My June 2011 Monthly Income Report

passive incomeWelcome to my June 2011 monthly income report!

Each month I share the income I’ve generated online – down to the penny. I do this for several reasons:

  1. To help me keep track of my progress and focus on improving the numbers each and every month.
  2. To help you understand the kinds of ways one can generate an income online.
  3. To share what has and what has not been working for me. And most importantly…
  4. To be transparent and real about what I do.

As you’ll see, this report isn’t just about the numbers – it’s about education, inspiration and illustrating how anyone can become successful online. I am nobody special – and if I can do it, you can too.

I hope you enjoy this month’s report.

Important Going-Ons in June

June was all about improvement.

I’m sure many of you can relate to this: as an online entrepreneur, it’s in our nature to focus those frequent ‘entrepreneurial bursts of energy’ on brand new projects – putting less focus on some of the older projects we already have in place.

Starting and experimenting with new projects is good – it’s really what the Smart Passive Income Blog is all about – however, it can lead to spreading oneself thin and not realizing existing projects to their full potential.

In June, I focused on improving the existing web properties and projects I already had in place.

Security Guard Training Headquarters

Check out The Niche Site Duel to see exactly how this site was built from scratch, less than a year ago.

This niche site, the newest and most public addition to my passive income portfolio, continues to grow both in terms of traffic and income. For the second month in a row it has earned over $1000.

I’ve been working on improving this site for the past 2 months, investing about a month’s worth of income to hire a writer from Elance to do research and complete the content that was missing from the site.

Now, there are 109 posts published on the site, all “seeds” that have been planted that could pull in more long-tail traffic (and income) through keywords that are a lot less competitive. Already, the site is starting to see results:

  • In May, it was found via 2,366 different keywords.
  • In June, it was found via 3,358 different keywords.

That’s a significant jump, and the more time that goes by, the more traffic I should see thanks to this investment.

Also in June, I’ve been working on a redesign of the niche site.

Although I’m happy with the free theme I used to launch the website and it’s performing really well, I’m interested to see how a more professional design will compare as far as engagement, email signups and of course, income. Plus, it will probably help when seeking out potential advertisers for the site too.

When I make the switch, I’ll do a more detailed post about the design, where it came from and how it performs, but because I know you’re interested in what it looks like, I’ve included a mock-up design for you below:

New SGHTQ Design

My full time programmer has already coded this for me and we’re just testing a few more things before it goes live.

Thanks to everyone who commented on the design on my Facebook Page – the immediate feedback was extremely helpful. (Don’t worry, I got rid of the glow behind the man and the logo – and I have to reiterate the power of Facebook here – 50 comments within the first couple of hours, for free. Out of this world.)

Also, I have to write (or hire a writer) to create the Top 10 Security Guard Interview Tips eBook that will be used as a lead magnet for my email list. Currently on the site, the opt-in form is below-the-fold at the bottom of the sidebar and there’s no real incentive to subscribe, so I suspect these numbers will increase dramatically once the switch is made.

What I’m most interested in is how this will effect my Adsense earnings. Will they go up, or will they go down? The only way to really know is to make the switch and test it out for a week or two.

Of course, I’ll keep you posted.

Any thoughts on the new redesign?

The Smart Passive Income Blog

In the beginning of June, I shared a couple of very detailed posts about where the SPI blog is lacking and what I can do to improve:

As you can see, you don’t have to be perfect to make headway online – just learn as you go and make improvements along the way – that’s exactly what I’ve done since the beginning.

The video critique with Derek was especially helpful, and although you don’t see most those recommended changes on the site yet, there is a lot of stuff going on behind the scenes that will eventually lead to those changes.

Primarily, the SPI blog is going through a major backend redesign – meaning the coding structure and CSS of the site are being redone. The way the site was originally put together (by 3 different designers over time) made the coding really “dirty” and not optimized at all for speed and search engine optimization.

The redesign is almost complete and you should be able to tell when that happens, although of course I’ll make a formal announcement and share more details about exactly what’s going on.

After the backend is complete, it’ll be easy for me to update the site based on Derek’s suggestions.

iPhone Applications

iPhone apps have been bringing in a steady passive income of $3000 to $6000 a month for over 2 years now for my partner and me.

In June, we decided that we’re going to get active again and shoot for $10,000.00 per month. We’re hiring a developer to code for us full time and turn some more of the ideas that we have into apps. This, mixed with some unique marketing strategies we’re going to try should get us to that next level – hopefully by the end of the year. And who knows, maybe one of ideas will become the next Angry Birds

Highly unlikely – but hey at least we’re giving it a shot.


In addition to new applications, we’re going back to our old applications and updating those as well.

I’m excited.

Let’s get to the numbers…

Income Breakdown

Disclosure: many of the links below are affiliate links that will earn me a commission if you purchase through them. If you do, I absolutely appreciate it and if you have any questions about any of the products or services please let me know!

Also, please note that these are figures from reports from each individual company for the previous month. It does not necessarily reflect the actual payment which, for some of the companies listed below, come 30 to 60 days later because of potential refunds.

  • Product Sales:
    • Total: $3,328.25 (includes affiliate products)
      • Last Month: $3,118.35
      • Difference:+$209.90
    • Adsense: $1086.64
    • Job Board: $7.04
    • Total: $1093.68
      • Last Month: $1077.72
      • Difference: +$15.96
  • Other Google Adsense
    • Total: $215.26
      • Last Month: $260.05
      • Difference: -$44.79
  • InfoBarrel Earnings:Total: $2.21
    • Articles Written: 3
    • Last Month: $3.55
    • Difference: -$1.34
  • iPhone Applications:
    • Paid Apps: $3,621.00
    • Free Apps: $936.56
    • Total: $4,557.56
      • Last Month: $3,511.22
      • Difference: +$1,046.34
  • Gross Total in June: $30,393.49
    • Last Month: $26,609.13
    • Difference: +$3,784.36

(Click here for a typical monthly expense report)

Another stellar month, surpassing $30k for the first time in a very long time without any large sums of income from a coaching course or consultation.

