My August 2011 Monthly Income Report

passive incomeWelcome to my August 2011 monthly report!

Each month I write a detailed report about what’s been happening with my online businesses. I do this not only to help me keep track of my progress, but also to show you what’s working for me, and what isn’t.

I also include a detailed breakdown of the income I’ve earned online and I conclude with some of the more important things I’ve learned during the previous month.

I do all of this because I want to be transparent. I don’t consider myself a “guru” and I use my own experiences, experiments and case studies as my teaching tools.

I hope you enjoy this month’s report :)

Important Going-Ons in August

August was an incredibly inspirational month for me.

Not only because I achieved record breaking numbers in both traffic and income for several of my online properties, but also because I heard and shared a number of other success stories from people who are making an honest living online in industries outside of the make money online industry.

Here are links to these amazing stories in case you missed any of it.

In addition to that, my proposal to speak at Blog World Expo 2011 in Los Angeles was accepted! I’ll be speaking on the monetization track and as most of you know, I have a pretty non-traditional take on monetizing a blog so it should definitely be an interesting presentation.

I’ve been preparing and practicing my presentation skills already – keeping in line with the advice I learned in Stand and Deliverwhich I highly recommend even if you don’t plan on ever doing any public speaking. The skills and tactics it teaches, which are almost scientific and mathematical, can be applied to several aspects of business and life.

Security Guard Training Headquarters

For those of you new to SPI, I recommend you check out The Niche Site Duel to see exactly how I built from scratch.

Security Guard Training Headquarters is doing extremely well since the theme was updated a month ago. Adsense earnings hit a record high, the traffic has consistently been growing and I’m starting to get more emails about advertising on the site, which I have yet to take advantage of, unfortunately.

I am taking baby steps, and for administrative reasons I filed for a DBA (doing business as), primarily to setup a separate Paypal account that will make and accept payments under the name of the website. Currently, if I were to use my primarily Paypal account, it would be tied to GreenExamAcademy, which wouldn’t make a lot of sense. This isn’t required, but for me I like to keep it all separated, especially if I’ll be accepting recurring payments from companies for advertising.

I’m currently exploring a service from which would allow me to create my own ad management system on the site. I’ll save the details, once it’s up and running, for a future post.

As far as keywords are concerned, I’m still ranking #1 for security guard training and am ranking high for several other relevant keywords too, including armed security guard training, security officer training, security guard classes, security guard gear, and security guard.

I’ve noticed, however, several other copycat websites spring up as of late that don’t rip off my content 100%, but they’re pretty darn close. I knew this would happen – it was only a matter of time – but for those of you who keep asking me to disclose some of my other niche websites, this is why I don’t do that.

I would be okay with this if these sites actually added more value to the content that I had already published – that’s how we all should be approaching niche site marketing and our competitors, but sadly, they don’t. Google has consistently mentioned that creating high value content that other websites will naturally link to is the best way to show authority for a particular keyword, so if these sites want to outrank me that’s exactly what they’re going to have to do.

There’s no easy way in, and of course how fast you climb Google depends on a number of factors including strength of competition, the quality of content on your own site, the quality of backlinks pointing back to your website, on-page SEO, etc. – but the truth is you have to earn your rankings, especially if you want to stay there for a while.

iPhone App Stuff

My business partner is in a middle of a move, our developers are a little slow, and as a result we have no new applications to launch like we had hoped. As Benny’s app success story showed you, this is definitely not an overnight success kind of thing.

I’ll keep you posted if anything new comes up, but I just wanted to be honest and upfront with you – nothing new here.

Our current apps are still live and still earning for us.

Smart Passive Income

A few things to announce.

First, the SPI iPhone Application is doing really well. I launched it mid-July to make it more convenient for iPhone users to consume my content (blog, podcast, etc) and it’s proving itself to be very useful.

AppFlurry showed that the app has been used over 20,000 times, primarily to listen to my podcast, which is awesome.

For android users, I was about to get one built until I saw someone had created an unofficial SPI fan android app.I don’t have an android phone so I can’t tell if it works, but the screenshots look great and thank you to the developer for building it for me. It should serve as a good temporary fix until the official one gets released – maybe at the same time the iPhone app gets updated since there may be some new features installed.

Secondly, the SPI podcast climbed back into the top 20 business podcasts in iTunes (at the time this post was published)!

Thank you all so much for your kind words about the podcast. I really love recoding it and I can’t wait to come out with the next one in a week or so.

I also have some updates about the email subscription rates since I made changes per Derek Halpern’s conversion advice. Look out for that detailed information in an upcoming post.

Finally, I want to tell you about the WordPress Plugins I’ve been working on, which I haven’t mentioned in a while.

As you know, I tell you about my failures as much as I do my wins – and my idea to build premium WordPress plugins completely flopped.

Actually, the ideas are still good in my opinion, but the execution was terrible. I am usually pretty good to sticking with projects I’m excited about, but several things got in the way – both internal and external to the specific plugin projects – and I just had to put this particular adventure on hold for now.

Sometimes, that’s exactly what you have to do.

One of the plugins was actually built, but it did not turn out like I had hoped. This is partly the developer’s fault, but probably moreso my fault for not communicating EXACTLY what I wanted to see, which is something you have to do when outsourcing work like this.

The second plugin was half built, and like I said I just had to put it aside for other things.

Was I in over my head?

