My May 2010 Monthly Income Report

dollar-signEach month, I write a detailed report about my online earnings from the previous month. This report isn’t just about the numbers though, it’s about what I did and what I learned that has had an impact on my earnings one way or another (both positive and negative). Furthermore, it is my hope that it also illustrates how anyone can be successful online. I am nobody special, and if I can do it – surely you can to.

The real purpose behind these reports, beyond helping me keep track of how my businesses are progressing each month, is to help you understand the kinds of things you could do (or shouldn’t do!) to achieve similar results.

I hope you enjoy this month’s report.

Important Going-Ons in May

Was it me, or did May just seem like a blur? Time really does fly.

I’ve been spending a lot of time with family this month – more than usual. Keoni, my 5 month old son, is going through a little fussy stage. It could be for a number of reasons, including teething, separation anxiety, or just being so curious, yet so immobile. I’ve been doing my best to provide a little more support for my wife during this stage, which luckily the work I do with passive income allows me to do. It really makes me respect those of you who work 9 to 5 jobs and have a family at home too – because I’m beginning to understand just how much work it takes just to be a parent. That being said, I wouldn’t trade being a father for anything in this world.

Anyways, let’s get down to business…

iPhone Apps

Once again, I’ve been doing a lot of work with the development of a number of new apps for my iPhone app business.

If you don’t already know, my business partner and I do not develop the applications ourselves. We think of the ideas and then outsource the development to people who specialize in programming iPhone apps. It’s great because not only do the apps come out better than if we did them ourselves, but we can use multiple developers to get more done at the same time.

Back in April, we released 5 new applications. In May, we came out with 6 more, and have a few more in development as we speak. On the date this post was published, we currently have a total of 16 live applications in iTunes.If you’re interested in getting into the iPhone or iPad (or both!) market, and you’re not a programmer, I definitely recommend this iPhone app guide, which has helped our business tremendously.

The app market is definitely a wild ride. Just within this past month, we’ve seen the following happen:

  • Earned $400+ in a single day total,
  • Earned about $35 in a single day total,
  • Seen one of our apps climb to the top #35 paid spot in the Utilities category,
  • Seen the same app drop to well past the top #100 spot within a week,
  • We had a competing developer “copycat” one of our apps, and…
  • The app store (desktop version) changed it’s interface, which has had an effect on some of our marketing strategies…


About the “copycat” application, we basically ran into an application that was about 95% the same as one of ours, which we were initially pretty upset about, especially because we put some creativity behind it. I won’t get into the details, but there were a series of emails exchanged between our company and the copycat, but we finally worked things out. And there really wasn’t much we could do anyways. It’s a free market, and it’s all about competition.

I mean – type in the word “flashlight” in iTunes search and you come up with about 300 results.

Still though, the rollercoaster is fun to ride and it was beyond amazing to see some good numbers come in as a result of our hard work done in March and in April. Our free applications saw more than 1 million ad impressions, which is totally awesome!

We’ll keep churning out apps and see where it takes us.


It’s weird to think about this site now, because honestly I haven’t done much with it for the last 8 months, ever since a major site update. Still, it continues to drive sales and add to my earnings, even though I only spend time answering comments and responding to emails.

This month, however, in a mastermind group meeting I attended, I mentioned that I really wanted to get back on the horse with this site and see where it can take me, especially since I’ve noticed that sales are slowly decreasing each month.

Maybe I’m not giving it the best chance to earn the most money. Maybe I’m unaware of what could be, since I’m “okay” with earning a decent amount from it already. This dilemma is apparently one caveat about passive income that I’m beginning to experience for the first time. Things don’t last forever, as much as we sometimes hope they do. I know this, because it wasn’t too long ago that I thought I was going to be working 9 to 5 until I was 65.

My mastermind group gave me a number of excellent suggestions that I hope to implement within the next couple of months. With the changes and updates that I’ll be making, I hope to:

  1. Drive more traffic to via SEO and paid advertising. I have yet to spend a dollar on advertising for this site, but I guess now is the time.  More traffic = more sales.
  2. Increase sales conversion rates. I plan to use a number of different suggested strategies (which I plan to outline and report here on SPI when I do implement those strategies, so stay tuned!).
  3. Add more products. More products = more $ spent per customer.

