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The Smart Passive Income Podcast

AP 1002: How Much Should I Reinvest in My Business?

AP 1002: How Much Should I Reinvest in My Business?

By Pat Flynn on

About This Episode

Hear a call with Cathy Mazak who’s had a great first year with her business and is wonder how and where to reinvest. Cathy and I discuss her career goals, next steps, pricing for her coaching, and strategies for future online course launches. At the end of the call, Cathy creates a strategy for her next launch and what to focus on in the interim between launches.

What You’ll Learn: How to create strategies for course launches and pricing for online coaching.

AskPat 1002 Episode Transcript

Pat Flynn: What’s up everybody? Pat Flynn here, and welcome to Episode 1002 of AskPat 2.0. Ask Pat 2.0 is a coaching call between myself and somebody who had applied on AskPat.com to get coached. If you have a business and you want to get coached too and potentially be featured on this show, all you have to do is go to AskPat.com and you can apply right there.

Now, I’m here through this to help you make more money, save more time, and help more people. We do that one by one for these amazing people who generously shared their problems, their issues, their pains, and their business, so that I can coach them through that process. But, you being a fly on a wall, you’re able to listen and learn at the same time, too. I truly hope that you’ll enjoy this show so much that you’ll subscribe and help with this movement.

So, before we get to today’s call with Cathy and her questions and . . . Really, this was one where there’s definitely a transition. I mean, this often happens. I already recorded a number of these. Again, you should subscribe because they’re great. But a lot of times a person comes in with a singular question: Through extraction of why that’s important to them, we actually find something different that is more important to talk about. That happens here in this session, too. I think you’ll really, really enjoy this conversation between myself and Cathy. Like before, I’m not even going to introduce her because she introduces herself, her problems, things that are going on in the beginning, and we work through it. Amazing things, so far, have always happened on the other end.

Before we get to that, I do want to thank today’s sponsor for this show, which is FreshBooks, one of my favorite companies in the world because they help me and millions of other small businesses save time, save money, and help ourselves with stress management by helping us manage our finances. Truly, they can help you automate your expense tracking, they can help you with your invoicing, they can help you with incoming money and printing of reports and such during tax season. It just makes it so simple to just understand what’s going on in your business with all the proper forms that you should know about in your business, like the profit and loss statements, balance statements, and such. More than that, what’s really cool, and what I’ve been using lately, are the invoicing features. For example, in less than thirty seconds, I can create a professional-looking invoice that just gets sent out to the person who I’m billing for some coaching, or some instruction, or consulting of some kind. What’s also really cool is I can check to see who has even yet to open those invoices so I can follow up properly and make sure I get paid. You should be doing the same thing, too.

So, if you want to check out FreshBooks for free for thirty days, literally a thirty-day free trial, just to give them a shot, just go to FreshBooks.com/askpat and make sure you enter “Ask Pat” in the “How did you hear about us?” section.

All right, now here’s today’s coaching call on AskPat 2.0 with Cathy.

Cathy, hey. Thank you for taking the time today to hangout on AskPat. Welcome.

Cathy Mazak: Great. Thank you so much, Pat, for having me.

Pat Flynn: Absolutely. So, let’s just dive right in. Tell us what’s on your mind right now.

Cathy Mazak: Okay. So, I applied to be on AskPat 2.0 because I feel like I’m in a bit of a pivotal point in my business. I’ve been running for about a year, and I feel like I had a great first year and I made money, which is fantastic. But, my main question for you was how much should I be reinvesting in my business? Because at the first, I’m like, “I made money, yay! I’m going to take it out, pay off debt, and do things with it.” But, now I’m at the point where I feel like I need to be spending probably more money in my business, and I’m not sure what to spend it on and how to go about it. So, that’s where I am right now.

Pat Flynn: Can you tell everybody what it is your business is? I mean, congratulations, first of all, for making money and being able to pay yourself a little bit after the first year. That’s not always the case. Wonderful. But what is it that you are offering?

Cathy Mazak: Yes. I am a full-time professor and mom of three. My business idea, which I actually started as an LLC in February of 2017, is that I help academic women write and publish more. By academic women, I mean people who are professors, researchers, PhD students. We work in a very publishing-intensive field. So, in order to get a job, to keep a job, to get promoted, to have stability, you have to write and publish academic work. So, I help, especially women and especially academic moms, do that.

Pat Flynn: Wonderful. Well, that’s awesome. Do you have a website you can share?