Maybe – but not because it wasn’t something I can’t do – it was just something I couldn’t complete and focus on at that moment.

All that said, I am more prepared if I do get back to it and know exactly what to expect.

Okay, let’s get to the numbers…

Income Breakdown

Disclosure: many of the links below are affiliate links that will earn me a commission if you purchase through them. If you do, I absolutely appreciate it and if you have any questions about any of the products or services please let me know!

Also, please note that these are figures from reports from each individual company for the previous month. It does not necessarily reflect the actual payment which, for some of the companies listed below, come 30 to 60 days later because of potential refunds.

  • Product Sales:
    • Total: $3,423.40 (includes affiliate products)
      • Last Month: $2,979.90
      • Difference:+$443.50
    • Adsense: $1,487.32
    • Job Board: $11.07
    • Total: $1,498.39
      • Last Month: $1171.29
      • Difference: +$327.10 (design change for the win!)
  • Other Google Adsense (includes other niche sites, YouTube and infobarrel)
    • Total: $393.63
      • Last Month: $410.43
      • Difference: -$16.80
  • iPhone Applications:
    • Paid Apps: $2,198.00
    • Free Apps: $756.75
    • Total: $2,954.75
      • Last Month: $3,461.67
      • Difference: -$506.92
  • Gross Total in August: $34,034.40
    • Last Month: $32,851.84
    • Difference: +$1,182.56
  • Expenses: $4,779.58
    • Major expenses this month include booking hotel for Blog World Expo, virtual assistants, hosting account for SPI (dedicated server), new accounting software and expenses while in Boston for a client meeting.
  • Net Total in August: $29,254.82

(Click here to read a typical monthly expense report which breaks down where time and money is spent)

Another awesome month, and it’s fantastic to see consistent growth all around the board.

As I mentioned in my last report, I’ll be the first to admit that a good chunk of my income comes directly from this blog, mostly from the products that I offer as an affiliate (about 20% of the income listed under “affiliate income” does not come from this blog). To be honest, it was never my primary intention to make money from this site. My primary intention was and will always be to help other people understand how businesses and blogs work on the internet, and for them to be better at it after reading, watching or listening to my material, which all comes from the wins and fails of my own real-life case studies and experiences without pushing or promising anything.

I know that I’ve created a wonderful resource here on SPI with a ton of free information about all kinds of things related to online business and blogging, and the fact that people are kind enough to offer me something in return – whether it’s by going through an affiliate link, encouraging me to create a product of my own to sell, asking me for mentorship or advice, or even just thanking me for helping them earn more money online or get more traffic to their website, I am extremely grateful for and I will continue to give back with valuable content and my experience in return.

Things I Learned in August

In August, I was reminded about the power of the spoken word.

While preparing for my upcoming presentations at the Financial Blogger’s Conference and Blog World Expo, I’ve been watching and listening to a number of speakers recommended by several of you in my last post.

I’ve watched and listened to over 20 presentations and have learned quite a bit about what kinds of things work and what kinds of things don’t, but what resonated with me most while watching each of them is just how engaged I was, as a listener, as if I was hanging on to almost every single word and the way every single word was said.

There’s really nothing like hearing someone’s actual voice. There’s a connection – something almost tangible to attach to and be reminded of later on.

This is why I believe all bloggers who want to grow should utilize their own voice for their brand.

I recommend reading Are YouTube Videos and Podcasting Worth the Effort?

Another thing I learned is that inspiration is everywhere, you just have to look for it.

The online business success stories I shared this past month totally blew me away, and based on many of your comments you were inspired by them too.

There were some common themes throughout each of the stories we heard:

  1. Their success did not happen overnight, even Benny’s iPhone app success story. Yes, his app blew up like crazy a week after it was introduced to the app store, but it took him a long time and a lot of frustration to get the thing designed and just right. Time well spent indeed.
  2. They each got into their businesses wanting to fulfill a need that other people had, or a gap that needed to be filled.
  3. They were all very passionate about what they were doing, primarily because it related to something that was related to their own lives and experiences.

When I think about these three things, it reminds me of my own story too.

Of course, inspiration is awesome, but what you do when you are inspired means even more.

And the last thing, which is the most important thing of all – is:

Don’t forget to enjoy life!

I have to remind myself of this every once and a while and I know many of you could benefit from that as well.

I was in Boston for a few days to help out a client, and when I got back it seemed like my son was so much bigger. It was only a few days, but it’s crazy how fast they grow up. He’s counting, talking, starting to say the alphabet  – before I even know it he’ll be wearing a backpack and going to school.

That short little trip (I don’t leave the house often) made me realize how short and precious life is, and how we shouldn’t waste any second of it. Always try to enjoy what you’re doing, no matter what.

Thank you all for your support, and I wish you all the best!

  • Jonathan

    Hi Pat. I saw that your expenses included a hotel cost. Have you ever thought about Airbnb? Just wondering. It’s been working tons and it’s helped me with my expense report. I’m still amazed how you were able to go from 20k a month a year (last year) to now 30k… niiice. Very nice!

    • Gregory C.

      I’ve heard about this, isn’t it pretty much where you find someone to stay with in the area?

      I’m not sure how comfortable I’d feel about doing this, especially if you don’t travel a lot.

      I think I’d rather just put up the money and not have to deal with any potential hassles staying with a crazy persona haha!

