unique-custom-designUsing a custom blog theme or website design is not necessary to succeed online.

In fact, when I started doing business online, I used a free wordpress theme and was still able to generate a great income from both Adsense and selling information products. So, if you’re worried about how much money it takes to get something started online, don’t – because it doesn’t cost much at all. Find a niche, get a domain and a host, and start creating content and building authority for yourself.

Free themes are great, but there two major drawbacks:

  1. Their features can be very limited.
  2. They are not unique.

Everyone has access to them, so it’s not very uncommon to come across a website that uses the same free themes, even in the same niche. Although content is what really matters, I have to be honest and say that if I came across two websites that had the exact same design, it would bother me. Maybe it’s just me. Click to continue…

Blog BarHere’s a short but powerful post I’ve been wanting to write for a long long time. It starts with an analogy:

A blog is like a bar.

Let’s say we own a bar together. Without people actually coming into the bar, there’s really no point in having it. Right? It’s the customers who come inside that will make us successful. This is why that online, everything is traffic this, and traffic that. More traffic is what everyone wants and people are paying BIG MONEY for it. There’s so much talk about traffic, search engine optimization, keyword research and advertising, that many people often forget about the second part of the equation, which is what happens when people finally arrive to the “bar”? Sadly, many of those people (often paid for through advertising or pay-per click), just leave and never come back. What a waste… Click to continue…