From Course Concept to $141,659 In Sales In 6 Months

Today's post is a guest post from my friend Grant Baldwin, a public speaker and host of "How Did You Get Into That?," a podcast focused on people who are doing incredibly inspiring work. In this post, Grant talks about his experience launching his first course and how it didn't meet his expectations. He then [...]

Podcast Teasers and Proof You Need to Publish Videos Directly to Facebook Too

Last weekend, I conducted two experiments. They involved Facebook, YouTube and my podcast, and as a result of what happened I'll be treating each of those platforms differently moving forward. Here's what podcast teasers and uploading videos directly to Facebook can do for you...

SPI 132: Social Media Strategies and Automation Tools with Laura Roeder

I'm excited to chat all things social media in this episode with Laura Roeder, founder of Edgar - a tool I've been using successfully over the past few months to automate and schedule my messages. Here's what to do, and what not to do on social media...

A Simple Traffic Generation Strategy You’re Probably Not Using—Take It!

This is a strategy for boosting traffic and exposure to your site that I came up with on the fly during a recent SPI fan meetup. After sharing it, everyone was pretty stoked about it, so I'm happy to pass it along to you. Here's what to do, why this will work, and some follow-up notes to help you [...]

Timeline for Facebook Pages: THE COMPLETE GUIDE

Whether you like it or not, the Timeline format is coming to Facebook Pages, and you have until March 30th to figure it out. If you're lost and you don't know what Timeline is or how it works, don't worry—I'm here to break it down and make it easy for you to understand. Why does [...]

10 Creative Ways to “Level-Up” Your Presence on Facebook

I love Facebook—not only because it helps me remember when to wish my friends a "Happy Birthday," but also because it has been an extremely effective tool for my brand. For example, over the past year Facebook has overwhelmingly been the number one site for referral traffic to SPI: Again, this is for traffic coming [...]

How to Create a BRANDED Facebook Page (With Matching Profile and Banner Images)

Facebook can do amazing things for your blog or online business. It can become your primary source of traffic: It can help you quickly understand your audience a little better: And most importantly, it can help you connect on a deeper, more personal level with your reader, subscribers, customers, and fans - in simple but [...]

How to Create a Facebook Landing Page (HTML / iFrame Edition)

Please click here for the latest tutorials on the new Facebook Timeline Setup. **Important Update to Facebook Landing Pages** Please note that all Facebook Pages will be converted to the new "TIMELINE" version of wordpress, which you may have seen on your friends' personal profiles lately.  No comment on how they look, but there's nothing [...]

How to Create a Facebook Page and Landing Page – Updated with Code & PSD Files

One of the most popular blog posts I've ever written was THE Blogger's Guide to Facebook. It has been viewed over 20,000 times and the videos within that post have accumulated over 120,000 views. Unfortunately, those videos are now outdated. Facebook, as many of you know, loves to update and change things around - so [...]

Promoting with a Facebook Fan Page—Revisited

First of all, I'd like to thank Kim Roach for a killer traffic growing guest post last Friday, and I'd also like to thank her tribe. Many of Kim's loyal followers came by SPI over the weekend, and to all of you I'd like to give you a warm welcome and a big thank you! [...]