Again like I said, I’ll keep you posted on how things go. Hopefully I’ll have the time to do some of these things, or be smart enough to outsource them if I cannot.

A New Revenue Sharing Site

As many of you know, I used to write articles for eHow. Even though the writer’s compensation program (WCP) has ended (which means no one can contribute to eHow anymore, except through applying with Demand Media first), I actually continue to earn an income from a number of articles I wrote on eHow almost 2 years ago. This just shows the power of find the right platforms and techniques to work hard now, and reaping the benefits later (way later.)

In May, I was on the search for the “next eHow” – somewhere I could invest my time and articles that could potentially make me money down the road. I wrote a series of posts that followed my research:

You can read those articles if you’re interested, but I’ve landed on my decision, based on my own research (you should do your own if you’re up to it!) and went with InfoBarrel.

I spent a few days on the site, checking out the community and even posting an article just to see how it went. The process was relatively smooth, and although I think a lot of work could be done to improve the design, so far I’m diggin’ it. In just 2 days, the article I wrote was already on the third page of Google for a few of the keywords I was targeting.

Good sign.

If you’re not yet signed up, head on over to InfoBarrel and I’ll see you there!

Smart Passive Income

I’m still working on setting up the Podcast. It’s not as easy as pressing the record button and talking, because there’s a lot more involved for getting picked up by iTunes and all of that stuff. I’ve heard of a lot of people having problems with their feeds before, so I want to make sure I get it done right the first time, so all I have to worry about later is content.

Thanks for your patience!

Ok – I think it’s time for some numbers!

Income Breakdown

Please note that these are figures from reports from each individual company for the previous month. It does not necessarily reflect the actual payment which, for some of the companies listed below, come 30 to 60 days later because of potential refunds. Product Sales:

  • Ebook Only: $863.07
  • Audio Only: $114.32
  • Ebook + Audio Package: $764.15
  • Total: $1,741.54
    • Last Month: $2,886.00
    • Difference: -$1144.46
  • eHow Earnings:
    • Total: $219.01
      • Last Month: $183.04
      • Difference: +$35.97
  • Affiliate Earnings:
    • Green Exam Academy: $2,519.35
    • $650.00
    • Amazon Associates: $11.50
    • Aweber: $26.70
    • Internet Business Mastery Academy: $1,224.75
    • iPhone Apps w/o Experience eBook: $345.56
    • Total: $4,777.86
      • Last Month: $5,256.89
      • Difference: -$479.03
  • iPhone Applications:
    • Paid Apps: $5004.00
    • Free Apps: $4594.09
    • Total: $9,598.09
      • Last Month: $3,135.16
      • Difference: +$6,462.93
  • Gross Total in May: $16,336.50
    • Last Month: $11,461.09
    • Difference: +$4,875.41

It’s great to see the numbers climb back towards that $20k/month mark, which I saw way back when my LEED site was taking off before March of 2009. Obviously, the major portion of the earnings this month come from iPhone apps, which is awesome. It’s been a year and a half since we’ve been in business, but never have we seen numbers like this. No – we’re not making $20k a day like some of the top apps that you see, but we’re definitely happy with the results. It was only when we finally to create more product and researched some iPhone app marketing strategies that we finally started to see a breakthrough.

It’s like they say, nothing is going to happen unless you take action and do something! Remember, every day you don’t something online for sale is a day of potential profits lost.

Things I Learned in May

One thing I learned was the importance of having people to talk to you about what you do online. Namely, a mastermind group.

I’ve been part of an online mastermind “group”, the Internet Business Mastery Academy, for almost 2 years now, and they’ve been instrumental in my online success. The mastermind group I talked about earlier is a new one I joined that only has about 5 people, and we chat every Monday about our businesses, what we’ve learned, and what we need help on. Joining some kind of mastermind group is something you really have to do in order to get to where you want to go, faster.

