how to write emails your subscribers actually want to read, and how to convert that relationship into real revenue. You’ll walk away with done-for-you email templates you can plug directly into your Kit account and start sending immediately.
This accelerator is for you if:
Join the SPI Community to Participate
Building Your Social Superfans is hosted exclusively inside the SPI Community.
When you join, you get full access to all four weeks of the accelerator — including every training, every Q&A session, all the templates and worksheets, and a community of entrepreneurs who are building right alongside you.
And right now, you can join for 50% off using code SPI50 at checkout.
That’s full access to the accelerator, plus:
- 17+ premium courses covering everything from podcasting to email marketing to YouTube growth
- Office hours with Pat Flynn and Lix Wilcox
- Community forum with 1,000+ entrepreneurs
- Templates, cheat sheets, and implementation guides
- Team SPI support — so you’re never figuring it out alone

This Accountability Thing is So Strong
I just went on SPI this morning because, new week, need to get posting! Half an hour later I have two new shorts up on YouTube and IG. Thanks for being my community!
— Jennifer Sinclair, SPI Community member
Membership starts at just $50/month with code SPI50.

Founder of Smart Passive Income
PAT flynn
Pat Flynn is the founder of SPI and one of the most trusted voices in online entrepreneurship. Since being laid off from his architecture job in 2008, Pat has built multiple seven-figure businesses, grown 80+ million podcast downloads, and helped 50,000+ students start and grow their businesses online. He’s the author of multiple bestselling books including Superfans, Will It Fly?, and Lean Learning, and an advisor to companies including Kit, Circle, Maven, and Karat. Pat has grown multiple channels to millions of subscribers — including a Pokémon channel that generates 10 million views per day — by showing up consistently and building genuine connections with his audience.

The tool SPI trusts for email growth
powered by manychat
This accelerator is crafted with Manychat—the tool that helps you turn your passive social media followers into active members of your email list.
Manychat’s no-code automation builder makes it easy to automate replies, comments, and pass subscriber information to your email marketing platform of choice.
Get one month of PRO free with the promo code SPI30.

Director of Community Engagement & Strategy, Ecamm
jill roberts
Jill Roberts is the Director of Community Engagement and Strategy at Ecamm, where she supports and grows one of the most passionate creator communities in the live streaming space. With a background in creative direction, content production, education, and entrepreneurship, Jill brings deep experience across live streaming, podcasting, and community building. She’s spent years helping creators show up confidently on camera — and she’s here to help you do the same.

The tool SPI trusts for live video events
Powered by ecamm
This accelerator is proudly crafted with Ecamm—the Mac-native video tool for creators who want professional results without headaches.
With Ecamm, you get everything you need: multicam switching, professional overlays, and direct streaming to any platform. All of this is designed exclusively for Mac.
Get 15% off your first payment with promo code SPI15.

Senior Affiliate Marketing Manager, Kit
jordan gill
Jordan Gill spent a decade running her own business helping creators build systems for their life-first businesses — becoming a Top 100 podcaster, international speaker, and an affiliate consistently driving 5–8% conversion rates for the products she believed in. Now she’s Kit’s Senior Affiliate Marketing Manager, on a mission to create win-win partnerships where Kit thrives, affiliates earn real recurring income, and their communities discover how Kit genuinely serves them. Jordan is equal parts systems thinker and relationship builder — and she’s here to show you how to put your email list growth on autopilot.
The email marketing platform SPI uses

Powered by Kit
This accelerator is crafted with Kit — our #1 recommended email marketing platform. It’s built with care for the exact needs of creators building online businesses.
Your email list is the one thing no algorithm can take from you. Kit gives you the tools to grow it, automate it, and earn from it—without the complexity you don’t need.
Not on Kit yet? No problem — as a bonus, the Kit team will migrate you from whatever email platform you’re currently using, completely free.

SPI’s Director of Community
Liz Wilcox
Liz Wilcox is an email marketing strategist and keynote speaker who helps small businesses build online relationships and make real money with email. She’s best known for turning a $9/month membership into a multi-six-figure brand — without running a single ad — and for making email marketing feel simple, fun, and actually doable. With an email list of fewer than 15,000 subscribers, Liz generates over half a million dollars a year in revenue. She’s proof that you don’t need a massive list to make email work. You just need the right strategy.
The best creators use Stan

Powered by STAN STORE
This accelerator is crafted with Stan Store — the fastest, easiest way for entrepreneurs to launch their online businesses.
An all-in-one storefront where you can sell digital products, manage income, track analytics, and more—all in just a few clicks. Set up your Stan Store in five minutes and start monetizing your knowledge and passions today!
Get your first month free when joining Stan Store.
CHOOSE YOUR PLAN
Pick the membership subscription that works best for you. Both give you full access to everything inside The SPI Community from day one.
GET 50% OFF WITH COUPON SPI50
Monthly Membership
$49.50$99
/month
GET FULL ACCESS TODAY
What you’re getting:
ANNUAL Membership
$990 $495
/year
$41.25/MONTH EQUIVALENT
What you’re getting:
Frequently Asked Questions
Do I need any experience to participate?
None at all. This accelerator is designed to meet you exactly where you are — whether you’re starting from zero or already have an established following. The only thing you need is a willingness to show up and take action each week.
Do I need to have a social media following already?
No. You can start this accelerator with zero followers. Each week builds on the last, so by the end of four weeks you’ll have a complete system in place regardless of where you’re starting from.
What accounts or tools do I need?
During the accelerator, you’ll be able to create accounts on Ecamm, Stan Store, Manychat, and Kit. During those weeks, you’ll be shown how to integrate these recommended tools into your social media accounts.
How much time do I need to commit each week?
Plan for approximately 2–3 hours per week — one training, your action items, and one live Q&A. The action items are designed to be practical and implementable, so you’re building your system as you go.
What happens after the accelerator ends?
You keep everything you’ve built — your social series, your storefront, your email list, your automations, and your email templates. And your SPI Community membership continues, giving you ongoing access to courses, workshops, and community support to keep growing.
Is the 50% discount only for new members?
Yes, the SPI50 code is for new members only. The discount is valid as long as your membership remains active.