My affiliate earnings have gone through the roof, as you can tell – most of it coming as a result of the SPI blog, my podcast and related YouTube videos. I’m very grateful for the undying support of the SPI community, and I hope you can tell that building relationships with your readers and creating massive value for them is really the only way to build a sustainable online business, even if you don’t have any of your own products – which I don’t.

The best part is that because of these relationships, I have thousands of people on my team (Team Pat!) who aren’t afraid to drop my name on their own blogs or by word of mouth and market for me.

As I mentioned in a previous income report, my large affiliate earnings are starting to classify me as one who only makes money by teaching others how to make money online – and I do not want to be put into that category, but – I guess it’s almost inevitable because of the numbers and how popular this blog is growing. It sort of overshadows that I still earn between $7k and $12k a month outside of this niche, which is an amount I would be extremely happy with if that was all I earned.

Don’t get me wrong – I obviously welcome the additional income and am very thankful and fortunate that I’m in a place where I’m earning more in 2 months than I used to earn in a year of working my old 9 to 5 job. I’m so glad I was laid off…

Things I Learned in June

I touched on this briefly earlier in the report, but it’s important so I’ll mention it again – you don’t have to be perfect in order to make progress and see results. In fact, your audience appreciates imperfection and transparency.

The two posts that I linked to that showed some of the issues with the SPI blog were two of the most viewed posts this month – and based on the comments a lot of people felt better after reading that a site like SPI was not perfect, and it still isn’t.

Based on the same themes of transparency and being real, my most popular post of the month was The Dark Side of Successful Blogging, a post where I shared some of the not-so-talked about, not-so-happy things that can come with being a successful blogger.

The point is – don’t be afraid to be real. You don’t have to paint a pretty picture and pretend you’re someone you’re not online, because people can see right through that. You become more believable and more authoriratative if you tell it like it is. People appreciate that – especially online where one can easily choose to show only what’s working (e.g. someone who made $100,000 in affiliate commissions, only to leave out the part that they spend $125,000 in Adwords and Facebook ads to achieve those earnings.).

Other important lessons were brought back our attention recently when California, my home state, passed a bill that resulted in eliminating its relationship with California-based affiliates, damming the income streams of tens of thousands of people, including me.

The key lessons learned here are:

  1. The importance of diversification; and
  2. The importance of control.

Diversification is important because, as demonstrated by Amazon, if you rely on only one income source and something happens to it, you’re done.

I’m very fortunate that I didn’t rely so heavily on as an income stream, but a lot of other people (and companies that employed many people), were not so lucky. Some people’s lives changed dramatically overnight with the simple signing of one’s signature on a bill.

Diversify by creating new web properties, trying other affiliate programs, expanding onto other platforms, adding new products to your product line, mixing up your backlinking strategy, and building new relationships.

Control is important too. The best type of income you can earn online is the one from a source that you can control. It’s hard (and nearly impossible) to have 100% control, but the more control – the better.

Writing on your own blog, for example, gives you more control than writing for another site that you don’t own., for example, just recently cut off their writer’s compensation program and terminated the passive income of thousands of people, and what they do is nothing we can control.

We can’t control Amazon’s decisions either. We can possibly influence decisions, which can be very powerful, however if you really want to give yourself the safest route to a successful online business, you should definitely do what you can to maximize control.

And of course, diversification and control go hand-in-hand here.

These are definitely some important lessons to think about.

I hope you’ve enjoyed this month’s income report. I have some really cool things coming up for you in July, including something for those of you with iPhones, so look out for that.

Here’s to a profitable month! Cheers!


  • Brendan

    Wow I love the new SGTC design. I’m curious, if the more professional theme doesn’t perform as well as the free one are you going to switch back or keep using the professional one?

    • Pat

      Thanks Brendan. If it doesn’t perform as well, I’ll probably pull it down, try a few other changes and try again.

      • Brandon

        Thanks for replying Pat. I’m looking forward to seeing how it goes.

      • Brian

        Awesome Monthly report Pat! I am curious what else is up your sleeve?

  • Marty Green

    Great Job Pat! I can’t believe the numbers you are pulling down from affiliates. I’d be interested next month to hear how the Amazon decision affects you as well.

    I’m very impressed with your niche site as well. $1000 from one site it amazing. Well done.

    Looking forward to next month’s report!

    All the best


    • Pat

      I wrote a post the other day about the whole Amazon thing, and luckily it doesn’t affect me that much. An extra $100 a month isn’t pennies though, and every little bit does help – so it does make me a little frustrated because I don’t agree with both parties involved – the State or Amazon. Cheers, and thanks for the support!

  • Tony

    Great stuff Pat! Just when I was thinking about creating a niche site based on Amazon affiliate earnings… It was a good lesson as you point out. The same could go with relying solely on Adsense for income and Google making a change that wipes you out. Control is definitely key.

    • Pat

      Yeh – it’s weird because like I said, you can’t really have 100% control – even with the servers that you host on – they go out sometimes and there’s nothing you can do about it. But, doing your best to stay in as much control as possible is the way to go. Cheers!

  • Glen Allsopp

    I see you’ve already topped CB this month ;). Glad to be sending some money your way!

    30K is huge once again. Congrats buddy.

    • Pat

      Thanks Glen – I’m always happy to promote anything you do because it’s always top-notch. You deserve all of your success. Cheers!