Another thing I learned in May was the importance of simply asking. If you need to know something, the first thing you should think about doing is “asking”, instead of spending hours going in circles trying to find the answer yourself. For some reason, many of us are ashamed to ask for help, and feel like we have to do everything ourselves. It’s like us guys who are sometimes too prideful to stop and ask for directions, when you know that that is all you have to do.

I’m talking about this in regards to my upcoming podcast. In May, I asked many of you (plus my Twitter  and Facebook followers) to answer a short, 3 question survey about what you’d like to hear on the show. The results from the survey (over 500 responses later) is now a complete roadmap of exactly what I should be doing. There’s no more guesswork involved, and I can give the listeners exactly what they’re looking for.

If you want to know something, just ask! What’s the worst that can happen? You don’t get a response…boo hoo.

And Finally…

I just wanted to thank you all once again for your undying support. I started this blog almost two years ago without ever thinking that it would get to this point, and now I’m here and it’s honestly one of the coolest things I’ve ever had the pleasure of doing. I hope you stick with me for the next couple of years and let’s just see how far we can climb together.

If you haven’t yet subscribed to the blog, you can easily do so by clicking here!

Thanks everyone, and I wish you all the best. Cheers!

  • Erica Douglass

    Hi Pat,

    It’s great to see you keep posting income gains. Awesome!

    About the iPhone app business: You are running this business with a partner, so how do you split out income? That $9500 probably doesn’t go straight into your pocket–or does it? This would probably be worth another post or two… in fact, working with a partner in a business would be a great series.


    • Pat

      Hey Erica! Yeah, that would make a great series, especially since we’ve been friends since Middle School, and there are some things that can often arise when doing business with a friend. We work really well together, but I’d heard of friendships and even relationships and marriages ending when two people try to do business together. There definitely has to be some rules in place.

      Right now, we split 50/50, but we’re using a lot of the income and reinvesting it back into the business right now.

      Thanks for the comment! Cheers!

      • Maria (WriterGig)

        Maybe you could mention your related expenses, especially if you are splitting income with a partner or paying affiliate commissions, etc., to give a realistic picture of how much money it’s costing to make money. 😉

        Way to go, Pat!

        • Pat

          Great idea Maria, thanks!

  • Dev | Technshare

    Hey Pat,

    Awesome income man ;). Great job. Thanks :) !


    • Pat

      Thanks Dev! I appreciate it!

  • Marcin

    Great report as always! Almost five thousand dollars more! I think you’ll make at least 20k in this month.

    BTW “this iPhone app guide” link doesn’t work.

    • Pat

      Thanks Marcin, we’ll see how it goes. Like I said, the app market is pretty crazy, so who knows, it could be $30k, or back below $10k. LOL!

      And thanks for the BTW, the link is now fixed! Cheers!

  • Gary David | Traffic Building Tactics

    Nice post Pat. It’s really inspiring if we see someone posting his/her monthly income. Makes us feel more determined and hoping to achieve those numbers someday.



    • Pat

      Thanks Gary, and you can! Like I said, I’m nobody special, I’m just a hard worker determined to figure things out and make things work. Let me know when you get there too. Cheers dude!

  • Mars Dorian

    That’s freaking awesome, Pat

    I didn’t know you had soo many different online projects – that’s cra-zey. Looks like it truly rocks to have multiple income streams.

    Thanks for your genuine sharing, it’s a rare rare thing.

    • Pat

      Yep – I’m all about multiple income streams and diversification. Still looking for me as we speak, since I don’t think you could ever have too many, right?

      Cheers Mars!

  • Tony Ruiz

    Awesome report Pat! Masterminds are key – its something i’ve done in college and the connections I’ve made are awesome. I plan on keeping it up and taking it to the next level. Congrats on an awesome iPhone month!

    • Pat

      I wish I knew what I do now back in College. I would have definitely get in on a mastermind group back then.

      Cheers dude! When are you coming back to SD?

      • Tony Ruiz

        Expect me to be in SD August or September (or both months). I’ll make for sure shoot you an email weeks in advanced. I’ll remember to avoid weekends too 😉

  • James Dyson

    Thanks for another in-depth report Pat, it’s great to see iPhone apps really taking a major share of your monthly income now. I think many of us know the potential of iPhone apps but most of us don’t actually take action and start getting apps out there (certainly something I want to change in my business in the coming months).