Cathy Mazak: Sure. It’s just my name. It’s CathyMazak.com. I’ve mostly been . . . Well, not mostly. I’ve been basically making money coaching, one-on-one coaching, and through online courses.

Pat Flynn: Coaching and one-on-one. What would be the breakdown in terms of income for both of those?
Percentage-wise, if you wanted to do that.

Cathy Mazak: Okay. Through online courses, I’ve made probably like . . . Okay, let me back up one second. One thing that happened to me in my business this year was that I had another, like a third product, which was an in-person writing retreat for academic women that actually was 25 to 30 percent of my revenue for the year. But because of Hurricane Maria, I had to cancel because I live in Puerto Rico. The sites that we were going to do the retreat at just wouldn’t be ready to receive visitors for when the retreat was scheduled. So, that was like 25 percent of my revenue that I had to return. That was very painful for my little, young business.

And then, besides that 25 percent of my revenue, I would say from courses—I’m actually looking at my profit and loss statement—courses is like 70 percent. So, the little tiny percent that’s left would be coaching.

Pat Flynn: Okay. So, I’m guessing that this scenario and event that happened related to Puerto Rico was the origin story for a lot of this concern about the money and where’s it going in your business.

Cathy Mazak: Yeah. Yes, because I used . . . Like, I had down payments taken for the retreat. The retreat was actually going to take place at my home. So, I didn’t have to do . . . Really, it was going to be really high revenue, really low cost. I was going to send my family to my in-laws, and I was going to invite these women into my home. I was going to be able to run the retreat there. I live on a 10 acre farm, and it was going to be all beautiful and wonderful, but because of everything that happened, I can’t send my family to my in-laws house. They don’t have power. It was just not the right time for people to come to Puerto Rico and feel relaxed, really.

Pat Flynn: Yeah, I mean, that makes sense.

Cathy Mazak: Right, right. But, I had taken money in down payments that then I used for business expenses and paid myself with during August, September . . . Really, July, August, September, when I had taken down payments. So that money was gone, and then I had to return it. Part of this is, yeah, trying to reanalyze how I manage . . . I mean, again, I’m still happy I have income. How do I manage it? Like how do I figure out how to go to the next level with my business? Because I know I’m going to have to spend money to get there. Do I just stop paying myself until I ramp up enough to pay myself again? I don’t know.

Pat Flynn: Ultimately, what is it that you want to achieve? Like, what would this unlock for you?

Cathy Mazak: Well, ultimately, what the business would unlock for me, I’m hoping is—I can’t believe I’m going to say this out loud—but I want to take a leave from my academic job and see if I can do the business full-time. If I can do the business full-time—so replace my salary—then I would quit my job, which is scary and exciting.

Pat Flynn: Scary and exciting. I completely understand, but also great for motivation, right?

Cathy Mazak: Yes.

Pat Flynn: Like, you have a goal.

Cathy Mazak: Yes.

Pat Flynn: Do you know what that goal is in terms of, okay, with the income, how much that would need to be?

Cathy Mazak: Yes. I get paid, in my job, about $80,000 a year, and I take home $50,000. My portion of our family’s operating expenses is about $4,000 a month, so that’s the income I’m looking to replace. I’m looking to make $4,000 a month after taxes, as kind of like the breaking point, or the tipping point, I guess, to be able to quit, and then to be able to give all my energy to the business. So I know I’ll be able to bring in more revenue than that, because it will be getting my full attention.

Pat Flynn: Wonderful. I love how you know the numbers already. I think that’s really important. A lot of people they’re like, “Oh, I want to quit,” and they’re like, “I need to make a million dollars.” Do you really need to make a million dollars, though? No. That obviously changes kind of what you do, and those kinds of things.

How can I best help you through this?

Cathy Mazak: Okay, so I feel like I . . . If I want to make $50,000, how much should I be putting back into my business? When you figure out your year—you want to take home $50,000. How do you figure out how much you need to make? Okay, let’s add taxes on top of that. I know I’m going to need to add 30 percent. 30 percent of $50,000, I’ll need to also make that so I can pay taxes. Then how much else? If you’re trying to get $50,000, how much are you putting into a business that is in that kind of revenue range?

Pat Flynn: Okay, so $50,000 plus 30 percent, that’s $65,000 per month. That’s about $5,500 bucks. $5,500.

Cathy Mazak: Okay.

