google analytics

How to Track Email Conversions in Google Analytics

This is a step-by step tutorial that will help you configure your Google Analytics account so that you can track email conversions. Why would you want to do this? Because once you set this up you can quickly (in seconds) see how many people are subscribing to your email list, where they are coming from and [...]

Optimizing By Visualizing with In-Page Analytics

When I was going over my traffic stats the other day in Google Analytics, I discovered something totally awesome: In-Page Analytics. In-Page Analytics is a brand new tool within Google Analytics that was introduced just last month and it's rockin' my world. Basically, "you can see your Google Analytics data superimposed on your website as [...]