    Will lookout for your new podcast soon


    • Pat

      It’s tough, because it does take a little bit of money to invest, and it is a gamble (much like the stock market), but it’s a lot of fun, and if you go into it knowing that the rewards far outweigh the risks, then you could really see success.

      Cheers James!

  • Vinay

    Great numbers pat congrats on te success of the iPhone apps – love Reading these reports keep it up

    • Pat

      I’ll do my best. Thanks Vinay!

  • Ronny

    Congrats Pat! I’m really inspired by the Iphone app thingy. I think I will go down that path myself :-)

    • Pat

      Good luck Ronny! Let me know if you have any questions. Cheers!

  • Diggy

    Heya Pat!
    Congrats on the massive jump in income, really good to hear that you iphone app business is taking off:)

    I got myself an iphone 3gs last week, finally. Took me 4 hours to figure out how it works since I am not an apple fan, but now that I know how to use it it’s pretty awesome:)

    Keep up the good work!

    • Pat

      Congrats on the new iPhone. I remember what it was like when I switched from PC to an iMac, and it took me about a week to get used to it, but now I don’t think I could ever go back. I bet you’ll feel the same way about your iPhone soon, if you haven’t already.


      Cheers dude!

  • Matt

    Great advice Pat, thanks for sharing. Shocking to see the numbers you’re making – I never knew there was so much money in iPhone apps. Now you’ve got me thinking!

    Would love to see my website some day reach these numbers with the help of some others I have in the works.


    • Pat

      It’s crazy, because compared to others, we don’t make that much. Doodle Jump, a game application that was done by an independent developer team like ours, has earned over $2,000,000.00 from that one application. Ridiculous!

      Keep at it, work hard and we’ll all get there eventually!!!

      Thanks Matt!

  • Moon Hussain

    Pat, congrats to you for seeing such a nice jump! I’d love to know more about the iPhone app development with your friends, or any ‘hidden’ costs.

    Thanks for sharing!

    • Pat

      I’m thinking about doing a post that explains more about the iPhone app business side of what I do. I’ll make sure to report on our expenses too. Thanks Moon!

  • Tyler WebCPA

    I love watching how your income diversifies and seeing new products take off.
    Since your asking, I’d love to hear more about the mastermind group in a future post: what you get out of it, how you find one, how to start one, etc. Thanks!

    • Pat

      Great idea Tyler! i think I’ll definitely do that. Cheers!

  • Gregg Swanson

    Thanks Pat!
    I really appreciate the transparency, it’s very inspirational! I never realized just how popular iphone apps could be…I’m going to be looking into this for sure! A question, under “Affiliate Earnings” you have Green Exam Academy again…is this income of sales from the Green Exam Academy affiliates? Just trying to see how to best position my e-book.
    Thanks again for the inspiration!

    • Pat

      Hey Gregg, those affiliate earnings are actually third party products that I promote on the site. I do have a few affiliates that promote my guide, but there aren’t many due to the niche I’m in.

      Hope this helps! Best of luck to you!

  • Carey Suante

    Looks like the iphone app is doing better and better…way to go Pat!

    This is entertaining and inspirational!!

    • Pat

      I’m glad it’s entertaining Carey! I hope everyone feels that way too. Woohoo!

  • Eric | My 4-Hour Workweek

    Pat, congrats on your booming success with the iPhone apps. It’s glaring proof of how you can really get something rolling with just an idea (since you’re outsourcing the development).

    I would imagine these days, the iPhone app market is extremely saturated. Question for you – have you ever given thought to developing Android applications? With the growing Android market, yet seemingly less competition at this time, it seems like it would be another area to diversify your ability to create profitable apps.

    • Pat

      Yes – we’ve given a lot of thought into Android apps. Unfortunately, it’s a whole different coding language, so it’s basically like building new apps from scratch, so the outsourcing price is nearly the same. I think, however, that we might try going into the market anyways, because like you said it’s far less saturated. But at the same time, the earnings won’t be quite as impressive, if we were to get in the top spots.