  • Haru

    wow!! good to see u making more money every month..
    really inspiring me

    • Pat

      Thanks Haru!

  • Stephanie

    I like the new design and if anything, upgrading to a new design will give you more of an authority look which I’m sure visitors will trust more. I love free themes, don’t get me wrong. But when you see the same layout across many sites, it makes people curious about how serious you really are.

    Good job, Pat!

    • Pat

      I feel the same way Stephanie – that’s why I’ve eventually custom designed all of my sites, including this blog. Gotta do what you can to stand out, and design is an obvious way to do that. Cheers!

  • Rob Cubbon

    Hey Pat, I always enjoy reading these as they are so inspirational. I’m particularly interested in the results from SPI, not only the big earners like Market Samurai, Bluehost and Best Spinner but also interesting the income you get from new courses from the likes of Corbett Barr, Glen Allsopp and Chris Ducker.

    I particularly enjoyed the two articles on improving SEO and conversions – it’s because of articles like these the affiliate sales do so well.

    • Pat

      Thanks Robb – I haven’t featured those other products heavily, but have mentioned them here and there in posts where they are relevant. It always works out best that way.

      Thanks for the support, and I wish you all the best!

  • LifeAndMyFinances

    Once again, AMAZING. 30k in one month would be a dream come true for almost anyone!

    I have started monetizing my site, but am only seeing $350+ a month. It’s better than $0, but I want to get started with writing eBooks and iPhone apps. Thanks for all the great tips! :)

    • Matt Sauls

      Am liking a lot. Keep up the great work. Pat’s a perfect example of being real, which in turn is creating an income stream. You’ll get there soon.

      • LifeAndMyFinances

        Thanks Matt! It’s good to have fans! 8 months ago, my only fan was my wife! 😉

    • Pat

      $350 a month, after 8 months? That’s huge! Keep up the great work and all the best to you!

  • Steve

    Wow Patt, you’re really killing it man! Keep you the good work and thanks for sharing with us!

    • Pat

      Cheers Steve, thanks!

  • Benny

    Don’t know what to say but awesome! Looking forward to the redesign. I’m a sucker for those makeover segment on the morning news shows. The same can be said to seeing blogs redesigned.

    • Pat

      Heh – I guess they are popular across all industries. Maybe they should have an extreme website makeover show. I’d watch it! :)

  • James


    As always, thanks for the income report. The point you make about diversification is one that can’t be overemphasized. We hear about it all the time when it comes to your stock portfolio and even in the business world with regard to a company’s products. But, as someone just getting into the online business world, it’s not something we think about a lot. Thanks for highlighting it and reminding us that it’s important to consider that when we’re building our business.


    • Pat

      Anytime, James. That’s why I’m here – to remind people of these very important things to consider when venturing into the online business world. Cheers!

  • Sarah Russell

    Congrats on another great month! Can’t wait to hear more about how the theme and opt-in changes affect the niche blog. I’m sure they’ll be great, but it’s always nice to hear about the process.

    • Pat

      Still a few loose ends to tie up before the site goes live, but I’ll be sure to keep track of everything after I make the switch.

  • Mark Mason

    The great thing about this is the way you make your money. I love watching a guy like you succeed in this way. Congrats Pat.

    Getting a little bored with this $30K level. On to $40K!


    You rock!

    • Pat

      Thank you Mark, I appreciate that. We definitely have to meet up again and chat some more. Hope all is well with you, and onward we go! Woot!

      • John

        I am new to your website and passive income in general. Your numbers are very impressive and I love a good American Dream story which yours has become. I have two questions for you:

        1. Not sure if you can say, but what is your net income for June? How much are you paying to others (taxes not included)?

        2. How many hours do you spend on all of your projects combined each week?

        I apologize if you have given answers to these questions before, I am curious how much actual income you are seeing versus how many hours of work you put in.


        • Pat

          Sure John, actually it’s all laid out for you in an EXPENSE report I wrote a while back. This includes monetary and time expenses. As far as time, it works out to about 4 hours a day max, although some days I don’t work at all, and others I work more, if for example, a project is coming up or a blog post that requires more time is written. This weekend though, for example I was in Vegas with my wife and came back to see $1200 in earnings while I was there from my businesses. On the flip side, I have a few projects I’m working on now that require more than 4 hours of work per day. Hope this helps! Cheers!

  • Justin | AdSense Flippers

    Awesome, Pat, interesting to follow along with you on your journey. Hope to see you at the top soon!

    • Pat

      I’ll see you there soon Justin. Keep up the good work. Cheers!

  • Mark Mason

    Question about the Security Guard list. How do are you thinking about monetizing that list? Obviously, a great A/R series will be a must…but what to sell?

    The AdSense ads that I see are fairly geo-targeted (training in my area, etc). SO, I am thinking maybe that you could monetize your list by looking at the CPA offers that the adsense ads are targeting, and find one that is works for any zip…something like that. I like the idea of CPA for this as part of the A/R.

    • Pat

      I think CPA would be a good thing to test out. Also, there are some training products that I can become an affiliate for, that the autoresponder would be perfect to promote. I tried the CPA stuff once before, with no luck, but it was a sidebar ad with no copy to go along with it.

      Maybe potential products that I create myself too – we’ll see!

  • Tom

    Another great month Pat. I love reading about what you’re doing as well as giving readers your feedback – was it worth it? what mistakes you made?

    Working to see how I can implement some of the things you’re doing. I’ve followed some things you’ve done so far but I have a long way to go.

    • Pat

      It’s not an easy and quick journey Tom, but as long as you implement and keep taking action, you’re always getting one step closer. Cheers!

  • Steven

    Awesome Pat. I always love reading through these. You seem to have your hands in so many projects right now, it’s really admirable.

