SPI 044 : How to Win With Your Email List (Part 1 of 2)

The Smart Passive Income Podcast Logo

In this session of The Smart Passive Income Podcast, I’ll be sharing my thoughts about email lists – specifically why they are absolutely crucial for any online business or brand to have, how to start building one and what you can do to maximize the number of subscribers who sign-up for your list.

This particular session is Part 1 of 2 because I didn’t even realize how much I had to say until I noticed that at the 35 minute mark, I didn’t even get into what happens after a subscriber signs up! Everything in this session is what happens before that point, which is still incredibly important because a person isn’t going to read any one of your emails until they’ve opted into your list.

In Part 2 of this series, I’ll be talking about everything that happens after the point at which a person subscribes to your list, from tips on what to put in your emails, all the way through the autoresponder sequence, broadcasting strategies, increasing open rates and even how to read some of the analytics of the emails you’ve sent out.

But for today…

In this session you’ll hear me talk about:

  • Why I highly dislike the phrase “the money is in the list”, and what I think an email list should be used for.
  • 5 reasons why a building an email list is mandatory if you’re building any kind of audience online.
  • How NOT to waste your time and energy building an email list.
  • What subscribing to an email list is like from a subscriber’s point of view.
  • The 3 most important things to consider when placing opt-in forms on your site.
  • The number one page on your site that you should be putting an opt-in form. Chances are, you’re not.
  • My thoughts about popups, and they’re not all bad…
  • Everything you need to know about offering a bonus to those who join your list.
  • And more…

Right click here to download the MP3

Items mentioned in this podcast include:

I can’t wait to talk about everything that happens after a person subscribes to your list, which is really the meat and potatoes of email marketing, but I definitely couldn’t skip over all of this incredibly important stuff that happens prior to sign-up.

Look out for Session #45 within a week or so.

Thank you for the 534 5-star reviews on iTunes! Each one of them makes a huge difference and keeps pushing me forward.

Cheers, and all the best to you!

Please subscribe below to the podcast to get automatic updates for your device:

Transcript

Click Here to Download the Transcript for Session 44 (PDF)

Click here to get to Part 2 of the Series. 

  • http://topsmartphones.de Tom

    I love it when an IM personality not just tells me to do this, than that and in the end only promotes a certain ESP. Thanks Pat for this eyeopening podcast. Lots of useful stuff in there. Can’t wait for part 2.
    Tom

  • http://www.Traffic.me Arbel Arif

    Interesting point of view about your subscribers…. can’t wait for part 2.

  • http://www.createvalueshare.com Sibo

    Hi Pat, I want to thank you very very much for everything you are sharing. I am a big fan of your blog and podcast these days. By following your youtube video this weekend, I just opened my blog at http://www.createvalueshare.com and still playing around with the cool plugins I found from you blog.

  • http://www.cleanseandblend.com Andy

    Sooo, I was already on the fence for buying the Opt-In Skin. It just looks great, and I like that it lets you focus your readers response specifically to what you want them to do. For one blog it might be best for you to get them on the email list, for another it might be best to get lots of shares.

    While listening to this podcast, I was actually reading how to quadruple my mailing list on ThinkTraffic: http://thinktraffic.net/quadruple-your-mailing-list

    and now I know I’m getting the plugin.

    I have a question though – what do you think of a short-term giveaway to get more subscribers? Like an American Express cash card, or maybe something more inline with the nature of the blog?

    I’m trying this right now with my newer blog, and so far it’s going well, but the giveaway is going to cost me over $250 when all is said and done. Not sure if it’s worth that to get the audience quickly built up, but I guess we’ll see :)

    • http://www.viperchill.com Glen Allsopp

      Hey Andy,

      Great to hear you’re thinking of giving the plugin a try.