      • Eric | My 4-Hour Workweek

        That makes sense. Despite the widespread popularity of the iPhone, the Android operating system is finding its way on an increasing number of devices which would lead me to believe that one day it will meet or exceed the iPhone in terms of number of users (is it close already? I’m not even sure what the recent statistics show).

        It’s the classic case of an “early adopter” not immediately reaping the benefits. Yes, your earnings won’t be impressive starting out, however you’ll be one of the first there when Android does explode (even though many would argue this has already taken place to some extent).

        This is all really just my opinion – I have no experience with neither iPhone nor Android application development.

        • Bristolboy

          I must say I definitely think it is worth going for Android applications since there is less competition and in the US and UK at least Android sales have outpaced iPhone sales so far this year.

          Finally it may require work since it is in a different coding language, but I believe once you have written the code for Android it is very easy to convert for use on Symbian (on more phones globally than iPhone), Blackberry, weOS, Windows Mobile and Bada amongst others so you get more bang for your buck so to speak.

  • Ms. Freeman@Baby Steps of an Internet Entrepreneur

    WOW 5 months old already,they are soooo cute at that age, they make the most precious sounds and they discover their toes.

    • Pat

      Yep – Keoni has discovered a lot of new things, including his toes. That and anything else he grabs goes straight to his mouth, lol!

  • Alicia

    Looks like you had a very good month Pat. Keep up the good work.

    • Pat

      Thanks Alicia!

  • Onibalusi Bamidele

    Really great post Pat!

    Your blog is always full of great tips and advice and your success always crowns it up.

    Your iPhone app is really paying up.

    Thanks a lot for the great post,

    • Pat

      Thanks for your support Onibalusi!

  • Ron

    Geez! Pat, those numbers are ridiculous, especially for the iPhone business. I’m taking your advice about video game apps btw. It does appear to be 100 times more competitive, especially for the “new guys”. Congrats again.

    On a side note, is it possible for you to get a built-in “print” button for your site? It’ll make printing some of your articles a lot easier (or maybe I missed it?).


    • Pat

      Hmm, nope – I don’t have one, but that’s a great idea. I know there are a few plugins that will allow me to do that, so I’ll definitely look into it. Thanks Ron!

      • Erica Douglass

        WP-Print is the one I use.

        • Ron


  • James Tayo

    Like always, Pat. it is very inspiring to read your monthly reports. Also good to see that you can spend time with your family. Keep up the good work.

    • Pat

      Thanks James – it is indeed nice to be able to witness Keoni grow and experience all of his firsts. Cheers dude!

      • James Tayo

        I know, I can imagine how much joy you get from seeing him grow. My wife’s pregnant and we just saw my baby on the ultrasound scan the other day. An amazing experience. Hope to get some work/life balance tips from you later :-)

  • David Damron

    Something that I have learned from these monthly reports that I may not have mentioned or focused on was the positive effect of diversifying. When I first started developing passive income, I focused on on product and adsense. I kept running in circles trying to make this work. However, I should have been applying my efforts to multiple ways of making passive income. I now see this and have applied accordingly.

    Thanks for the motivation as always.

    David Damron
    The Minimalist Path

    • Pat

      No problem David! Diversification is key, just like in the stock market. I mean, one of those income streams could potentially take off. The more bait you have out there, the more fish you can catch.

  • Profit Addiction

    Very nice numbers Pat, keep up the hard work!

    • Pat

      Thanks PA! Do you have a name, by the way? I keep calling you PA, lol!

  • Brandon Winters

    Thanks for the numbers Pat, great post, keep up the great work!

    • Pat

      Thanks Brandon!

  • IamDavid

    Perhaps you should just stream line your business? It is really difficult to give thought commitment to a variaty of comletely different projects in my expereince. Jumping from marketing my network of websites to writing a personal development/dating blog, to doing all the other things life requires. Its a bit challenging. It might be best just to focus on one or two things that give you joy and results.