      • Benny

        Airbnb is awesome. When I traveled the country last year for a month on JetBlue I stayed at places I found on Airbnb. I saved so much money!! The places ranged from an air mattress on the floor to an extra apartment. I stayed in an extra room in Chicago for $30 a night in a good neighborhood.

        All my hosts were great. Some cooked breakfast. I have a lot of great memories from using Airbnb last year for a month.

        • TomL

          That is INSANE!

          Appreciate the Airbnb mention :)

        • Mike

          If I was making $30,000+ a month I wouldn’t be staying a $30 room 😉

    • Zero Passive Income

      I like how I can find useful information even in Pat’s comment section.

      Just wanted to say thanks for the tip Jonathan. I hadn’t heard of Airbnb and it looks promising for some of the traveling I do.

  • Tom

    Another great month Pat! It’s great reading about your success. Looking forward to many more great posts!

  • Dave Starr

    Great work, Pat. Podcasts 24 and 25 were tremendously “on target”. So many casual readers seem to think that Internet Marketing/Make Money Online ideas are the only profitable ones … when in point of fact, they are only the tip of the iceberg when it comes to the real core of opportunities for making money online.

    And with today’s economic news, coupled with the “aging of America”, there is absolutely no time like the present for those of you out there who are still employed and still getting buy on a conventional job to get busy and build yourself another additional income stream or two or three.

    The days of formulaic success, getting a degree, getting a secure job and waiting to grow old and retire on a pension are basically gone (or at least going, fast)

    If you folks are of Social Security age … like me, it’s even more important to empower your retirement. Now, not “someday”.

    My online income is only a tiny fraction of Pat’s, but it’s real .. and already more than my Social Security pittance every month … empower yourselves now, don’t wait and hope that “the government” will do something about things.

    Standing on your own two feet is a great feeling, believe me.

    • SincerelyT

      I agree with this comment 100%. This kind of advice reminds me of Robert Kiyosaki and his teachings. I highly recommend the book “Unfair Advantage.”

    • Chef Tony Marciante

      Great advice here, it’s sometimes scary, but being your own boss in whatever way you do it is a blessing…rock on!

  • Daniel

    Congrats on another solid month Pat! One day I hope to join that kind of success you have. Thanks and keep up the great work!

  • Stephanie

    Awesome month it looks like. I can’t wait to make as much as you do.

  • Brent

    Great work, Pat. Even the best can’t make it ALL happen (Re: WP plugins), but that’s the magic of having multiple forms of passive income; its okay if one doesn’t work out. Good luck at BWE!


    P.S. – Get out of the house! Take your family on a vacation! The working from home lifestyle is great, but get some fresh air every once in a while haha. Don’t want to turn into a hermit! Cheers.

    • Pat

      Thanks Brent! I’m actually at home playing with my son most of the time, which I love but I know what you mean :)

      Cheers, and thanks!!

  • David DuBose

    Pat you are truly an inspiration to me and many others who follow you. I have learned a ton and continue to do so every month. Although, no where near yours, YET, my income is on a steady incline. :-)Thanks to you and your knowledge, advice and resources!

  • Jawed

    Great month for you Pat and it’s nice reading your monthly report. It inspires me to convert my $$$ figure earnings to a nice $$$$ figure and maybe 5 figures someday in future……:)

  • Cal

    Great month Pat!

    I agree with you about exposing niche websites. I have done this myself and will not do it again.

    I believe it is a bad practice and do not recommend it. Sometimes too much transparency is a bad thing.

    Much props for though. Glad the theme change worked out for the better.


  • Jeff Coleman

    The fact that you’re pulling in close to $1,500/month in adsense revenue for your training site is amazing……..I stumbled across your site several months ago, but only really started to read the content in the past month…….great stuff…..I’ve looked around for quality information on niche sites and SPI is the best by far……I don’t need a sales pitch and I honestly think you’re giving out good, honest advice….with tips you’ve provided along with other quality material I’ve been reading on Niche Pursuits (which I just discovered in the past week), I just created my first fully operational niche site yesterday and I’ve already cracked page #1 when filtering on the exact search (within 24 hrs!)…..thanks for updates.

  • Tom

    Another stellar month Pat! Congratulations! Thanks for sharing!

    BTW – If you are speaking at Blog World they should be picking up your travel expenses. The same goes for your client(s) too. If I have to travel out of state my clients pay for travel, lodging and per diem. I think you should be doing the same. You offer too much value to not be charging for these expenses.

    Anyway keep up the great work!

    Tom S.

  • Steve=True

    Thanks for all your posts. The podcasts this month were AWESOME!!!

  • Kim@SmartYoungMinds

    Thank you for sharing your experiences- the incredible successes and the disappointments. Just remember, every so called “failure” is a learning experience that allows you to come back stronger. Congratulations on the phenomenal month!

  • Eric | My 4-Hour Workweek

    Looks like another fantastic month, Pat, congrats. I don’t comment here (or anywhere for that matter – shame on me) as much as I used to, but I still read every word. You’re building a business and a following that’s going to last you a lifetime, and even better, you’re impacting others in such a way that will probably affect THEM for their lifetimes. Keep it up man.

    – Eric

  • Ralph | HotHit Media

    Hey Pat,

    Another great win!
    I’m also building my sites and slowly generating an income.

    Have you heard of the website ? This basically gives you the control for advertisements on your / a site. (min threshold is 50k visitors tho…)

    Great stuff!