Pat Flynn: Right? Now, I think the real issue here is . . . It’s not really an issue, it’s just we need to make sense of all this, right? We need . . . I feel like you’re somebody who, and correct me if I’m wrong, who just loves to know what the exact goal would be.

Cathy Mazak: Right.

Pat Flynn: You just would be very comfortable knowing, “Okay, well in order for us to get that, we need to make this many sales.” Where I’m going with this is, if we need to know how many sales we need to make, then we can extrapolate. Okay, well this is based on the revenue breakdown you gave me earlier. For example, 70 percent online courses. We can focus on that and say, “Okay, well we can just pay for ads to get it to that point,” right? That’s, for example, a very hard number for how much you would need to spend in order to get to that level.

Cathy Mazak: Right.

Pat Flynn: Or it could be, “Okay, well courses are making 70 percent, let’s, with my coaching, just charge more,” and that would help you get . . . Right?

Cathy Mazak: Sure.

Pat Flynn: These answers start to come out as a result of that.

Cathy Mazak: Right.

Pat Flynn: Let’s keep going with the math here a little bit. $5,500. How much is your course being sold for?

Cathy Mazak: Okay, so when I do calculations I usually say $500. That’s the end price I usually start . . . I do $400 . . . I mean, it’s $397, right? Then a price increase, so the full price of the course is $497, and then I also offer a version of the course plus coaching, which is $897 at full price. I have to cap the number of those at about ten with what I can handle in terms of the one-on-one.

Pat Flynn: $800.

Cathy Mazak: Yeah.

Pat Flynn: I mean, that’s $8,000 right there.

Cathy Mazak: Right.

Pat Flynn: Right? That’s already above what you would be doing, but obviously we’re not at ten yet. The breakdown from online courses without coaching, versus online courses with coaching, how many people tend to upgrade?

Cathy Mazak: Okay, so I’ve already . . . I’ve only launched my course once, so that’s another factor. I can tell you the numbers, but I feel a little bit like, is it a fluke? Was that just a one-time thing?

Pat Flynn: Okay.

Cathy Mazak: You know what I mean? That’s another thing.

Pat Flynn: Why do you feel like that?

Cathy Mazak: Well, because I haven’t repeated it.

Pat Flynn: Yeah.

Cathy Mazak: I haven’t been able … Well, because I was going to launch in October and we were in an internet blackout for September.

Pat Flynn: Okay.

Cathy Mazak: After the hurricane, but not September. After September 20th, it was a month before we got back online in Puerto Rico.

Pat Flynn: Yeah. I mean, I can’t imagine. We were just . . .

Cathy Mazak: Yeah.

Pat Flynn: Talking before the call, I’m like, we take all this stuff for granted that we have access to it, and we can’t . . .

Cathy Mazak: Yeah. I mean, so I couldn’t do my email sequence. In the end, what I did in October was I did like a little . . . I would call it like a soft launch to my email list and I just said . . . I only sold them the $497 version of my course, which is the self-study version, and I said, “If you enroll in my course I’ll give $50 for every person who enrolls, to hurricane relief in my community.” I did it like a little fundraiser.

Pat Flynn: That’s cool.

Cathy Mazak: It was great. And it was so funny because I do have a person who I work with, I have a business manager, and I said I was really a little bit sad, because I only sold four spots and she was like, “You hardly launched at all and you sold four spots.” I was like yes—

Pat Flynn: I was going to ask you . . . okay, well when you say you soft launched it, I mean, how soft?

Cathy Mazak: Right. I probably sent four emails over the course of a week and a half or something and that’s it. I went live a couple times. I have a Facebook group. Now, I have about 700 people in that group. Then my list at the time that I did the soft launch was, I don’t know, 600 people. Well okay, so another thing. When I originally launched my course in the summer, I had a list of 485 people and I enrolled 35 people, so I converted at 8 percent.

Pat Flynn: Which is fantastic.

Cathy Mazak: Yeah, so that makes me think this is awesome, except could I ever possibly do that again? Can I calculate with that number?

Pat Flynn: It is a baseline, right? The trouble is, we might be comparing apples to oranges from the first launch to the second launch, because you didn’t launch the second launch like you did the first launch.

Cathy Mazak: Right. Then, the other, other thing is that since about September, really, before the storm I’ve been running Facebook ads with the help of my awesome business manager, and because my market is super, super niched, it costs like $1.75 a lead or something. My goal is to spend $500 in Facebook ads a month and I’m getting . . . Now, when I launch again, my list will be doubled. I’m almost at 1,000. I think I’ll be at 1,200 people when I launch in January.