      Look forward to having you on board :)

  • http://www.cheapestwaytotravelhq.com Kyle

    Just started my blog and have got really focused on building the content first but building a email list is something i definetly have to do. Soon my site will have grown exponentially and i’ll lose out on tons of subscribers who could’ve signed up if I’d have had one. Thanks Pat!

  • http://www.becomeablogger.com Leslie Samuel

    Hey Pat,

    Not sure if you know this, but Mailchimp actually has the following in their terms:

    “we do not allow businesses that offer these types of services, products, or content:
    …Work from home, Internet Lead-gen, Make money on online opportunities, etc…Affiliate marketers”

    I used to tell people that Mailchimp was ok until I saw that. The fact is, a lot of the people who use it do those exact things. Wouldn’t want to be in a situation where your list gets shut down for violation of terms.

    • Pat

      Oh wow, I didn’t realize that Leslie – thanks for pointing that out! That’s actually a good idea for them if they’re offering the 500 first subscribers free, I would imagine. Hope all is well with you!

      • http://www.appreviewcrew.com Shawn Smith

        Mail Chimp limits what you can do with that free account too.. I use responsemagic.com its a free account but unlimited use on their free account.. They welcome IMers but their free account is only 100 contacts.
        but their first paid package is only 19 bucks for 5,000 contacts compaired to 50/month at aweber… its worth a look, I like it.

      • Heidi

        I use Mailchimp (being free and all for the first 2,000 subs but limited to 12,000 emails sent per month – Forever Free Plan) but they changed their terms…now this package does not use Autoresponders meaning you have to use email blasts instead…a little bit more work…but worth it for a free service I guess. The trick is to start off your article in the email (say 100 words) THEN link it to your blog post/FB/Twitter where your affiliate link is… ;)

    • http://mywifequitherjob.com/mailchimp-vs-aweber-a-comparison-of-two-email-marketing-providers/ Steve |MyWifeQuitHerJob

      Hey Leslie,

      I actually got banned from MailChimp a long time ago even though I didn’t do any affiliate marketing in my emails. In fact, I got banned because they didn’t like the title of my ebook which contained aff links. In any case, I didn’t want to link to the article directly in the comments, but if you click on my name above or do a search for MailChimp Vs Aweber, I wrote a long post comparing the two services.

      • http://www.becomeablogger.com Leslie Samuel

        That’s interesting Steve,

        Hadn’t spoken to anyone before who actually got banned. Were you able to take your list with you to another service?

        • http://mywifequitherjob.com/mailchimp-vs-aweber-a-comparison-of-two-email-marketing-providers/ Steve |MyWifeQuitHerJob

          Yes. Essentially, they removed the ability for me to send emails but my entire account was intact. Then I simply moved them over to Aweber.

        • Pat

          Wow – that’s crazy. I’m definitely not recommending MailChimp to anyone from this point forward. Thanks for sharing what happened with us Steve.

        • http://nopassiveincome.com Chris

          Hi Stevie, Hi Leslie,
          thanks for that information. I was thinking about MailChimp before I set up my account on Aweber. Aweber isn’t cheap but MailChimp seems not very clear…
          Do you know other email services which are cheaper than Aweber – I plan to build some (5-7) small email list (with hundreds of subscribers each).
          Chris

      • http://howtospeak-japanese.com Yamato

        Steve,
        is it still required to have your current list to opt-in again when you import an existing list into aweber?

        • http://mywifequitherjob.com/mailchimp-vs-aweber-a-comparison-of-two-email-marketing-providers/ Steve |MyWifeQuitHerJob

          No, if your list was created using double opt-in, you don’t have to have your subs optin again.

    • http://unwireme.com Rich Polanco

      Nice heads up Leslie! Mailchimp is the service I recommend to people starting out. Now? Not so sure…

      From what I understand, Aweber is the preferred e-mail service of spammers. This may be the reason why.

      Thanks!

      -Rich

      • http://www.sparringmind.com/ Gregory Ciotti

        Are you kidding?