  • Robert

    Congrats on another great month! Sometime in the future I hope you elaborate on what you were thinking/doing with WordPress Plugins!

  • Ming Jong Tey

    Awesome Pat! This is truly multiple streams of passive income! Well done!!

    Bluehost and Market Samurai are 2 big chunk for affiliate income :)Do you promote them via blog post or just through the resources page or any other channel?


  • Samuel

    Hey Pat,

    Dude with all the stuff you know I’m surprised you haven’t created a suite of info-products. You would be great at it because you over-deliver in all of your blog posts. said you where looking at Ad management software to serve ads. You should look at OIO Publisher. It is a cost-effect ad serving management tool that you can use to serve ads on WordPress or regular websites. You can create multiple zones, serve all types of ads ( banners, links, review posts, etc ), and automate the payment process. You should check it out. I maybe go to Blogworld this year. If I do will come check you out.

  • Christopher Knopick

    Wow Pat! It’s great how you’ve turned this monthly post into an event where people look to see, “Did he go up in affiliate? What’s the total? How much for X affiliate program was it and how does it compare to mine? How can I get to that level? I’ll read how he did it.”
    Face it, you’ve become a sporting event. A lot of pressure I know but I think you’re handling it well. Thanks for the inspiration.

  • Josh

    I have to say, even while on vacation this last week with my family, it was impossible to pull myself away from reading the Benny Hsu post you shared. Great content as always and I’ll definitely be looking at iPhone development this year after seeing how well Benny did!

    Thanks Pat!

  • John

    Another great month Pat!

  • Sundi Jo (@sundijo)

    Regarding speaking at the Expo, a great book I recommend is Speaking With Bold Assurance. Gives you great tips on presentation, note taking, and more.

  • Arthur

    Another awesome month Pat! I’m so glad to see that you’re doing well, you totally deserve it for all the hard work you put in and the content that you provide us. I’m still trying to replicate your success with Niche sites, its amazing what you’ve done with SGTHQ.

  • Murray

    Truly amazing stuff here Pat.

    The commissions on MarketSamurai and BlueHost are out of this world; really shows you how much can come of just two affiliate programs and both of them being quite essential for a lot of work online these days.

    Keep at it buddy!

  • Austin


    Another great month! You’re an inspiration to all of us!

    I don’t see the commission you should have received from Legal Zoom after I created an LLC after clicking through the link on your resource page?!?

    You also had a nice boost from Thesis… in addition to the improvements you outlined in your post it generate a nice little bit of income for you as well! That’s a win!

    I had a record month for Adsense in August, decent Amazon sales and have a few more niche sites on the cusp of becoming consistent earners. Maybe one day I’ll do an income report to share with the world…

    Keep it up Pat!


  • Kim Golding

    Another great month Pat, It makes my $3 look a little sad, maybe next month!

  • sarge

    Another great report and blog post, thanks Pat for making us always inspired by your stories and free stuffs. I just recently discovered this blog but I have learned a lot in a short time.

    Million Thanks!

  • Alexander | Legit Make Money Online

    Congratulations! It looks like another really great month. I am so envious of your success, but it’s always interesting to see the growth/loss from one month to the next and what you’ve learned from everything. Thanks so much for sharing.

  • MoneyforCollegePro

    Awesome work again Pat. It seems that everywhere I go on the web people look to you for inspiration. It’s pretty impressive what you have been able to do online in such a short period of time.

    I know it is tough to continue to produce such great content here on the web. Obviously money can be a good motivator, but your level of dedication speaks very loudly that you don’t do this for financial purposes alone. I think this site is the model for reader engagement.

    Thanks again for all you do!

  • Tom Ewer

    Hi Pat – another great month! It’s great that you are so candid about your failures, as well as your successes. Diversification is absolutely key, and I can see that you believe that too.

  • Talha Awan

    Can you clear me one thing plz patt ???
    You are making lots of $$ by market samurai, the best spinner, UAW and other affiliates like that.
    All sales are made through SPI or you got other sites selling them ???

  • Ramy Khuffash

    I am still in 2 minds about this exposing niche websites thing. I believe that if it makes money, popup websites will happen eventually and if you do write about your experiences with it then you provide value to your readers. If you don’t then you miss out on great content and have to deal with the copy cats anyway. I think with all the competition these days it is hard to have a niche that will stay truly passive for years. Competition is great for the readers as it means that eventually, the high ranking websites will be the best websites. Anyway congratulations on having another amazing month Pat!

  • george @aeroporika eisitiria

    I think it is outstanding that you manage to make 10k a month from bluehost commissions. I know that many dedicated hosting review websites make far less.
    Impressive at least.


  • RobM | Premium SEO Articles.

    Strong work. 30K a month is amazing, if i could hit 10% of that i would be happy. Shame the wordpress plugin didn’t work out. Still, it’s a great learning experience and hopefully you took away many lessons learnt from this. Rob UK.

  • Ralph Quintero

    Hi Pat! Congrats on another great month! Just a quick note….I think your link for App Flurry is pointing to the wrong site. I think you may have wanted it to point to instead of where it is pointing…

    Keep up the great work! Can’t wait to see you hit the $1M per year mark!

  • Steve Price

    Hi Pat,

    Like many others here you keep energising me to do and try more in my own online business efforts. A question for you – perhaps a topic for a future post – is how do you track it all? What is the process you use for tracking where you are with each: site development and configuration; backlinks; affiliate links; marketing activity; split testing etc etc.