Pat Flynn: Your product you said was $500, essentially.

Cathy Mazak: Yes.

Pat Flynn: Potentially more, and at $1.75 per lead, I mean, you would have to have one sale per every 285 new leads to break even.

Cathy Mazak: Right.

Pat Flynn: That would be significantly less than a percent, or whatever it is.

Cathy Mazak: Right, right, right.

Pat Flynn: We’re getting close, I feel, but I feel like there’s something deeper here in terms of A: Why you soft launched it versus pushing a little bit harder. Why do you feel like you had to soft launch it, versus kind of go a little bit more full force?

Cathy Mazak: I mean, I think that emotionally I wasn’t in the state to be able to put all the energy into a launch that I needed to. I would say, the month after the storm was find water, find food . . .

Pat Flynn: Yeah, geez.

Cathy Mazak: Find gas, and that’s it. Really for a month it was make sure that you have enough . . . You can source stuff to eat—

Pat Flynn: Survive.

Cathy Mazak: And we could. You survive. We were fine. Again, we are fine, our house was fine. We actually were trapped in our property for a week and it took a week of my husband with the chainsaw to get us out, we had so many trees down between us and the road, but we were fine. We had food; we were good. It still was really hard to just do your everyday life, because you’re driving over power lines, there’s trees down everywhere. I mean, it was traumatic. It’s still traumatic I think, for all of us. There was an emotional part, but there was also just an internet stability part that I was afraid to promise anything. I was afraid to do a hard push because if somebody sent me an email to ask me a question about the course, I didn’t feel like I would be able to respond. I have a really lovely community that goes with the course that’s just run through a Facebook group, and I couldn’t see it from my phone, because it wasn’t until about three weeks ago that we had data on our phones. Everything was happening, I would have to physically be at campus in order to be online, and I have three kids, and it was just the logistical aspects of it I couldn’t figure out. I was like . . . Felt defeated, definitely, because I had to cancel my beautiful retreat, and everything was so unstable. Emotionally unstable, but also just infrastructure-wise. You couldn’t predict when the internet was going to go out, so I felt like a little worried about being able to serve my students in the way that I want to.

Pat Flynn: Now, do you still feel the same way?

Cathy Mazak: Now, no. Now I feel like we are much more stable. I’m shocked actually. Again, we’re in a little bubble, because I live in Mayaguez, and it’s a university town. The center of town has been up and running and the university has been up and running since about October 20th and it has been pretty stable. I think I’ve only come to work one day that there’s been no power and the internet sometimes will glitch off and on, so I still worry about scheduling things like webinars, but it’s been more stable. That’s internet on your computer. The phone situation with the data, like a data signal, is not stable yet. I can come to my computer and feel pretty secure that I’ll be able to get online and do my business.

Pat Flynn: Cool. What do you feel the next steps are then, based on now that everything’s better and you know that perhaps you might need another launch with some more effort behind it?

Cathy Mazak: Right. So, because my audience is academics, most of us run on kind of a semester schedule, so I feel like my window with people is jumping on the new year train and everybody feels like, “Let’s make a new start,” and all of that new semester I’m going to launch in January. I’m planning to open cart on January 10th and then I’ll launch again in the summer. I feel a little bit like I have to see how the January launch goes in order to make a plan for the rest of the year, because I’m not super confident in launching in the middle of a semester, just because I know my audience and they’ll be like, “One more thing. I can’t do one more thing in the middle.” At the beginning, yes, and in the summer, yes, but I think those are my two optimal launch times.

Pat Flynn: Yes, and I would love to followup with you at some point to see how those go.

Cathy Mazak: Yeah.

Pat Flynn: Do you have the structure of those launches and how they’re going to be pushed out already figured out?

Cathy Mazak: Yes, I do. I was a student, am a student of Mariah Coz’s Launch Your Signature Course. I basically follow her little structure with the emails, and I have them all in my calendar. I’m doing a five-day Facebook live series that’s going to be how to write more in the new year. It’s called the New Year’s Writing Challenge, so it’s kind of launching with the challenge. I’m doing those lives and then I’ll do one webinar. I’ll do a price increase for urgency. I have it all mapped out. I’m investing in help. I’m investing in Facebook ads. I work with Esther Littlefield at Morningstar Media, and she has been amazing to help me with all the logistical stuff. She sets things up in ConvertKit for me and she does my graphics, and she puts everything up in the blog, and makes sure it goes out on social media, and all of that stuff. I really just have to create the content and then her and I work together to kind of mastermind the plan for when everything’s going to happen. We’re planned out. We’re enacting the plan. My blog posts for the next weeks are all geared to getting people ready to be ready for the course, so yeah.