    • Pat

      Thanks Steven. I’m having a lot of fun with it all so it doesn’t even seem like work. Glad to share. All the best to you!

  • Tom Ewer

    Congrats Pat, awesome results yet again :-)

    It’s especially interesting to see how you’re getting on with your niche site, as that is the field that I am currently focusing on. It shows what can be possible…

    • Pat

      Field, as in niche sites, or field as in security guard training? Either way, all the best to you and good luck!

      • Tom Ewer

        Niche sites. I’ll leave security guard training to you 😉

  • Matt Sauls

    Diversification IS what it is all about. Like always Pat, honesty and openness are your brand elements, and you are killing it!

    • Pat

      Cheers Matt – thanks!

  • John

    Awesome results Pat! The affiliate income is through the roof. Congrats – thanks for sharing!

    • Pat

      I appreciate that John! All the best to you!

  • Miss Wallstreet

    Great month once again! I am going to go back to the niche site duel and follow each step one by one. My niche site is ranking fairly well and should be generating more income by now. Thanks for sharing!

    • Pat

      Different niches will have different results, based on the competition and also based on the work you do on your site and backlinking too – so don’t compare too much, just keep working at it and you’ll eventually see some good results. Cheers!

  • David Aase

    Pat, I’m glad to see you’re still killing it in the apps department, along with other areas too! I do have a question though, are you and your partner taking a draw from loler apps right now or are you just re-investing it all back into the company? Is that $4k all of your revenue or is half of that your partner’s?

    • Pat

      It’s all pretty much going back into the business, so what you see is the total. Like I said, we’re hoping to get to $10k, and we have the resources available to get it there – hopefully! :)

  • Onibalusi Bamidele

    This is another stellar month Pat!

    I’m always inspired by your income reports and based on the tips in your niche site duel and Glen’s Cloud Living course I recently started a niche site which is now climbing the search engine result pages easily. I’m starting to see some decent traffic from the search engines and I’m sure it’s only a matter of time before I start seeing some income from it.

    Diversification is really important and I’m beginning to see that everyday. I really hope I and others will be able to make great decisions based on what we learn from you in the future.

    • Pat

      Thanks for the kind words, Oni. Glad to see you getting in on the niche site stuff too, and diversifying even further. Can’t wait to see what you come up with!

  • Jason

    Amazing, Pat! Thanks for sharing all these detailed info. I’ve been following your posts quietly for months now I think, and I can only describe them as well-written, useful, sensible and candid.

    I think affiliate marketers should be more watchful today more than ever. Things are changing so fast that “control” is being taken away from their hands bit by it. But what I admire about you is your ability to adapt to these changes by thinking (think seth godin) effectively and working effectively. It’s these qualities that make you exceptional, which makes you in turn deserve every thousand of dollars you earn each month.

  • Kent F

    Hi Pat – Congrats!

    I’ve heard this asked a few times, and pardon me if it’s been answered, but I’ve never caught it if so. Your income with Blue Host is unreal, particularly realizing you don’t “push” that product too much. What’s the general payout – isn’t it a one time commission of roughly $100 for new sign-ups?

    If so, you had two “sales” per day? Very impressive. Any thoughts on this income stream as it made up almost a quarter of your gross? Would love to hear your input on it specifically. Thanks!

  • Ilpo Ryynänen

    Nice job Pat! Again.

    I’m really glad to see you rocking because you’re such a source of inspiration to me and as well as to others. It’s also nice to see how straight and honest you are because I’ve read a lot of crap recently. It feels like returning home when reading your new post after all the “I want your all money” content.

  • KimP

    Congrats to another great month of earnings, Pat! I always start getting antsy for your monthly reports around the end of each month. I always know the first Wed. each month means a new income report is coming! Keep up the good work, Pat!

    P.S. what’s the word on your WP plug-ins?

  • Remco

    Me remark regarding the new desigh of SGHQ is that I think there should be a woman standing next to the man.
    I see lot’s of female security guards….

    And I am also very interested to know what apps you use on your ipad…please tell!

    • Ricks Front Door

      Very good idea Remco, a man and a woman on both sides of the page….drawing in the female viewer :-}

  • Will

    It’s both encouraging and depressing to read about your success with the niche security training website. Encouraging because you’re showing what can be done with consistent work. Depressing, because I was a reader when you started your endevour with that site, WHY DIDN’T I start a niche site then???

  • Jeremy Waller

    Once again, you’ve crushed it. Way to go Pat!

    I completely agree that honesty is the only way to fly in this game. You’ll never last long if you’re trying to fake success or maintain a fake persona.

  • Brankica

    Hey Pat, this is great and big congrats on making this month better than previous one. Love it. My niche sites are always doing better than the blog and I can see steady growth all the time. Thanks for the extra push to work on them.

  • bg

    Your stats are very impressive! I know you put a lot of work into it and it has sure paid off. I hope to achieve financial independence from passive income like you one day.

  • John Corcoran

    I’ll add one more lesson for the month as a recommendation, which relates to your “diversification” recommendation. In addition to diversifying income streams, I would recommend diversifying technologies to ensure you are not too heavily reliant on one technology.

    It’s unlikely that the iPhone is suddenly going to lose popularity, but I heard a story on the radio this morning about how poorly Research in Motion (maker of the Blackberry) is doing and it should serve as a lesson. Blackberries were hugely popular until the iPhone came along. If you were earning a lot of income from blackberry apps (did Blackberries even have apps?) then I bet you would’ve been killing it for 2-3 years until about 2007 when the iphone was released.

    So I think it’s an important lesson to not be too reliant on one technology or product.