    I know how this sort of thing is done for major hi tech hardware and software projects, but the overhead is large and doesn’t really scale well for multiple small wordpress site businesses.

    Your insights would be helpful to me and also, I’m sure, to many others visiting your site.

    Keep up the great work. Like you I started with IBM academy but I moved away from them once they started pounding me every other minute with affiliate product launches and offers – Radix malorum est cupiditas!

    They way you sell is much more aligned to how I want to sell.


  • Dusty @PLR Easy Button

    Another amazing month! It is pretty awesome to see someone making so much money online and doing so in an ethical manner.

  • Sunil from The Extra Money Blog

    congrats Pat – life could be very short, or VERY long – just a matter of perspective which is relative. regardless of the perspective, i agree that life should be enjoyed in parallel to whatever it is that we each do for a living

  • Eugene

    Looking at the affiliate income you’re getting. Most people could live just off the Market Samurai or Blue Host earnings you’re getting. And there’s a few more that are pretty high. The variety is great to see though.

  • Owen @ Quitting The 9 To 5

    Another inspiring post Pat. I wouldn’t feel bad for the money you make from this site. I know I have used the advice you have given me in many of my projects (as a thankyou I made sure to use your MS link). After 2 months of implementing jsut a fraction of the things I ahve read on hear I was able to see some (albeit not as large as this) earnings online.
    So thanks and keep up the good work!

    Oh…and get over to the UK!

  • John Corcoran

    Hey Pat:

    If you need help with preparing for your speeches, I’d be happy to help you out. Before I became a lawyer, I was a speechwriter (in the California Governor’s office, and before that, in the Clinton White House), so I’d be happy to coach you over the phone or Skype gratis. (You’ve given me such great value through this blog I’d be happy to repay the favor.) I still do some speechwriting consulting for a few clients on the side.

    Here are a few tips for starters: Use 18 point font for a written speech, with large lines of white space between paragraphs. It will be much easier to read. Many people use plain ol’ 14 point or 12 point font and it’s impossible to read.

    Also: use this rule: tell the audience what you’re going to tell them, then tell it to them, and finally, tell the audience what you just told them.

    Try to open up with a story or an anecdote which draws in the listeners. Be sure to tie it in to a relevant point. Don’t leave it hanging.

    If you’re really nervous speaking in front of a crowd, then using powerpoint can help, because the audience will be focusing on the Powerpoint. But be sure to have very few (less than 40-50) words on each slide, and use no more than 15-20 slides per 30 minutes of speech.

    I’m sure you will be awesome.

    PS: Congrats on another stellar month.

    • Ralph Quintero

      Great tips John! This is why Pat’s community is so great! Everyone comes together to contribute to each other’s success!

  • Steve Roy

    Another terrible month Pat :)

    Over the last year, you have just about outearned my full-time salary with just your affiliate commissions from Bluehost. Almost $57,000.

    Those guys need to send you a fruit basket or something…

    • Benny

      Or maybe a new car?

    • Kent Faver

      Agreed Steve! I’ve asked Pat several times to expound on this incredible income and frankly don’t blame him for not doing it. To my knowledge, he’s rarely mentioned them, and it’s my understanding it’s a one time payment. I know folks that work almost full time promoting web hosting that probably don’t make half that.


      • Pat

        Hey Kent – I’ve talked about Bluehost in detail before. Click here to see how I promote them on SPI and how they are converting. Let me know if you have any more questions!

  • TomL

    “Google has consistently mentioned that creating high value content that other websites will naturally link to is the best way to show authority for a particular keyword, so if these sites want to outrank me that’s exactly what they’re going to have to do.”

    That’s assuming that your site actually has any authority sites naturally linking to it, other than your backlinking routine… which isn’t that hard to beat.

    As to copycats… that can be included in the whole coca cola vs pepsi dilemma.
    The best way to succeed in business is not to re-invent the wheel but to take what someone’s doing and do it 3-5% better.

    Good info on the advertising resource, will check that out.

  • Tom

    Another great month for you Pat. Everyone here definitely curious about your monthly income. It’s definitely a powerful motivation tool for everyone. Keep up the good work.

  • casey dennison

    wow pat! This is awsome man..have you looked into i noticed alot of blogs using that system. anyways, this is a really nice post and why i will continue to work hard online myself.

  • Sandy – yesiamcheap

    I wait for these reports because they honestly give me lots of ideas. No, not the rip off our site kind of ideas, but how to monetize my site by first providing great content and then matching it with the right products.

    I went ahead and actually removed ads on my site and minimized by Adsense blocks to make this approach more effective. Finally, after reading about Benny’s success and idea for an app hit me like a lightening bolt. I realize that some of the best apps will probably solve some of the simplest, more annoying problems. Anyway, I’m trolling your site for information on app development because I am technologically clueless, but I know exactly what I want.


  • Dan

    Another great month in the books for you – nice work. Very cool how Benny has directly seen a substantial return through your free information on the site. Keep up the great work!

  • Mk Akan

    another amazing month pat…well done

  • Nathan

    Outstanding and inspirational stuff as usual Pat. Really enjoyed the podcasts as well. 7 awesome stories.

    With the copycats I must raise my hand as one of them. But I am just using a free blogging service and my sole intent is just to learn how this all works as I am a total noob. I am not making a dime or really even ranking at all yet. No harm intended!