        If you’re talking about serious email spam (ie, “Buy Che@p V1agara”, etc.), than you are way out of line calling a great service like AWeber one for spammers (and just plain wrong).

        If you are saying that affiliate marketing is inherently spam (not true), than why are you even on this site?

        Not trying to be mean or anything, I’m just curious as to where and why you heard such a statement about AWeber, it’s a great service with a different TOS than MailChimp, that’s all. :)

    • http://www.blog-growth.com/ Mauro D’Andrea

      Hi Leslie, I use MailChimp and they are not very restrictive about affiliate marketing.
      As they said, they don’t allow to send emails only to promote affiliate products, but if you insert FEW affiliate links in your contents they are not against it.

      Also, there are some exceptions: for example, once I got my account suspended just because I had an affiliate link of PaySpree.
      There some affiliate links that they don’t want to see and PaySpree is one of them.

  • Brent Giesler

    Great stuff as usual, Pat.

    For us newbies that don’t have any previous content to repurpose as an ebook yet, what would you suggest we use as a lead magnet?

    Keep up the good work.

    • http://www.geemoneytalk.com Ryan G

      Yes, I’d like to know this as well. I wrote an ebook, but lately I’m wondering if I chose a poor topic. Be interesting to know if there’s something else being used out there by other bloggers to attract subscribers.

    • Pat

      Hey Brent, great question. Here’s an answer (and anyone else can chime in with their thoughts as well!):

      I think a video would be easiest, if you have the equipment to shoot a video, of course. It could be hosted for free on YouTube and set as unlisted, so it’s something exclusive for your new subscribers. Maybe it’s a Free 3-minute video with one tip that will help them do something amazing related to the niche, and make sure it’s something that they can see immediate results from. For example, if I have a dog training site, maybe it’s a 2 or 3 minute video that teaches your dog a new trick that no one else has taught before, or an EASY way to potty train your puppy.

      Other people have done small tools that they use in their business and have given away – spreadsheets, templates and things like that. Depends on the niche.

      Then there’s the E-course where you can teach someone how to do something, similar to the video, except in Email form – and that could be a short report or case study as well.

      An interview with someone in the industry that becomes a must-listen, which people must-subscribe to listen to, or watch (if it’s video).

      Just a few ideas off the top of my head!

      • Brent Giesler

        Perfect. I really like the video idea.

  • http://www.geemoneytalk.com Ryan G

    I wonder if checking this tick box on the comment form to receive the free ebook will automatically subscribe me to your email ist. If it does, that is slick!

    Im happy to find list building as the topic of your most recent podcast.I just switch free a free service (listwire) to aweber just last week, and I’m loving it. There is always a cost associated even with free services, and in this case it was in the form of solicited offers from the service provider that I did not agree with.

    I didn’t like being associated with that so I cancelled.

    The big takeaway for me from this podcast and the quick action item I can implement is to add an optin form on my About page. Never even thought of that.

    • http://www.BuildingaWebsitepro.com Michael

      Ryan, I agree. That’s real slick!

      Pat, you may cover this in an upcoming podcast, but what do you use to do the checkbox in the comments section that opts in as Ryan G mentioned?

    • http://buyingahousechecklist.net Matt

      It’s called Subscribers Magnet. Pat covered it quite some time ago in this post:

      http://www.smartpassiveincome.com/subscribers-magnet/

      • http://www.BuildingaWebsitePro.com Michael

        Thanks Matt!

  • http://purchaseplr.com Jessica Kihara

    Thanks so much for sharing, Pat. What an informative lesson. I hate being sold to all the time, as you do. I don’t hesitate to unsubscribe if I’m treated this way. It’s becoming such a widespread problem – I hope more marketers listen up here!

  • http://www.udemy.com Dinesh

    Hey Pat – One thing to consider. I actually think you could be sending quite a bit more email. Particularly given how engagement focused your emails are.