    Another important change is what if the LEED exam changed dramatically, or what if a company like Princeton Review or Kaplan started producing study guides? That could hurt your Green Exam Academy revenue.

  • Alexander Guzman

    Another grrreat month Pat!!! So much to learn from you and the SPI blog. Continued success!


  • Ryan

    No income earned from I assume most people have already decided if they would accept ehow’s buyout plan and while it may have not been what you wanted for the effort you put into it, I’m sure $1,000 plus would have been a nice additional income for writers like yourself. Most writers for ehow said they didn’t take the offer which I think is crazy because you could take that money especially if it’s in the 4 digits and use that money for something like building an emergencies savings account up or paying down some debt. What did you do as far as accepting or declining ehow’s buyout offer Pat?

  • Diggy

    Hey Pat,
    Wow, congrats on another fantastic month! I’m really happy for you and you’re such an inspiration for me!

    The Securityguard niche site is looking much better with the redesign, and I have no doubt that it’s only going to make you more and more money every single month.

    Keep it up buddy!

  • Jackie

    Awesome commentary and report as always!

  • Darwin

    Hey Pat!

    Congratulations on June’s monthly report, awesome numbers man! It really shows that if you can do it, anyone can do it too. By the way, I want to thank you so much for being a great online resource. Thanks to you I set up my own self development site (let me know what you think), I’m working on promoting it now, hopefully it’ll pick up momentum. I also, use the same great products that you do (thanks for the links). Oh and good luck on the redesigns for the SPI blog and the Security Guard Training Site. =)

    Cheers dude!

    • Darwin

  • Manspaugh

    Dang Pat, that redesign is absolutely beautiful! Did you design it yourself? Thanks for the peek. :)

  • Moon Hussain

    Wow Pat, you’re killing it. It’s been amazing to see your journey starting from.. I forget… was it 2008 or 2009 I discovered SPI?

    Either way, I keep coming back here for one reason or another so you must be doing a few things right 😉

  • Ralph

    That is awesome!
    Everytime I read these updates I kick myself that I need to do more..


  • Wes

    Great month Pat!

    I love the changes to the security guard site. Those changes make it look far more user friendly and easy on the eyes. As others have mentioned, it looks more authoritative and professional as well.

    Well done!

  • Jean-Luc

    Félicitations Pat!
    Impressive and awesome figures

  • Pumama

    Hi Pat, I saw that your affiliate earning is very stable every month.Some products like Market Samurai always give your ~ $4 000 of commission monthly. Is it recuiring? And I am wondering that these commission made only from SPI or another sale page?. I am sorry about my question because I am a new blogger 😀

  • Jake

    Wow, you are the reason why I got in this business. I guess I’ll keep plugging away!!

  • Arthur

    Great Job Pat … the interactive map for SGTHQ looks awesome!

  • Pavel

    Thanks for the update, Pat!

    The one thing I personally would love to hear more about – is the iPhone apps marketing. Will you be sharing any of those ideas after you implement them, of course? :)

  • Ron

    Hats off to your new website design Pat. Looking Good. I think the map is the kicker.

  • Tim

    Another nice month! Congrats!

  • Tom

    Congratulations Pat! Your post keeps me motivated. I’m glad you have the Security Guard website project because it proves that you can make money in a niche other than the “money making” niche business. Keep up the great job!


  • Maryland Stink

    Hey Pat !!!

    Great month…I’m looking forward to seeing how the changes to the Security Guard site help or hurt it…It’s got to be scary messing with something that is actually doing well. but I learn a great deal from you and this site so…I’m with ya !! Thanks for everything you put in…


  • Bogati

    Awesome, Congrats! Your niche site Security Guard Training HQ looks better now.

  • Make Money Online with Vic

    Hi Pat!

    The new SecurityGuardHQ looks great even though the old theme was really nice too. Definitely interested in seeing your test results with that one.

    It’s simply awesome to see how well your niche site is doing as well as the SPI blog. Don’t laugh, but I started asking myself “what would Pat Flynn do?” when writing a post or working on a niche site because you refuse to be unethical and insist on the highest quality and value for your audience, whoever they might be. And that my friend is called integrity and the more that IMers take their cues from a dude like you, the better of IM, the internet and the world will be. Real talk. :-)

    Happy 4th of July everybody!!

  • Cal

    How many iPhone Apps do you have? Again, another great month. Great work!

    • Ramy Khuffash

      Hi Cal,

      If you have an iOS device you can search “loler apps” on the app store to see what apps Pat and his partner have in the store. I do it every now and again to see whats on. I am counting 24 at the moment but a few of them are different versions of the same core app. I am not sure if they submit anything under a different name though.

      Hope this helps.


      • Cal

        Hey Ramy,

        Thanks! I’ll search for loler apps next time I’m on there.



  • Ramy Khuffash

    It looks like the security guard website is moving from a niche website to an authority website like this one. I wonder how much the earnings for that will increase throughout the year.

  • Ryan

    nice design Pat. Instead of the focal points on logo and the security guy, have it on “most popular articles”. That would increase the pageviews.

  • Sherri

    Thanks for the transparency, honesty & motivation. Very much appreciated. Congrats on a stellar month!

  • Lemuel

    nice pat.

    diversification is important just like in investment of stocks. that’s why I’m looking forward to incorporate affiliate marketing and product reviews.


  • pravakar

    The earning is very impressive, thanks for motivate me

  • Koen

    Hi Pat,

    Very impressive! Since 2 months i’m working on niche sites also! I still have only one niche website and that made over 40 euros last month. This month I will launch 10 simular websites and I hope i will make in september arround 500 euro passive income a month.

    Keep up the great work!

    Greetings from Holland

  • Brett

    I feel terrible now that I may have contributed to the demise of glowing security guard.