Pat Flynn: Yeah, you’re setting things up and just already, I can tell you’re doing a lot more than what you were doing before. So to your question earlier, I think you’re already answering it. This wasn’t a fluke. That just was a launch that kind of didn’t go as planned because of all these other circumstances that were going on. I would love to explore just for the last moment here, and I do want to tie it back into the original question that you had, but related to the coaching, you said $800 . . . Is that $800 a month the person might pay you for some ongoing coaching, or is that a one-time for a certain amount of time?

Cathy Mazak: My coaching package is a one-time $800 for four sessions that are an hour and fifteen minutes each, so it’s six hours of coaching, or around there somewhere, and for $800. I try to get people to do them over two months, and it’s just sold as a package like that.

Pat Flynn: Per session, essentially, is $130 per session with you, ongoing for two months.

Cathy Mazak: Yeah.

Pat Flynn: I feel like there’s a lot of opportunity to explore different ways to chop up that offer in a way that allows you a little bit more recurring income.

Cathy Mazak: Yes.

Pat Flynn: Because often with these kinds of things there’s great opportunities to have, especially some people who are really enjoying working with you, pay a little bit more to get not necessarily more access to you, but just more confidence that you’re going to be there over time.

Cathy Mazak: Okay.

Pat Flynn: Because if it’s just two months, that’s two months of coaching and then what? Versus, there might even be a third tier that offers a little bit more time with you and a little bit more care, but also a lot more recurring income and I think that’s also going to be a big factor in terms of, “Okay, well now that I have $2,000 a month, already knowing that it’s coming in,” then that leaves a lot more room for the income from the courses to make up that difference in a little bit less work, to do that.

Going back to your initial question, I think where the money needs to be spent is where, based on this next upcoming launch, people are paying. If the courses are working, you spend money to put more money into ads so that more people will see that, or I don’t know what your ad manager’s doing specifically, but I’m sure that they’d be retargeting people over the course of the launch and all those kinds of things. I love that you’re spending money even now to start building your list, because most people don’t do that. They start spending money the day their launch starts, so I think that’s a really smart thing. What I would say is you’re going to be spending money so that you can get to that mark that we had earlier.

Cathy Mazak: Okay.

Pat Flynn: If, for example, you knew that if you had more time for yourself then you would spend the money, if you had more time for yourself, that would help you get to that level—well then you would spend money on getting help to open up your time to do that.

Cathy Mazak: Right.

Pat Flynn: We know what’s working. You have a team. We don’t have to spend money on that right now. I’m so glad that that’s figured out, because that’s often the answer here, but it’s not in your case.

Cathy Mazak: Right.

Pat Flynn: The answer is the money gets put into where it can help, where you know that’s an investment that you can get it back.

Cathy Mazak: Okay, great.

Pat Flynn: That’s not a specific hard number right now, but I think there is a hard number in there, which will become a lot more clear as you go along. Then, because these launches are closed and then open for season, in the interim between launches it would be to grow your list.

Cathy Mazak: Right.

Pat Flynn: What I would be very comfortable with is if, during that non-launch season, you had a specific number that you knew was always going back to that, that you just . . . It was a business expense that you knew was there to help grow the business, so that it wasn’t ever a question anymore. Because you have this other job that you have, you have room for that.

Cathy Mazak: Right. That’s true.

Pat Flynn: I think that’s a huge advantage that you have.

Cathy Mazak: Yes. No, it’s absolutely a huge advantage, yes.

Pat Flynn: Okay, going back, what would you say was the most useful part of this conversation for you?

Cathy Mazak: I think actually breaking down a little bit that thing that I was calling a soft launch and realizing why, kind of the factors that were going on that didn’t make it into a real launch, or like a real push from me. Now when I look back I think, “Oh, yeah. Duh, of course you weren’t going to do your huge launch thing. You were not in the emotional state to do it, nor the physical infrastructure state to do it.” I think that I can kind of forgive myself, or let go of that idea.

Pat Flynn: That’s exactly where I was going to go. I was going to say, you need to forgive yourself for that, because that was just an outlier circumstance, right?

Cathy Mazak: Right, right.