    For example, start creating products and services for smart passive income. This site seems to be where your passion lies. Then sell off green academy exam. So make this site your main business and your app business. This is what Yaro did as well (your path seems similar to his), he sold off better edit and all his other projects to focuses on his blog and his products via his blog, once his blog got to a full time income. Just a thought.

    BTW, I always love how your ahead of the curve, first Ehow, now apps. This is a good lesson that you could perhaps get into.

    • Pat

      With things like a blog, yes – it definitely is hard to commit to these kinds of projects. But other things, like my iPhone app business, can easily be outsourced. I mean, we don’t really spend much time doing things besides coming up with ideas and some initial marketing after the app is built, but the development and post-marketing efforts are all automatic.

      I’m still holding off on creating products for this site. I’m perfectly happy with giving away content for free at the moment, and I think people appreciate that. I don’t NEED that extra income right now, and although you’re right – SPI is my passion right now, I don’t want money or sales to get in the way of that and how things are going.

      I do want to come up with something in the future, but I don’t even want to start thinking about that until later.

      Thanks though David, you’ve given me a lot to think about. Cheers!

  • Richard Scott

    Beautiful. I have to say, I’ve been concerned to see how the figures were going to rack up because it feels like you’ve been more distant with this site. I’m happy to see that developing your apps is really pushing things into greatness. A true inspiration. Almost makes me think you should start an app blog teaching people how to make these and showing off the entire stages from start to finish. Would be a good read.

    Congrats on the numbers. I so love seeing success. :)

    • Pat

      We started to blog about our apps on our business website, but it was taking a lot of extra time away from our hands, and we’re all about passive income, so we decided not to invest our time into it. But yea, it may be something I start in the future if things take off even more. i like SPI as a platform to talk about these things too though.

      Thanks Richard!

  • Mike Roberts

    lol, I get to the monthly report and I read “Did you know? That Pat once broke his arm trying to impress a girl?” . Pat, brother, I recommend showing the ladies your monthly income statements… muuuuuch safer 😉

    HAHA, I know you are a happy family man, keep up the awesomeness, like everyone said above me, it is inspiring to see what is possible and I’m thinking you are just scratching the surface.


    • Pat

      Haha, yup. I was wondering if anyone was going to comment on that note. LOL.

      Thanks for the comment Mike! Cheers!

  • Abel Travis

    Pat, Its great to see your level of transparency in your earnings. I realized at one point when I launched a website, I outlined details of it and low and behold, a week later there was another on the market. Competition is good, but copycat competition is the worst!! But I’m glad to see you are doing this well! Keep up the good work.

    • Pat

      Sorry to hear about your website Abel. It just goes to show that when we have an idea, we’d better act on it soon because there are a lot of other people with the same ideas as us. Good luck with everything, and yea – competition is sweet :)

  • Tiffany

    Great job on the earnings this month. I also post my passive income earnings every month on my blog and sadly mine were down a bit this month and they are nowhere near the amount yours are, but you have to start somewhere right? I always look forward to your earnings post as it gives me more motivation to work!

    • Pat

      I’m glad to see more and more people like you who post their earnings. It helps everyone out, including yourself! Great ehow / associated content earnings on your report last month! Keep it up, and you’ll be at your mentioned goal in no time!

  • Jonathan Butterworth

    It is very exciting to see your earnings go up this month. Especially your iPhone app earnings.

    I would love to hear more about your mastermind group. I have wanted to participate in one for a while now, but did not know where to start. I took a look at Internet Business Mastery. When you join is that when you become a part of a group?

    • Pat

      Thanks Jonathan. I think a post about mastermind groups is in line for the near future. I’ve had a lot of people with the same request.


  • Andrew@BloggingGuide

    This kind of post is always an inspiration. But, it will never benefit us if we just sit here and read your awesome income reports. Like you said, nothing is going to happen unless you take action and do something! If you can, we can too. It is possible. Thanks for the encouragement.

    • Pat

      You’re absolutely right, Andrew. Taking action, bold actions, is the key to getting anywhere in business and in life.

  • Nabeel | Create Your First Website

    Hi Pat,

    This is the first post I read on your blog. I came to know about your blog through Dev (TechnShare). I asked him for some of the big blogs, and he mentioned yours.