  • Michael

    Awesome results as always! Great job, Pat!

  • Sunil from The Extra Money Blog

    wow Pat – awesome and congrats. kudos as well for sharing the other side of the coin – your expense report. curious with the sgt site – you are going to implement a newsletter opt in and provide a teaser/lead product – but what is the newsletter’s goal? are you mainly going to be selling a product of your own? generating leads?

  • George Tee

    Awesome Pat! I wonder how your revamp of your Security Guard Training Headquarters would be. Usually i don’t recommend people on a revamp as it may harm their onpage factors but would be curious to find out how your adsense would turn out to be.

  • Jane | Find All Answers


    You are doing really great! This one’s a good motivator for newbies and other established bloggers who are earning way much lesser than you. The nice thing is that you break down your earnings so that people know from which source each penny comes from.


  • Steve@Internet Lifestyle


    Great job! You are really killing it. It is great to hear that you are doing so well. Keep rocking it!!

  • Zero Passive Income

    You’re crushing it Pat! Your progress is an inspiration!

  • Abdul S. Mohammed

    My site is in the beginning stages, but I would like to talk to you about an interview in the future, also on my radio show.
    I think you are doing great work.

  • Simply Paul

    Pat, I’ve been reading your blog and news letters for a while now and thought it was time I left a comment. I’ve got a relatively new site for a life list I’m trying to complete in 1001 days. One of the items is to earn £1001 online, which is not much at £1 a day and something I still need to make the effort to start. But your site has given me lots of good advice. I just wanted to say thanks.

  • Bart?omiej Jakubowski


    Wow You are great. I hope then I could earn money like You.


  • Monja

    Hi Pat Congrats to your success! I have One questions: where do you find the Number of keywords from People Coming to your Site?

  • Paul Wright

    Another great post Pat keep up the good work, I am excited to see the impact of the new Security Guard Theme once it goes live.

  • Jason

    I am in complete awe of all of your success. Congrats!!

    Have you considered A-B testing your new security guard site design, possibly using a tool like google website optimizer? This may help you to better determine whether the new design results in higher conversions.

    As always, thanks for the great content and inspiration!

  • Warren

    Truly an inspiration Pat, I’m so glad I’ve discovered your blog. I’m nothing if not thorough, so I’m starting from 2008 in your archives and working my way forward. I have to keep reminding myself that the posts are years old (whenever I go to comment) and the discussions long over.

    But I know how much I love getting comments on my blog, so skipped up to let you know, that even your older posts are getting some mileage!

    Thanks for sharing everything you have, and I wish you all the best.

    Ps. What is the social widget following the posts? (The one with the e-book offer) I noticed it on Ana’s site also recently and really like the look of it.

  • KBharath @ HDBloggers

    You are really a inspiration for most of them Pat.

  • Chen

    Wow, congrats on achieving another milestone! I’ve learn so much from your blog, thanks for sharing your ideas with us.

  • Ricks Front Door

    Pat, could you please tell us again if your using WordPress with a address or a with a web building software such as Dreamweaver?

    Ps, I hope your thumb feels better today…lol….I sliced the tip off my pointy finger while slicing pepperoni, and it grew back just fine……but my eye still twitches from the memory tho.

  • Donny

    Strong work Pat! I noticed that the revenue from the free apps has declined since March and revenue from paid apps initially took a dip in April but has been trending up since May. Any thoughts on why?

  • Solomo @ SmartOnlineIncomes

    This is really challenging for most of us that are reading your blog on frequent basis I hope we will soon make it also to that level though looks to be very far.

  • Kent Chow

    Pat, another awesome month. What you are sharing is very inspiring. Keep it up! You are a master in Affiliate Marketing. It’s amazing to see your passive income on those products that you promote. I am working on my niche sites and love to see the potential as yours.

  • Dean Saliba

    Yet another great month, this is fast becoming the blog that inspires me the most. Every month I think I’ve done well and then I check yours and realise mine is just chump change. :)

  • Sune

    What a great month you had! :)

  • Jennifer

    All I can say is wow, wow, and wow!! You amaze me each month.. You’re such an inspiration and you and your blog is what keeps me going with my blogging. I will say it is a tough job, especially with doing everything on the internet!! Internet is always changing, lol..

  • Joseph ho

    Wow pat, you have done it again. Congrats!

  • Tyrone | Millionaire Acts

    Hi Pat, great monthly incomes you have here. You’ve been very successful in affiliate marketing and in selling your ebooks. A very big congratulations to you!

  • Ryan@coveringtherent

    Great revenue as usual Pat you really are making consistent strides with your online businesses. The iphone app is another part of that empire which is spreading considerably. The subliminal earnings you will make on the basis of covering another angle will really help you in the long run.

    A few areas i’d like you to break down. So on an average month you technically make around 10k from your niche site/alternative business streams and the majority (20k) comes from this website? That’s correct right?

    It’s amazing how you’ve leveraged your knowledge and ability to make money through your advice by just guiding those in the right direction for what programs to use, what hosting platforms etc.

    This may be a little personal for this blog but it would be something really interesting to see would be ‘how are you using the money you earn?’ ie: investments, savings funds, property. I think part of the inspiring journey of making money online is how the individual invests it or the story behind why they are doing it. I feel this would be extremely interesting to find out.

    Cheers Pat, see you next month.


  • Toni

    Another day another dollar…but what can we say for the whole month Pat?? Keep on the good work!!!

  • Philip

    Very impressive..

  • Music Blog

    Hi Pat,

    Thanks for your detailed report. You are my number on source for inspiration regarding online marketing.

    Keep up your great work!