    I looked back at my mails and noticed that I normally receive 2-3 from you per month. I think you could easily do 4-6 per month.

    The same way you always do posts on Mon/Wed/Fri (I think that’s right), I would recommend you send out 1 email per week on the same day of the week.

    I think most users would look forward to getting it (so long as you kept the content really strong & mostly unique from what’s on your blog). I know I would.

  • http://www.ramblingsofawahm.com/ Allie

    Pat,

    I really look forward to listening to this particular podcast. I dread writing the newsletter emails (I don’t know why, I love writing posts) and really need help on focusing. This is something I have struggled with for a long time now.

    I look forward to hearing this one. :-)

    ~Allie

    • http://www.ramblingsofawahm.com/ Allie

      Pat,

      I’m back today because I just finished listening to your podcast. Great stuff.

      I loved when you mentioned those dreadful pop ups. Like you, I understand that they bring great conversion but to what cost? Like you stated “are the subscribers really going to be sticky?” Maybe not. They just want the pop up out of the way and/or the free giveaway you are offering. Like our blogs we want our email readers/subscribers to stick around. And putting things in their faces may not be the best solution to growing a healthy list.

      Looking forward to the next installment. :-)

      ~Allie

  • http://moneylicious.org Ornella @ Moneylicious

    Hi Pat, I’m first time visitor, but I just subscribed to keep up with you. As I’m starting to build up my blog I’ve been holding off on adding a way to capture an email list. I know I will not use Mailchimp, but Aweber.

    till next time!

  • http://www.webninja.ca Avrom

    Awesome! Can hardly wait Pat to download and listen. It’s also timely as I get my new Web Ninja site going. I know you willl have a lot of great advice to get me on the right track, and not make the fatal mistakes so many others have with monetizing their email list the wrong way! ;)

    All the best,
    Cheers
    Avrom

  • http://www.alaininternetmarketing.com alain

    I have been waiting for this podcast since I started listening to you. I have listened to all of your podcast and I find this one, one of the most valuable. Your voice, energy and confidence is contagious.

    I am so happy that you do not have one of those popups opt-in things, I find them so annoying. I know that they work but they tend to alienate regular readers. It is almost like the phone companies who offer a great deal to new subscriber and every body else feels screwed.

    I am totally new to blogging…. I am still finding my way around WordPress and blogging in general and I feel that this podcast truly guides me in the right direction.

    One last thought… I will be uploading my eBook to Amazon sometime next month and I have made a “thank you” note to you and to some other bloggers who have helped me to get started and who give me the inspiration to work hard in this wonderful business.

    • http://www.succinctresearch.com/blog/ Bill@ Succinct Research

      I’m working on quite a few eBooks, some of which I’ve finished and received good reviews for. I know my content is great (almost a dozen people have landed jobs in the last two months using advice from my eBooks). I just wanted to know how you went about uploading your eBook to Amazon. Did you follow a technique you saw on a blog? Do you have the time to email me with some advice?

  • http://www.shebayemenifood.com/ Katherine

    Hi Pat,

    I have a question about your tactic regarding aweber, I also use this service and I know that it is necessary to include an address in which is made public in all outgoing emails. Do you recommend to include your home address or a PO box? I just realized that it might leave one a little bit exposed if they are sending out their home address in an email which is send to thousands of people every day. Especially in light of the fact that there was a recent case about a blogger who was stalked through her blog and then attacked.

    Just interested to know your experience/opinion of this and sorry if you mentioned it somewhere in a previous article and I maybe missed it.

    Thanks,
    Katherine

    • http://www.BuildingaWebsitepro.com Michael

      Katherine,
      Not sure if Pat has “formally” answered this on the site, but I’ve asked the same question. :) He (and others) recommend getting a PO Box. It’s really just a barrier of protection from your personal life and your business life. And you can just make that your “business address” for everything else too. Even though it’s easy to find most people’s addresses online nowadays, at least you’re not broadcasting it yourself.