Pat Flynn: Now you’re coming into January, so you know the answer is it’s A: not a fluke, because that wasn’t a real case study. B: it’s actually not how much money you need to spend. It’s going to be how much effort are you going to put into this next launch and how confident are you in it.

Cathy Mazak: Right.

Pat Flynn: Now that you know, in one sentence, tell me what you need to do. Or two sentences, or three.

Cathy Mazak: Okay. It might be three. Okay. Enact my January launch plan, because I have a plan. It’s a good plan. I need to do it with all the energy. Think about—in the interim between launches—growing my list and just schedule a reoccurring expense. Look at what I make in January at this launch and figure out what can I spend on ads between January and May when I launch again, and have it a reoccurring list-building expense. Then maybe I need to think about other coaching . . . Other ways to make coaching more recurring income and really to, I mean, just adding onto that, to fill in those gaps between launches.

Pat Flynn: To fill in those gaps and also believe that you have a lot more value to offer than $133 per session. I think that—I mean, that’s less than $100 per hour if it’s a two hour session or a one and a half hour session.

Cathy Mazak: Okay, yeah.

Pat Flynn: When you consider the value that you’re giving them, something that actually helps them in their career and in their life as a result, I mean, I believe that you’re undercharging for that part, that portion.

Cathy Mazak: Okay.

Pat Flynn: I mean, you could find one person who just is your mentee who you charge four grand a month for, right? There’s your income right there that you need, right?

Cathy Mazak: Right, right.

Pat Flynn: Now, that might not be the case and available in this space, but that’s what I want you to start thinking toward.

Cathy Mazak: Okay, okay, okay. Great, yes.

Pat Flynn: Fantastic, Cathy. This is . . . I feel like we’ve learned a lot more than just, “Okay, well where do I need to spend my money?” I think that there’s always deeper concerns. I’m so thankful that you were very honest during this conversation, because that wouldn’t have been able to come out unless you spoke about those things, so thank you so much Cathy. We’ll followup with you and with the post that gets published on SPI related to this podcast. I’ll put like a little update once your launch is done and you crush it, just to kind of close the gap there for everybody who’s going to be curious about how you do.

Cathy Mazak: Amazing. I’m so excited, Pat. Thank you so much.

Pat Flynn: So am I. Cathy, you’re amazing. Best of luck and thank you once again.

Cathy Mazak: All right, have an awesome year in 2018. I’m so looking forward to following you this year.

Pat Flynn: You too.

All right, I hope you enjoyed that call with Cathy. Cathy thank you so much for applying to the show. I appreciate you so much and for everybody else out there who wants to also potentially get featured here on the show and get coaching from me, all you have to do is go AskPat.com and just hit the button there right in the middle of the page next to all the other episodes and hit “Apply”. You’ll be asked a few questions and we’ll go from there and see if you’re selected or not. Seriously, this is one of my favorite things to do, is to coach people, and I love to do it one on one but it’s not scalable. But having it here on AskPat with you listening in helps to scale the teaching factor here and what would be really helpful is if you also shared this show with other people too. If this is something cool, something you haven’t really discovered before, I want more people to hear it because I know it’s going to help them and I know that you can help others too by sharing it as well. All you have to do is just tell your followers, tell your friends about AskPat.com. Tell them to listen to the latest episodes where they’re going to hear a coaching call—things that are usually in private out in the world so that you can learn and listen to.

Thank you all so much for your support. I appreciate you. If you haven’t subscribed to the show yet, please do that and also make sure to check out FreshBooks, the sponsor for this show. If you go to FreshBooks.com/askpat and enter “Ask Pat” in the “How did you hear about us?” section, they’re going to hook you up with a thirty-day free trial that you can use to check it out and just see what the billing is like, and see how it can track your expenses automatically, and just keep track of your income properly. Super easy to use. They just redid the entire format and user experience last year. I liked it even before then but now it’s even better. Please check it out, FreshBooks.com/askpat and make sure you enter “Ask Pat” in the “How did you hear about us?” section.

Thank you so much. I appreciate you in advance for sharing this and subscribing to the show, and look forward to next week where we talk with another person who applied for coaching and we help them with some major breakthroughs too. Again, my name is Pat Flynn, here to help you make more money, save more time, and help more people too. In the meantime, just keep rocking it and I’ll see you next week on AskPat 2.0. Bye.

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    Over time, I'll get to learn more about you and deliver content that actually matters.

  3. 3. No Hype

    Just real content that's meant to make a difference.

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