    All the best,


  • CC de Mes Finances Perso

    Hey Pat,

    Outstanding month, congrats. I think we all just learned a very important lesson this month: don’t put all eggs in the same basket, DO diversify your income streams.

    Congratulations again, cheers to YOU!

  • Roy C.Chukwu

    You must be working very had to earn that much.

    Please tell me, how much hrs do you work per day?

    Hope to hear from you.


    • Pat

      Actually, the truth is I have worked very hard to earn that much, as much of this income comes from businesses and things that have already been setup for me in the past. I’m not working very hard now because I’ve invest time working upfront. I am working through – and depending on what I’m working on, the average is about 4 hours per day, sometimes more, sometimes less. Today, I only worked for about 2 hours, for example, but still made close to $1000. I have more detailed information in the expense report which I link to below the numbers here in this report above. Cheers!

  • Ralph


    Can you share how you keep track of your affiliate streams?
    You must get a ton of emails and how do you make sure you don’t loose track of your affiliate sales?

    Do you have a spreadsheet or app that you use?


    • Gregory Ciotti

      Really great question, would love to see this answered.

      I’d also like to know your thoughts on why some of these perform as well as they do, I mean BlueHost, really? Have that many people not heard of BlueHost that you are able to generate that many referrals from them?

      I believe you, I’m just surprised, as I’ve always experienced much better results with “hidden gem” affiliate programs, or when I’m selling stuff that is awesome but isn’t so well known.

      • Pat

        Hey Gregory, I just replied to Ralph below.

        Regarding your thoughts on some of my affiliate products, such as Bluehost, I can tell you that a lot of sales are coming directly from my resource page. Almost 50% actually, and my resources page is one of the top pages in my nav bar that is viewed.

        I’ve seen a good increase in sales since publishing my Getting Started Page. A number of sales are coming directly from there because I have a link (and a video) to Bluehost on there as well.

        I have a number of mentions in different podcasts of Bluehost, including my shortlink at I have a popular video on how to build a blog that includes instructions to go through an affiliate link as well.

        As you can see, I have links sprinkled in several places.

        I don’t think it’s about people not knowing about Bluehost, just people not knowing where to start and me showing them exactly how to do that, if that makes sense.

        Same goes for many of the other products, like Market Samurai.

        Hope this helps. Cheers, and all the best to you! Let me know if you have any more questions Gregory.

        • Gregory Ciotti

          Amazing response Pat, thanks for completely answering my question.

          I always sort of assumed that your more popular tools were being purchased by people new to online ventures, but you really gave me some insight into how you properly showcase that tools that you use in a way that converts well.

          Thanks for the response.

    • Pat

      Hey Ralph,

      Most affiliate programs have an area for reports that I can grab at the end of each month. Others, I just have a setting in my email client to capture those emails (based on who they are from or what’s in the subject) to make sure I don’t miss them.

  • Rory

    Another great month Pat. Seeing your income reports each month always inspires me to keep working on my own passive income projects.

  • Stephen Hart

    You’re such an inspiration to me. Congrats and I wish you God’s continued blessings in your business. It’s amazing to see your growth and consistency month after month.

  • Jenni

    It’s so much awesome, Pat, hope I can get the same thing like you one day.

  • Raymund@TonerBoss Coupons

    Wow, I am speechless with your online income. I am really inspired with you. My large site was just penalized by Google and I don’t know how to cope up. I just wish I read your article on diversification early on my blogging career. I am really deppresed now due to the penalty. Please give me some advice. Thanks.

  • Andrew


    Impressive Sir!! $30k I am just in awe of your ability. I always enjoy your posts, especially your monthly report with your open, honest and friendly comments that accompany.

    All the best


  • Iain from Smart Dividend Growth

    Another great month Pat,
    I’m really impressed by the diversification that you have achieved with your various affiliates. How do you weigh the quality of the product versus the potential affiliate earning that the company provides. Have you ever endorsed a product that you wish you could take back?

    • Pat

      Hi Iain, thanks for the kind words. I only promote products that I’ve used and have had success with. It’s not about the commissions for me – and often times I promote things that don’t even have a commission tied to them. I definitely have the opportunity to make a lot more money from all of the JV offers and highly generous commissions, but I think if I promoted those products I’d lose integrity, readers, subscribers and future customers as a result. So far, I’m happy and confident with everything that I’ve promoted so far.

  • DJ

    Hey Pat,

    Where does your ‘other Google Adsense’ income come from? Do you have some other smaller sites which are not mentioned?

  • ZK@Web Marketing Tips

    Amazing report….Its motivating me to see your report, that gives a lot of comfort for budding entrepreneurs…

  • Gergely

    Pat, what do you do with all that money? :)

  • Roy C.Chukwu

    I have similar domain name with Pat and the same blog, what can I do to start making money like you pat?

    Please advice.

  • Gergely

    Roy, it’s probably not something that can be explained in a comment box, or something that you can achieve by tomorrow. But the whole blog and Pat’s entire approach is about transparency: everyhting is about honestly showing what he does and how.

    • Roy C.Chukwu

      You are very correct. I have to do some more work in purpose.

      Really, this is a great blog!


  • Brad Rickerby

    Excellent, excellent, excellent. I learned a great deal. Thank you for sharing. Best. Brad

  • AJ Mida

    Hi Pat,

    Very cool blog! It’s awesome to really see someone break down all the numbers like you have for their blogging business. I am new to blogging, I actually just started my own tonight! I look forward to your future posts!

    Thanks for doing what you do,


  • Thomas John

    Hi Pat,

    I agree about diversification. Relying entirely on any one source is dangerous, but on the other end of the spectrum, spreading yourself too thin between lots of projects can mean a lot of things get started, but don’t gain enough momentum.