    I must say, the detailed report you have written, is unlike I have ever seen.

    I mean without a shadow of a doubt, this is the most detailed and cool/friendly report I have ever seen. You brought in the human factor in your report.

    I congratulate you Pat. For not just telling your ‘stats’ but also ‘Things I Learned in May’. I have not seen this anywhere till now.

    Thanks again Pat, Your report/post was really informative!


    • Pat

      Hi Nabeel, thanks for stopping by the blog. I’m really glad you like the content and I hope to hear from you again soon. Cheers!

  • Brandon

    Hey Pat. Thanks for the review bro. What really motivated me is the App creation. I have been getting into that recently and have some good ideas. Thanks to outsourcing I can get it done and still work on my current projects. Did you hire a full timer or do you pay by project or hour?
    Thanks for the book recommendation. I am going to purchase right after I finish the project I am involved in. Deep immersion at the moment!! Will probably check it out over the weekend. Keep it up!


    • Pat

      Hey Brandon! We hire developers on a per project basis, and we usually pay per project, not per hour.

      Let me know if you have any questions as you get into the app stuff. Cheers bro!

  • Chris Guthrie

    Hey Pat, are the ad’s on the iPhone apps pay per click or are they pay per impression?

    Also, (not that it matters) but I’m assuming your total from the iPhone apps is before you split with your business partner right?

    • Pat

      Hey Chris – the ads that we show, which are generated from Google and from Admobs, are pay per click. And yes, the income is before the split.

  • Chris C. Ducker

    Another excellent month, Pat. Congrats, buddy.

    There must be something in the air… I posted MY monthly update today, too!

    All the best,

    • Pat

      Thanks Chris! I’m headed over to your blog now to take a look at your report. Cheers!

      • Chris C. Ducker

        Awesome. Couldnt help but notice no comment on mine from you, though.

        Perhaps I need to be more productive and break into the iPhone market!!!


  • Tri Khuc

    Hey Pat, are the Iphone apps sum your share of the profit alone or is it the total amount made between you and your partner?

    • Pat

      Hi Tri, the income is the total between me and my partner. We do invest a lot of it back into the business to create more apps though.

  • Julius

    Joining a group really allows us to learn new ways to improve our business. Also, it lets us help other people, and by that, we also learn new things we can apply to our site.

    • Pat

      I definitely agree with you Julius!

  • Dustin Stevens-Baier

    Thanks for another great monthly report. Lots of good info in there again. My wife is working on an eBook to add to her blog since we started reading your story. Good luck next month!

    • Pat

      Thanks Dustin, and good luck to your wife with her eBook!

  • Ash


    Incredibly respect the work you’re doing here, and your willingness to share it with us. The information alone is inspiring. Furthermore, to see you interacting with your community on the level that you do in the comments–especially when keeping the vast # of projects you have going simultaneously in mind–is refreshing, and much appreciated by all, I imagine.

    Great work. Great work. Great work. Thanks for kicking ass, and setting a killer example!

    • Pat

      Hey thanks Ash! I appreciate your kind words! It really doesn’t take long to respond to comments, and I’m not sure why more bloggers do it.


  • Zenboy

    These numbers are amasing! I’ve been trying my wings in online marketing but I haven’t made any money. I cant imagine how people like you started their businesses from 0.

  • Jesse

    Hey Pat,

    Found your blog a few weeks ago while researching for my own (just launched in May 2010) and I’ve got to say yours is by far the most transparent and actionable site I’ve seen on creating passive income. You’ve done a great job with content and I love how you break down your monthly incomes!
    Ps- I’m also a LEED AP and very jealous of how you “hit two birds with one stone” and created once again, nice job!
    If you’re ever in South Florida, let’s grab a beer!


  • Bo @ Jessie Costumes

    Hey Pat,
    Youre doing really well – congratulations! You’re an inspiration to so many people! I personally can relate to you well because you just say it how it is and keep it simple!

  • Howie

    It’ll take some time, but I’ll catch up with you one of these days, Pat! :)

  • Laddy @ Glastonbury Line Up

    Wow – you are doing really well! You’re a real inspiration Pat – thanks for sharing this sensitive info!