      You can check with places like UPS and USPS for this service. And the smallest box is likely enough.

      • Katherine

        Thanks for answering, that definitely seems like a smart move.

  • http://www.sanjaykhemlani.com/ sanjay

    Good tips Pat! Can’t wait for part 2 of this.

  • http://www.viperchill.com Glen Allsopp

    Thanks for the mention!

    Downloading on iTunes now as I type :)

    • http://www.epicwebstudio.com/ Rodrigo @ Epic Web Studio

      Hey Glen! I’m using Optinskin for my 2 websites. Thanks a lot for doing the plugin, it Rocks!

  • http://MakeAChurchWebsite.com Estevan Montoya

    This was a great podcast! After much consideration, I plan on creating a mini member site that people get access to by joining my list. It will be a video series for 7 days, each vid about 5-10 minutes. I am a pastor, and have preached revivals and such, so I would make this like an “online revival”, being that my audience would be Christians and pastors.

    Thanks for the tips on the list!

  • http://www.rensvisser.com Rens Visser

    Hey pat! Great post!

    Personally i have noticed that most things on this site are meant for people that already have a small user base or getting a small user base. But i tought whats the impact of the site design on users? I can’t find it on this site, maybe you can tel us something about it?

    Kind regards,

    Rens

  • http://www.zzzprofits.com Moe

    Hey Pat i am really glad you are doing these email marketing posts. I cant wait for part 2. Of all the things involved with blogging, working my list is what i am most afraid of. I am not even sure why.

    I completely agree with you that spamming offers and using distracting pop-ups is not the way to go.

    What do yo think about email format? plain text or fancy graphical html? I personally prefer plain text because that is how i would send an email to a friend or colleague.

    • http://www.BuildingaWebsitepro.com Michael

      Moe,
      For people starting out, I say first, just take action. Some people might get hung up if they think they need a perfectly designed email before sending it. The important thing is taking action.

      Now, if taking action is no issue and you want to decide between designed and NOT designed, my opinion is to go simple.

      Even a rectangular “header-style” image at the top of an email can go a long way… or your logo. That gives it a little character without feeling pressured to create a full-out design.

      In terms of effectiveness, that’s just something to try with your market. You can do an A/B test on click through rate between designed email vs. non-designed email.

      Just a few of my thoughts!

  • http://www.nigglynoo.com/ Tarryn

    Great podcast, Pat. Looking froward to the second half! Thanks!

  • http://onlinemarketing-kickstart.de Martin

    Hey Pat,

    thanks for this podcast!!! I’m still searching for a solution for creating a 3D-Image of my e-book like the one you use on this blog =). Think you mentioned it during the podcast but I can’t find the link…or did I just miss it :)?

  • Andy

    Thanks Pat, again, brimming with content.
    I’m a happy mailchimp user (we are a non-profit, so mailchips t&c is ok with us)

    I have a problem, which you might be going to address in part 2, but I have segmented my list. On the sign up page, people can request what they want, There is a 36 email (auto responder (like a course)), then a bi-monthly newsletter, and a 3 or 4 times a week email from the website.

    My main worry is that the people who only get the bi-monthly don’t want to be swamped by 3-4 emails a week, and people who are looking for the 3-4 emails a week (on a particular topic) will miss it if I stop!

    Is this the wrong direction? Should I just focus on one list, and me choose what they get, or give them all the options?

  • http://www.earningsecondincome.com/banners-broker Gospel OE

    Hello Pat,

    Cannot wait to read the next post; very good tips here.

    Gospel

  • http://7minentrepreneur.com Joe Cassandra

    Hi Pat,

    I just opened my site yesterday and followed your advice on collecting emails off the dot. I really appreciate that!

    I had a somewhat off topic question as you mention Startanemaillist.com and ebooksthesmartway.com which are pages that direct back to your site (as part of your backlinking strategy). Would you recommend doing that stuff right off the bat, or work on content first?

