Losing 17k subscribers

Wow…taking over Pat Flynn’s business is not for the weak. Lemme tell ya.

I’ve lost over 1,000 subscribers in the last two emails. I was expecting that. After all, a lot of folks on this list are Pat superfans…not mine. I know it’s going to take some time to gain trust. Totally into putting in the work to gain it, too.

But guess what else? I realized that the cold scrub automation that is set up doesn’t actually work and in an instant I lost another 17,000 subscribers.

Meaning…17k people who Pat and I thought were opening emails aren’t actually opening emails. And haven’t been, some of them, for years. Blahhhhhhh…cruddy way to start my day.

Why am I telling you this?

Because it’s so super important to me that I be as transparent with you as possible. That’s the spirit of Pat Flynn, SPI and myself. I want you to always know exactly what’s going on behind the scenes, our motives behind campaigns, etc.
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So as you can guess…now I’m on a mission to grow the audience back up to what I thought I had.

I’m not sweating. Are you sweating?

Wanna watch me do it? Build back up the audience…gain the trust of someone else’s personal brand…usher in a new era of one of the oldest “make money online” brands out there?

I’m starting back up the Income Stream live show that Pat became famous for in 2020 during the pandemic.

I’m gonna start with three days a week and see how it goes. The first one will be October 1st. And Pat will co-host it with me to kick things off right.

Comment below and tell me what you want us to cover.

Share with your friends, too. You know, because watching if some lady can take over a personal brand and what she does to succeed or fail…what could be more interesting to us content creators?

Remember, I can’t keep the legacy of SPI going without you. Thanks for sticking around. You have no idea what this means to me and my family. (I bought this for them, but more on that later.)

I hope to repay you as the months and years go on.

I can’t wait.

Never wonder what to post or email again.

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  • Liz Wilcox

    Hi, I’m Liz, known as the Fresh Princess of Email Marketing. I’m the owner of SPI and host of the Smart Passive Income Podcast.