  • Tian Chad

    harlo Pat, glad that you ar emaking living through online business =D
    Help me say hi to your family esp the cute baby ;p

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  • jackson ville

    Nice post! ur income is awesome.

    I hope i can be like you. :)

  • JW | IncomeProducingAsset

    Great job Pat. Very enviable and I can’t tell you how much I appreciate you sharing an actionable roadmap to the end goal: passive income!

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  • danny

    great stuf fand very informative

    Where do I start to look for a GOOD small MM group?

  • Kim Bauer


    I just found your site and I loved the fact that you are actually tracking and showing what you are doing each month. There is very little “real information” being delivered on this topic and there are a lot of newbie bloggers like me looking to figure it all out. I loved the recomendation of the mastermind group too, and I will check out infobarrel right after I finish this comment. And since you recomended just asking, I would like to know if you or anyone reading this knows how to activate the email subscription feature on feedburner. I thought I had it activated, and I gave the code to my IT guy to import into my site, but it is still not working. Any insights from anyone?

    • Pat

      You’ll have to go into Feedburner, click on the Publicize tab, and then on email subscriptions on the left, and make sure you activate it. It will tell you if it’s activated or not when you get there. Hope that helps! Cheers!

  • Ireti @ Centre for Personal Development


    Breaking down your earnings like this gives me insight into other money making ventures on the internet. Your monthly reports have been a source of encouragement to me. If you can do it, then i can do it also.
    You are so dedicated and you get much done. I write for hubpages but am not disciplineed to write regularly. Am beginning to see why have not been earning much. I will add infobarrel to my list of writing sites and review my plans to make sure i write one post in two days.

    How many hours do you spend writing a post and how often do you write?

    • Pat

      I write Sunday, Tuesday and Thursday night, so they will be published on M, W & F. I usually spend about 2 hours writing each post (on average), so that’s a total of only 6 hours per week dedicated to this blog, although I add an hour or two more to answer comments. All the best to you!

  • Brad

    Hi Pat,

    I just found you through your guest post on DailyBlogTips. I guest posted immediately after you. After seeing how successful you are and how large your following is, I am thinking I have been guest posting for the wrong reasons. I have been running my site for about 6 months and I have yet to see it really take off past 200 subscribers. While I have some ideas on how to monetize it, my current adsense results are pitiful. I asked in a forum for ideas on how to monetize it and a couple people told me: give up, you can’t! I am ambivalent between discontinuing it and trudging on. I have a lot of content, enthusiastic reviews, and quite a few backlinks, but I am just not getting good results.

    Okay, sorry to belabor my situation so much. What I am wondering is if you can tell me if the Internet Business Mastery Academy would be right for me. It seems like it is really geared towards beginners, and I have been set up, operating, and successfully failing for some time now. What do you think?

  • Brad
    • Pat

      Hey Brad – sorry to not respond right away. If you read the comment section on that article, you’d see that I mention I don’t respond to every comment on older or archived articles quite as much – although I should have answered your question sooner. My apologies. If something is pressing, I’d recommend the contact form instead.

      Anywho, IBM is great for all levels. The forum where you connect with other like minded individuals is priceless, and there is always more to learn. They have a risk free trial that you can give it a shot with if your curious. If you’ve been successfully failing for a while with internet business, then you can learn from these pros to find out what you’re doing wrong.


      • Brad

        Thanks Pat,

        No need to apologize, I was just being testy. I appreciate any response at all. I guess I might as well go for the risk free trial. Thanks.

  • Jesse

    Greeting Pat,

    I was wondering if you wouldn’t mind telling me what the plug-in or software that creates the cool graphics on each of the comments. I love how there are two different shads of color on your comment and the person who replies comments.

  • Thu Nguyen

    Hi Pat,

    I climbed over here from your July report and the links you presented for more writing alternatives will come quite handy. As I mentioned article writing is beginning to pick up for me knowing what options I have will take me further. Thanks so much for the resource and also congrats for a job well down with accomplishing your podcasting.


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