The Freebie Myth: Should You Include an Opt-In Bonus When Building Your Email List?
I was always taught to include some kind of freebie when building an email list. Whether it’s an ebook, a…
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How to Improve Email Deliverability
If you're running a business, you need an email list. And you need to send great emails, obviously. But if…
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How to Create a Reengagement Campaign for Cold Email Subscribers & Automate It
This is the second in our series of blog posts where we’ll take you along with us as we detail…
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Audience Building vs. Community Building: What We Learned at CX Day, Part 1
At SPI, we’ve been all-in on community since the launch of our private membership community, SPI Pro. The growth of…
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How to Create an Automated Email Welcome Sequence in ConvertKit
“The energy of your business is directly tied to the strength of your email list.” Amy Porterfield has been giving…
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Success Story: Kolarele Sonaike, the Barrister with a Passion for Building Better Communicators
Kolarele Sonaike is a man who’s built a career around the power of persuasion. He’s also been a lawyer—a barrister,…
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How to Win with Email Marketing in 2019
Email marketing isn’t dead. In fact, it’s very much alive and well. It’s still working really well for SPI—and it…
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How to Get More Email Subscribers (17 Lead Magnet Ideas)
https://www.youtube.com/watch?v=6te1AlLUA10 Want to learn how to get more email subscribers? One of the best ways to do so is through…
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31 Tips from 31 Course Creators on How to Build and Launch a Successful Online Course
This was my first year experiencing what it was like to create and sell online courses. With one public course…
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