Promoting with a Facebook Fan Page – Revisited

First of all, I’d like to thank Kim Roach for a killer traffic growing guest post last Friday, and I’d also like to thank her tribe. Many of Kim’s loyal followers came by SPI over the weekend, and to all of you I’d like to give you a warm welcome and a big thank you!

Secondly, I’d like to welcome all of the visitors coming from the Internet Business Mastery Blog today, linked here from a guest post that I wrote that went live today about eBooks. Thanks for stopping by!

As many of my long-time followers know, a few months ago I wrote one of my most successful, most widely-spread posts EVER, entitled THE Blogger’s Guide to Facebook. It goes over 2 months of hardcore research about Facebook as a means of traffic generation, including instructions on how to setup everything from scratch and maximize your results.

Since then, I haven’t let up on Facebook one bit. Now with over 1,550 Facebook Fans, I realize even more the power behind Facebook – not only for traffic generation, but for building a long-lasting, deeper relationship with your audience. Besides an email list, I believe a well built Facebook Fan Page is the next best thing in a blogger’s business-building arsenal.

Let’s get into it…

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THE Blogger’s Guide to Facebook

Over the last month, I’ve been trying to figure out how to best utilize Facebook as a blogger. To be more specific, I wanted to focus on what Facebook could offer me as far as:

1. Getting traffic to my blog
2. Interacting and building relationships with my target audience
3. Helping to establishing myself as an authority

These three things are all important aspects of becoming a successful blogger, as you probably already know.

I tried to look for posts from the big time bloggers specifically about Facebook and how one could utilize it for their blog, and if it was even worth it. Well, I couldn’t find any definite answers, so I figured I’d just do it myself, see what happens, and report my findings back here for you. That’s kind of what I usually do on this blog.

Anyways, the following is a compilation of what I’ve learned, which I hope many of you can use as a guide if you’re at all interested in using Facebook for something useful other than poking your old high school friends, or showing off your latest Bejeweled Blitz scores and Farmville achievements.

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