marketing

The Ultimate Guide to Adding Bonuses to Your Products (That Help You Convert More Customers)

If you're going to sell anything online, a great way to provide incentive and help people decide to buy from you is to include bonuses along with your product. A bonus might mean the difference between someone sitting on the fence, and converting that fence-sitter into a customer. It can also mean the difference between [...]

How to Keep a Forum Extremely Active – Engagement Tips from 5 Pros

I've always been a big fan of forums. Even before I started running my own online business 5 years ago, I was always participating in forum discussions centered around several different topics - from architecture to college football, and even Magic the Gathering cards. Within these forums I learned a ton of information, I made a lot [...]

SPI 079 : Time Travel and Book Marketing with Jeff Goins – Strategies to Help You Sell More Books and Spread Your Word

In this session of The Smart Passive Income Podcast, I get to do something I've always wanted to do: Time Travel. Let me explain. :) My good friend, Jeff Goins - a popular Amazon best-selling author, award-winning blogger and speaker who writes at GoinsWriter.com - joins me for what is essentially two sessions in one. We talk all [...]

How to Hand Out Flyers Online (Old School and New School Techniques)

I love evergreen content. My blogs and businesses thrive on it. They rely on it. They survive because of it. It's the kind of content that you can publish today that will be relevant and useful to those who will find it tomorrow, next month or next year. It's the kind of content that will [...]

Internet Prophets, Social Media Marketing Podcast and More!

I've been working hard on my new book this week and I'm really excited to be making some good progress. I still have a long road ahead of me but I'm hoping to get the first draft finished before our baby daughter arrives sometime at the end of next month. Our firstborn was a month [...]

Coffee, Brides and Catering to Your Customers

A quick story, with an ending that never happened: The other day I was sitting in a cafe with a cup of coffee catching up on some reading, when I noticed two young women sitting at the table next to me with a laptop and a ton of paperwork strewn about. They owned a local [...]

Be Everywhere: How I Got 2000+ NEW Visitors To My Site…With A Front Page PowerPoint Presentation on Slideshare

I'm still recovering from widsom tooth extraction last Friday (not fun - it was apparently a very rough surgery), but what makes me feel a lot better is being able to share this high-quality guest post by Gregory Ciotti from Sparring Mind. I rarely accept guest posts on this blog, but when I do it [...]

Is This the End of the Market Samurai Dynasty? Direct Answers from the CEO

Over the weekend the team behind Market Samurai, a keyword research and SEO analysis tool that I've recommended several times here on the blog (and that I'm an affiliate for), posted an announcement about some changes that are happening with the software that had a lot of people asking - is this the end of [...]

Are You Giving Instant Results? You Should, and Here’s Why.

A couple of weeks ago I was at the mall with my good friend Chris Ducker from Virtual Business Lifestyle. We had just finished an awesome weekend in LA at Blog World Expo and we were headed down to my hometown of San Diego when we decided to stop at a mall in Irvine to [...]

The Truth About Scarcity Online

Scarcity is a marketing technique used to urge people to take action now by giving them the idea that they might not have the same opportunity in the future. You've probably seen examples of scarcity used before: Verbiage such as "for a limited time only" or "while supplies last" in advertisements and commercials. Infomercials that say if [...]