    Thanks Pat!

  • http://davidsantistevan.com David Santistevan

    Pat, what resources do you recommend for creating 3D ebook covers? Thanks!

  • http://Www.buildingawebsitepro.com Michael

    Spoiler alert!
    Pat says, “Well, Duh!” in this episode… And it was Awesome! :)

  • http://www.myjapanesegreentea.com Ricardo Caicedo

    Thanks for all your help Patt!
    I placed a form from aweber on my new blog and the same month I got a few subscribers!

  • http://TimsMinions.com Andi the Minion

    I hate the standard emails Internet Marketers send out these days, they offer nothing of value or show me anything that can teach me how to improve, it is all just sell, sell, sell with these guys. It is amazing how many IMers suddenly have a ‘great new friend who has a brand new shiny object that makes them thousands of dollars per day’!. They seem to make new friends every week!

    I do love the type of email I get from you and Glen Alssopp of ViperChill method of emails which I implement and that is using email as a blog post. We use it like a members only full content newsletter. I actually sit down and write these newsletters including screenshots if needed and spend time crafting as I would a blog post. I like to give ideas and show people how to do things. I have received several emails back saying how much they have enjoyed the emails we have written. Ramsay of BlogTyrant fame used a quote that I now live and write by…’Make ‘em long and make ‘em strong’

    Thanks for another great Podcast.
    Cheers

  • http://perfectearningtips.com IGBALAYE OLAYEMI

    This is a awesome post that i think will help a lot of people about email list. Email list can’t be neglect as i used to say and this can really be your asset if you are doing the right thing. am using MailChimp for my newsletter and they are doing a very tremendous work for me, it can only give problem when you don’t know how to go about it.

  • http://www.pro-kilos.de Timo

    Hey Pat,

    thank you for these very good tips. I`m looking forward to read the next part.

    Greetings

  • http://www.promarketingtips.in/author/admin/ Stanley Rao

    Valuable and great tips. Waiting for the next post

  • http://www.handymarketer.com christelle

    Hi Pat, thanks for the great podcast again. It’s funny to listen to you sometimes, it’s like you get so excited to get what you have to say out that you’re talking faster and faster.
    I’m with Mailchimp for now mainly because I can’t afford to pay for Aweber, and I love the humor they put it, but I’ll see later on if I meet any limitations, most people seem to go with Aweber.
    I couldn’t decide at first whether to go for a free eCourse or an eBook for my bonus, and ended up doing the eCourse because it was less work (no need for formatting, etc), but I think it’s not as powerful.
    You’re motivating me to create something better, so I think I’ll enter your reader challenge by creating a mini-product and making it my bonus.
    Cheers,
    Christelle

  • http://www.EntrepreneurOnFire.com John Lee Dumas

    Pat, as always, killer Podcast. Is there really a question as to why SPI podcast is an iTunes top 10?

  • http://thehowtomakemoneyonlinemom.com Julie

    Loved this! I just added my newsletter form to my “About Me” page. I also debated between MailChimp and Aweber and went with Aweber. I really like it so far and it sounds like it will give me a little more freedom than MailChimp would.

  • http://www.eartrainingmastery.com Radoslaw Szwarc

    Hi Guys,

    Anyone thought about sending out emails via your own sites mass e-mail?

    I’m actually sending out e-mails directly from my site not using aweber or any other service. I must say that I’m quite happy with it.

    Benefits:
    - Free of charge
    - Full control of the list

    Disadvantages:
    - There might have to be something developed – like unsubscribe link etc.
    - domain and IP of server has to be white-listed so that e-mails are not falling into SPAM.

    Any thoughts on that?

  • http://www.epicwebstudio.com/ Rodrigo @ Epic Web Studio

    Thanks a lot Pat, this couldn’t come in a better time, I’m starting a blog from zero and it’s been a while since I used aweber so I was kind of rusty, I needed to remember some stuff, thanks a lot man.