  • Zero Passive Income

    Congrats Pat! Another inspiring month!

  • Alicia

    Wow Pat,
    This is great. You are so motivating. I have been reading your blog for over a year. I see you had another month of growth.

  • David Tong

    Another good month Pat, kudos…

    I absolutely loved your son’s ‘cameo’ in the last podcast btw 😀


  • Hector Avellaneda

    Another solid Month Pat.. Are you now also doing consulting for private clients? Not sure if I saw that in the income reports. Just wondering. I’ll be up there with you some day. :)

  • Andrew Richardson

    Awesome to see your continued success. I’m really looking forward to hearing about your upcoming mobile apps. That is what brought me to this site and I’m still super passionate about creating some apps myself.

  • John Border

    I first read your site looking for ways to generate passive income and beyond doubt your energy and enthusiasm is inspiring and infectious. The diversification approach and your approach to build a business out of a website is something which worth a read.

  • Benny

    Awesome month Pat!

    Thanks for the interview this month. It brought insane amounts of traffic to my blogs, so many comments, and emails. It’s been amazing. Thanks!

  • Andrew

    As always sir, very inspiring.

  • Craig

    Hi Patt,

    First comment here but been a follower of yours for some time. Just have a suggestion for you with regards to your PayPal issue. I run multiple businesses from the same PayPal account, one of them being an eBay business and it has never caused me any problems nor lost me any sales though I do appreciate what you are saying about having the name of the PayPal account of another website entirely.

    What I would suggest is rather than making a whole new account you could simply change the name of the PayPal account to something generic, just for an example; “Flynn Solutions” or I also notice in the bottom footer of this website your copyright is “Flynnustries, LCC”. You can then set-up multiple e-mail addresses to work from the one PayPal account, which would allow you to filter down on where the income came from via PayPal’s “Download History” section.

    The benefits of this is are you don’t have to login to each account to check your funds and the more money you have going into the same PayPal account the lower your fees will be as you can apply to reduce your rates if you are bringing in so much.

  • Austin Furey

    Thanks for all your hard work Pat.
    You’re making a living being a massive encouragement to others.
    Anytime I need a little boost or direction, this is my first stop! (Except maybe IBMA of course ;-))


  • Ben Alagnam

    This is the first time to read a blog with a monthly report. I admit it Pat, this is quite difficult for me. Sharing my cash-flow is still something I have to think twice.

    But, I was inspired by your way of blogging. TRANSPARENCY , as what you call it. Keep it up. You’ve motivated me 100% to keep my blog going…


  • Blackmore Websites

    Awesome stuff once again Pat. I’ve been following your success since way back when you first appeared on the Internet Business Mastery podcast with Sterling and Jay.

    Just a quick one mate. Ever considered promoting hostgator instead of bluehost? Hostgator’s affiliate pay outs are almost double bluehost’s at the number of sign ups you are achieving.

    Keep up the good work! You inspire all of us.

    • Pat

      Thanks, I appreciate the advice. That said, I’ve never used hostgator before, so I cannot honestly recommend them. I only promote things I’ve used and have helped me. Cheers!

      • Austin Furey

        Not to overwhelm you, but Chris Guthrie was kind enough to suggest HostGator to me. I started out on BlueHost (due to your promotion) but HostGator is pretty great. Also features a one-click WordPress upload.
        Food for thought!

      • Lauryn Doll

        And this is why you’re so respected. You work with a commitment to authenticity.

      • Blackmore Websites

        Yep fully understand.

        I’m actually going to try out hostgator to compare the two. I find bluehost gets pretty flakey over here in Australia late at night.

  • Pat

    There was a blackout here in San Diego and so I wasn’t able to respond to individual comments immediately like I try to do, but I just wanted to extend a big thank you to everyone who left a comment. I appreciate it!

  • Naveen Kulkarni

    Excellent report Pat,
    What I like about your site, is the practical how-to-guides and the level of transparency you maintain with your readers. And that’s where you win.

  • Lauryn Doll

    This is excellent.
    You are so detailed and thorough with your breakdowns. The honesty is refreshing.
    Congrats on speaking at the BlogWorldExpo – will you write everything yourself, or do you plan on acquiring professional help to give the best presentation possible?

  • Azad Shaikh

    Hi Pat,

    Remember me? I took a permanent job and working to build my passive income stream part time. I have reach at $300+/month mark. Your income report is very inspirational source to me.

    Congrats and all the best with your future endeavors.

  • Teresa Schultz

    Since meeting a client in Boston was an expense, I hope it was worth it – certainly seems to be in at least once sense though since you came home and thought your son had suddenly grown up a bit – backpack to school? – my sons are now 12 and 13, but it seems like just yesterday I was teaching them the alphabet – I think your meeting in Boston was a good one, no matter how much it cost – you realiized how short and precious life is, and that’s a great lesson.

    Congrats on your earnings for August and thank you for detailing your earnings in a way that greatly inspires me, and I’m sure many other too, to continue trying to work at making money online.

    • Pat

      Thanks Teresa. The trip to Boston was definitely worth it, but it was my first time away from my son for a long period of time so it was an interesting experience when I got back, to see him a few days older, but what seemed much bigger.

      Anyways, all the best to you, and for everyone out there remember that the more you genuinely help people, the more money you will make so that should be everyone’s primary purpose!