    It’s a challenge I have, and probably a lot of us. I’ve found that if I focus on building one income source to the point that it’s doing really well, then it’s time to diversify and build another.

    I love your YouTube videos, and I noticed that ads are displayed over the videos sometime. Is that the “Other Google Adsense” earnings in the income report?

    Have you found that the ads decrease the amount of traffic from YouTube to your blog since people might click on the ads instead of visiting the links in the video notes?

  • Jason

    Pat, I have been following you for 2 months now and this site is pretty much a never ending source of inspiration and knowledge, which I appreciate because I’ve just startd building out my own site–thank you for what you do!

    It appears that over 2/3 of your income, as listed in the affiliate earnings section ($21k), is all directly from SPI, and thus, your non internet marketing niche income is about $9k, with GreenExamAcademy, SecurityGuardTraininghq and of course you iphone app business. Is that a fair assessment? Or does any of the $21k in income listed under your affiliate revenue come from your niche sites?

    This breakdown, while impressive, can easily lead readers to think the “real money” is in the internet marketing niche, which may be true (I’m not sure), but of course one can’t do that until they have the experience built up in other niches, like you did at first with LEED. I would hypothesize that if you didn’t work so much on SPI (and I am glad you did), the time spent on SPI would be redirected to other niches, and you could easily double or triple your income from niche sites if you didn’t run SPI.

    Reason I ask is just the balance of your income report makes it seem that niche sites are more difficult to profit from (in a big way especially) than being an affiliate for the likes of Bluehost, Market Samurai, Article Wizard, etc. For those of us who don’t have any prayer of making $12-13k per month promoting Bluehost and Market Samurai, do you feel there is any hope for similarly profitable affiliate earnings with other affiliate programs for niche sites?

    • Pat

      Great assessment Jason, and absolutely, there is a ton of hope and actual people are are doing wonderful things in niches other than. My two upcoming podcast episodes feature online success stories from people outside of the make money online niche that are using several different methods to make money online themselves. It’s sure to be a great listen.

      I try really hard to emphasize that although I do make a bulk of my income from SPI now (which is awesome, and such a blessing. And about 90% of that $21k are from SPI, the others are from other niche sites and programs), that it didn’t start out that way, and that I would still absolutely be happy with $8-9k a month from the non-SPI related items. Heck, I would even be happy with less because it would still be more than I would have made at my 9-5, plus I have the freedom that goes along with it, which some could argue is priceless.

      If I spent my time on other sites and projects, away from SPI, then I would definitely be able to increase that income, but I enjoy what I do so much here, and I’m able to change people’s lives in such a good way, and of course I’m okay with that and happy to help as many people as possible.

      Thanks for your kind words, and be sure to look out for the next few podcast episodes. Cheers!

    • Gregory Ciotti

      Damn good question, and I’m glad to see Pat’s response.

      It seems that if you find some success in other niches, it wouldn’t hurt starting your own “SPI” to document your efforts, as it could turn into a big earner like it did for Pat.

  • Allan sabado

    I am new to your site and I would say I am impressed! I just started my blog and trying to gain passive income out of it. Hopefull you can give me some tips? :)

  • Jason

    Hi Pat, thanks a lot for your reply. Although I had heard of some niche-site internet marketers doing well, like Chris Guthrie, as I nosed around the web during my learning phase, it was starting to seem like the real big money ($10-30k & up), was 9.5 times out of 10, reserved for the big guns & gurus, like you, John Chow, Ryan Lee, etc etc. And that was both inspiring and demoralizing as a novice. So I will very much be looking forward to the upcoming podcasts you mentioned. I have just yesterday finished listening to your first 23 podcasts
    (except iphone) and have begun going back through the ones I consider most relevant to my plans to solidify and retain what I’ve learned (Allsop, Guthrie, Corbett Barr esp).

    For me personally, One of the things that is most
    encouraging on your income report, is what you’ve been able to accomplish with your security guard training site during the niche site duel. The fact that it’s monetized
    99% with AdSense & earning $1k/mo gives me hope. I
    plan to build out my first site (linked in 1st comment), in a similar way, though as wordpress pages instead of a blog because the topic is not a rapidly changing one and therefore not highly bloggable, but I will eventually monetize it with Amazon and a bit of Adense and then once it’s loaded with great content, just tweak it so it’s mostly passive. $1k/mo is the goal. My 2nd site will be an exercise sub-niche, done as a blog, and that’s where I am
    hoping to ramp up the earnings with affiliate products and write a lot of valuable content.

    In the meantime, I plan to follow the niche site duel in the coming weeks and months, and will be buying Corbett’s
    course through your link tomorrow when I get a few days off work (other tools in the future).

    This weekend is my “take action” time, which is going to be challenging, but the amazing content you provide here
    Makes me feel like there is a solution to any hurdle I encounter. Thanks again for for being an excellent teacher.

  • Mike S

    Hi Pat,
    I just looking at your income report for June and especially the “Blue Host” result.
    Do you other income apart from the $65.00 signup fee from them as $7505.00 doesn’t to calulate. equal to 115.46 signups

  • Zaeem

    Hi Pat,
    I must say I am surprised to see that you have detailed the sources you are getting income. In addition to that, you are the first person I have ever come across so far who has said you spent energy and hours to reach where you are now. Also you are the first person I’ve seen saying you liked your 9:00 to 5:00 job. I came across your site while looking for face book fan page, since then I keep visiting your site and I must say I like your style and your honesty which is extremely rare.

  • Ben


    This is really motivating. The most I’ve ever earned in one month was $15,000, and this really makes me want to double that. I found your blog after Deneill some top earning bloggers (no surprise, you were number 1). I’ll be writing here regularly. Always up to learn from the top guns!