  • http://www.financialcoachingwithglenn.com/ Glenn

    Wow! That is a lot of very useful information Pat. I’m kicking myself for just skimming your emails because I could have been a lot further along with my internet business if I had only paid a little more attention to your emails.
    Well, its a lesson learned and I am looking forward to getting a real email list going and checking out the tools you mentioned in this post.

  • http://scpi-1.com Jean-Luc

    I’m using aweber too and I’m happy with it.
    I think paid tools usually do much better than free tools in the long run.
    Because they have the money for it, they have customers and motivation.
    A free tool is either one shot, or a first giveaway to sell you the paid tool.
    Which is ok as a strategy, but it means that the free tool won’t receive as much support and attention than the paid one.
    So if you’re serious about your business, I recommand Aweber too

  • http://www.mynotetakingnerd.com/blog/frank-kern-shows-you-the-g-spot-touch-he-uses-in-his-email-marketing-strategies-that-cause-wallets-to-have-multiple-orgasms-and-squirt-their-money-into-your-bank-a Lewis LaLanne

    I love your philosophy when it comes to treating people as subscribers. Small semantic difference in letters but it has a whole different feel to it when expressed.

    The Opt-In Skin is something we also love on our site. But I have to admit, the biggest impact we’ve made in the last 6 months that has dramatically impacted how many emails we get is by modeling and taking advice from the guys at Conversion Rate Experts – http://www.conversion-rate-experts.com/top-cashback-case-study/.

    Once we switched to their style of asking someone to subscribe, our opt in rate for the above the fold opt ins DRAMATICALLY increased. The conversion rate for that box is AWESOME. It’s beats everything else we’re using including Opt-In Skin.

    But the one important thing I would say is that BOTH this box and Opt In Skin along with the hover invite to opt in are treasured by us and are assets because they allow people to see the opportunity to join us in three unique ways.

    Congratulations Pat on Kicking Butt and taking names. I’m definitely one of these people who are excited to see you growing. :)

  • http://creativelyconstructive.com steven

    Great article Pat. I tell my clients “you have to give to receive” too many times website owners just want to take. You do an incredible job of giving. That’s why you’re so successful.

  • http://theselfpublishingtoolkit.com Daphne Dangerlove

    I just wanted to say thank you for the My eBook Cover maker resource. I swear I wasted 3 hours last night trying to make my own 3-d cover in Photoshop before remembering that you mentioned it in this podcast. I literally had my cover in like 2 minutes and I love it! My book cover designer did my last one for me, but I am so glad that I can do them myself now, especially since I offer a number of free ebooks on my sites. I am so excited!

    Also these two podcasts on email marketing are revolutionary. I love your straightforward style and can’t wait to implement your tips.

  • https://twitter.com/marosbajla Maros Bajla

    what kind of plugin do you use for the mp3 replay? by the way great article as ussual :)

  • http://www.decorativeceilingtiles.net Milan Jara

    Hi Pat,

    Your info is great and thanks for sharing it.

    I have a merchant site.

    Just implementing some opt in forms and other ways of opting in.

    How do you feel about Tex to Join or Scan to Join..

    I will be adding them to my business cards.

    By the way, I am using Constant Contact and like them but not crazy about the fact that you can not have separate auto-responders for different lists. Can you do that with Aweber? By they way, at affiliate summit I was talking to my OPM Vinny O’Hara and I look on the right and guess who was standing there. It was Hunter Boyle form Aweber which videos I have watched few days before that. Later!

  • http://www.dr-luxuryrealestate.com/ John

    This is a great post, I really enjoyed reading this content, I am looking forward to reading more.

  • Laria LeNoir

    You are just awesome! I visit your site on a regular basis when I’m stumped and need a solution because I’m starting a new site/blog.

  • mv
  • http://bloggerbux.com/ Chris Goldberg

    This post was very old but yet very effective.