  • Teresa Schultz

    ouch, “once” sense should be “one” sense, apologies!

  • Mieke

    Wow nice report again. U really are making a lot of money on just one niche site, thats remarkable. Imagine if you scale things up a bit. Keep up the good work!

  • deepanshu

    hey pat..first of all congrats… i m very amazed how do u earn so much from affliates….do u use cookie stuffing by any chance 😆

    • Pat

      Wow – I just looked up what “cookie stuffing” means and all I can say is absolutely not!!

      If you’d like to learn more about how I earn from affiliate marketing, and where those links are placed and how much they convert, check out this post here.

  • deepanshu

    great,., thanks for the link :-)

  • affiliate blogger

    this is our much awaited monthly report. i love it and it’s awesome everytime you share it. this month, i have listening to your podcasts and interviews in blogcast fm. continue to inspire us pat. God bless you.

  • steve

    I noticed several ‘Security Guard Training’ websites appear in the top 10 of Google recently – I figured it was probably people that had noticed your success and thought they’d try their luck.

    What is your opinion on starting a niche site when you can clearly see another site in the top 10 that has the same idea? I’ve recently begun one, but the number 1 spot in Google is held by another (pretty poor!) niche site. I suspect when they cotton on they’ll probably start a ‘No.1 war’ – only time will tell I guess.

  • Nick

    I love the income reports. But what I really want to see is a detailed time report. Where are you spending your time in your business? How much is automated?

    Thanks Pat!

  • Mal Abel

    Great information Pat, thank you for sharing this!

  • Martin

    How many visitors do you get to your security guard site? I have adsense sites that collectively have more SEOT traffic according to market samurai and I am not making anywhere near what you are making.

    • Pat

      About 400-600 visitors a day.

      There are a lot of variables that come into play, for example click-through rates, and cost per click (mine is above $1.00 typically), which depends on the ad placement on the site and the keywords that are being paid for on the Google Adwords side of things from the advertisers.

  • Martin

    Cool. The other aspect is how do you get your links indexed so quickly. I have links for sites that haven’t been indexed in months.

    Thanks for the quick response. You’re a true warrior. :)

  • Shaishav Sood

    Your blog inspired me a lot .. well I just started in affiliate marketing a month ago .. 2nd August to be exact and I am still learning … Altough I am online since 2009 and my main income came from Network Marketing .. but just thought of trying Affiliate Marketing for the first time .. I guess, I will learn many things from you …


  • John

    How much money does this blog make every month ??
    I’m not interested in anything thing else apart from this

    I asked this last month and never got a reply


    • Pat

      Hi John – I would say between $20k and $25k – although some of that isn’t “directly” from this blog since there are links on my Podcast and on Youtube that drive affiliate sales as well. Still, no products of my own yet. Please let me know if you have any more questions. Thanks!

  • Greg

    Hi Pat.

    I really appreciate your work, and most of your posts are really helpfull and great content. Thuss my question: why promotion content spinning and other stuff like unique article wizard ? I find it really odd since those tools are black hat and not based on producing great content.

    Sorry if this puts you in a bad position torwards your sponsors.

  • Rory

    Another inspiring income report Pat!

  • Sammy Blackstar

    Pat, Why haven’t you started a forum already?

  • Raj @ Blogging Tips & Tricks

    your figures inspires me always and ignites me work on niche blogs… soon will start a niche blog which requires very less attention….

  • Brent Wehmeyer

    Great monthly update, Pat! So happy for your continued growth in your income, it’s always an inspiration for me to keep plugging away on my business.

    I really appreciate your honesty about what works, and more importantly, also telling us when something doesn’t work…such as your premium plug-ins. So much of the internet lifestyle industry is filled with people touting everything they do turns to gold. Your honesty just helps build more trust in your name/brand from all of your readers like me!

    Also, love the post you linked to about Are YouTube and Podcasting Worth It. After reading that, I started doing more videos and have noticed an increase in YouTube traffic coming to my site!

    Thanks so much for everything!,
    Brent Wehmeyer

  • Glenn Cowan

    Hi Pat,

    I would like to say a big thank you for the information you provide on your site, it always comes across as helpful and informative and if I can add without agenda.

    My blogging journey has only just started and I would envisage becoming a regular reader of your site.

    I will use the income reports as a source of valuable inspiration, not to say that I am not focused, determined or doubt my own abilities – however when you see what can be achieved it gives a real boost.

    Many thanks and ongoing best wishes

  • Brent Wehmeyer

    It’s great to always read and learn from your monthly income reports. Also, I’m happy for your continued income growth month after month…just shows you are rewarded for the value you deliver to the community!

    I also appreciate your openness and honesty about when something doesn’t work out also, like your premium wp themes. It sure makes me feel a little better when things I try don’t work out as planned. And it’s just so much more real than all the internet marketing hype you see from these guys who seemingly turn everything they touch into gold!

    Lastly, I also appreciate the article you linked to about whether YouTube and podcasting are worth the effort. I took what I learned to heart, and began doing more videos, and linking them to my site with TubePress…and have seen a lot of traffic coming to my site from those videos.
    Thanks for everything!

  • Joshua Lagan

    Hey Pat, real inspiring stuff here. Congrats again on your success!

    There’s something I don’t understand though. How are you making so much from affiliates? Unlike most MMO bloggers, you don’t really spam us at all. You rarely have posts about things such as Thesis or Aweber, or even mention them, yet you have incredible affiliate earnings for these products. Is that all from your 125×125 links, and your Tools of the Trade page?

