March 2010

How to Not Be a Newbie Blogger When You’re a Newbie Blogger

Blogging = survival of the fittest. It's seriously a jungle out there, and for newly hatched blogs, it's even harder to survive. But, there are a number of things you can do right away as a "hatchling" to immediately gain ground "in the wild" and transform yourself from a newbie, to what may seem like [...]

Content without Design Is Dumb

Content is King. You've probably heard this statement before. If not, Wikipedia (yes, Wikipedia) illustrates the idea of "Content is King" as: "...without original and desirable content...any media venture is likely to fail through lack of appealing content, regardless of other design factors." You can have the best-designed, coolest, most functional website around, but without [...]

A Fatal Attraction for Blogs and Businesses

It's in our nature to always look at what's not working, first. Take for example, the report card shown below. What stands out to you? Probably that "F", right? If this was your report card, even with 7 "A+" marks, you probably wouldn't be able to get your mind off of that "F". Of course, [...]

Tips For What To Include In Your Newsletter Autoresponder Series

In my last post, The Beginner's Guide to Starting a Newsletter, I detailed the why and how to get started with a newsletter for your blog or online business. I'll have to admit that I'm quite proud of that post (with 5 hours and 4000 words invested into it). However, there's one thing that I did [...]

The Beginner’s Guide to Starting a Newsletter and Email List

At the beginning of the year (2010), I started a newsletter here on SPI and used an eBook I wrote, eBooks the $mart Way, as a free gift to help generate more leads. Three months later, I had over 2,250 people signed up for the newsletter and it averaged about 30 new subscribers a day. I [...]

10 Killer Reads From Around the Web

I don't do these kinds of posts as often as I probably should, because there is a lot of killer posts out there that people cannot afford to miss reading. Here are a few notable posts (in no particular order) that I've recently read that have struck a chord with me and may do the [...]

The Truth About Quantity vs. Quality

"What's more important to you: Quantity, or Quality?" Your answer might be - it depends. It depends on what exactly we're talking about, and in what context too. For example, would you rather have 50 average tasting bananas, or 1 banana that tastes better than any other banana you've ever had before. If you're stranded [...]

It’s Dumb Not to Dumb It Down

Last week, I was fortunate enough to attend a presentation by Chip Heath, one of the authors of one of my favorite books, Made to Stick, who is now in the middle of a nationwide tour to promote his new book, Switch. After the short presentation (which was awesome!), I stood in line like a [...]

How to Boost Blog and Website Traffic with Article Marketing

I know a lot of you have been asking me about Article Marketing and what exactly it can be used for. Well, since I only do minimal amounts of Article Marketing, I've found someone who has much more experience to write about it for you today. Feel free to ask any questions in the comments [...]

The Most Important Conversation I’ve Had About My Business Ever

In my last post, I had mentioned that I wanted to tell you what my favorite infomercial was and dissect it so we can all learn about why it's successful. Well, I decided to change things up a bit because a few nights ago, my wife and I had what was probably one of the [...]