    I realize you can’t give away your secrets, but I just thought it was maybe something simple I was missing. Anyway, congrats again!

    • Pat

      Hi Joshua – I purposely do not do any aggressive marketing techniques because that’s not how I would like to be sold to. To understand how my affiliate marketing really works, I recommend reading this post about where my links are published and how they are converting:


    • Dave Starr

      @ Joshua, and a few others with the same basic question. Let me piggyback on something Pat just responded to.

      Essentially, there are no “secrets”. It’s all laid out before you, on the various pages of the site. I coach people on making a living online, but not in the MMO (Make Money Online) niche … there are way, way too many other niches that are easier to attack.

      I have used Pat’s SPI more than once as a teching example. But many don’t choose to follow a simple technique.

      Here’s one technique that might help.

      Start in the top left corner of a page. This page will do, or even better the article Pat referenced regrading his affiliate techniques.

      Ask yourself why each and every element on the page is there … and if you don’t know why, then follow up and figure it out.

      Actually Pat recommends big earners like Thesis, aWeber, etc. many times on this site and in his worthwhile newsletter emails … and many other products as well … and there’s no ‘secret’, they are not hidden or disguised, they are personal recommendations and reports on what actually worked.

      The single article Pat linked to here contains more useful, actionable information than many “$97 Secrets to Marketing” eBooks and offers floating around out there .. but the “cost” is not in dollars, it is in study time.

      Take a single article and approach it as if you had to write a book report or school research paper on it. Make a simple outline on scratch paper if that’s what helps you in researching.

      Then find the key points being made and figure out why they are there … it’s too much like going to school you say? Well, education is a lifelong pursuit … or it is if you want to be a success.

      Here’s to everyone’s success, I’ve certainly increased mine by studying the “hows” and ‘whys” here. Thanks, Pat.

  • Martin

    Hey Pat,
    Do you use adsense click lock on your sites. I find my earning decrease due to it.

  • Andreas Linde

    That’s insane! But how come you don’t earn THAT much money with adsense? Do you prefer other kinds of affiliate?

  • Cherleen @ My Personal Finance Journey

    Great job! I know you have been working a lot. You deserve it.

  • alanbuzz

    My man is banking

  • Chris R. Keller From


    Idea, it looks like you get a lot of your affiliate income from a few products. Have you ever thought of putting more focus on those affiliates and not the others? Or taking on a specific project to boost those affiliate earnings? Maybe like your top 5 affiliates….Maybe you are already doing this and that is why some of them are generating such low revenues. Just an idea.

  • Kenneth Ashley

    Hey Pat,

    Im pretty sure i’m just a straw in a haystack and these comments are over looked by many and maybe even you. I don’t care about getting traffic for money, i just want people to listen to what i have to say. It’s very frustrating. You feel insignificant.

    Kenneth Ashley

  • Helen Neely

    Wow, I’m very impressed at how much you made in August alone. Although I’ve been trying to make some passive income myself, but I can tell you that the total over the years is nothing near what you have up there.

    Great job.

  • Andrew

    A big well done to you sir, i honestly don’t know where you find the time to collate your finances with such precision, never mind working them into a post. I know it must be a pain at times, but people appreciate it, so keep going bro.

    Take care Pat.

  • Tyo

    Hi Pat, can you make the ebook guide how to make money on the internet in full? I want to learn to you.

  • Marco


    • Marco

      I can’t put a comment with my questions, why is that so?:(

  • Flash Games

    Good Job Freind , Good Luck .

  • ???? ????? ??????

    Yes Money , Good Luck Happy Freind 😀

  • Marcin

    Hey Pat, I was looking for some info about app business and I came across your site, it’s great. I have some questions:
    1. How many apps do you have in App Store? Any games?
    2. Do you market them somehow or do they live ond their own generating you monthly incomes?
    3. Do you think it’s still good time to enter this business? Isn’t too late too start from nothing and try to make a living from App Store (and eventually Android Market)?
    4. Do you plan to focus on app business more? If it’s got potential, why don’t you try to increase your incomes?
    It’s great what you’re doing. I dream about quiting my day job from 7am (sick) to 3pm, so I could develop apps & games and live the life I want! But the market seems to be so competitive…I wonder if there is still some place for a new player to come in.
    I’d appreciate your advices! Thanks in advance!

  • CFA

    This is cool Pat. Thanks for the inspiration man!!!

  • Fabrizio

    Pat your income is absolutely mind blowing, great work, keep it up

  • Kathy Baker

    Hi Pat

    This is just so awesome! Congratulations! You are our major role model…

    I would really like to ask you – what major factors do you contribute to your outstanding success? (I gather it’s only been about 3 years since you entered IM – Oct 2008 to now Oct 2011).

    What training programs do you regard helped you the most to help you get to where you are today?

    Thanks heaps :-)


  • Financial Freedom


    It’s amazing how much income your Green Exam sales bring in still. Just shows it’s still a very strong and viable niche.

    Dwight Anthony

  • Deepak Kumar

    Hi Pat,

    Need your advise on before purchasing anyone of the following software.
    Instant Article Wizard or Instant Article Factory

  • aeroporika eisitiria

    Thanks for the useful list, saved me hours of search.

  • aeroporika

    great job keep it up